Market Development Representative (MDR)

Market Development Representative (MDR)
Location: Remote in the United States
Job Description:
We are seeking a dynamic and detail-oriented Market Development Representative (MDR) to join our team. This individual contributor role will work collaboratively with our demand generation marketing team, operations team, and with our sales representatives to optimize the lead conversion processes and enhance the effectiveness of our marketing initiatives.
Responsibilities:

• Collaboration & Strategy:
  • Work alongside the demand generation marketing team, operations teams, and sales representatives to improve lead follow-up processes.
  • Develop and implement strategies to increase conversion rates on marketing-generated activities.
• Event & Webinar Management:
  • Drive regional efforts to boost attendance at events and webinars.
  • Collaborate with teams to ensure successful execution and maximum engagement.
• Lead Conversion Optimization:
  • Assist in converting leads from the top to the middle of the sales funnel.
  • Utilize data-driven insights to refine outreach strategies and improve conversion rates.
• Technology Utilization:
  • Leverage sales email technology platforms such as Salesloft, Outreach, and Apollo to enhance communication efficiency.
  • Employ sales prospecting tools like ZoomInfo to identify and engage potential leads.
  • Utilize Account-Based Marketing (ABM) tools such as 6sense to target and reach key accounts.
  • Integrate AI into messaging and processes to streamline operations and improve customer engagement.

Qualifications:

• Experience with sales email technology and sales prospecting tools is not required but preferred.
• Familiarity with Account-Based Marketing (ABM) tools and AI integration is not required but preferred.
• Strong analytical skills and ability to leverage data for decision-making.
• Excellent communication and collaboration skills.
• Ability to work independently and manage multiple projects simultaneously.

About BlueVoyant
At BlueVoyant, we recognize that effective cyber security requires active prevention and defense across both your organization and supply chain. Our proprietary data, analytics, and technology, coupled with deep expertise, works as a force multiplier to secure your full ecosystem. Accuracy! Actionability! Timeliness! Scalability!
Led by CEO, Jim Rosenthal, BlueVoyant’s highly skilled team includes former government cyber officials with extensive frontline experience in responding to advanced cyber threats on behalf of the National Security Agency, Federal Bureau of Investigation, Unit 8200, and GCHQ, together with private sector experts. BlueVoyant services utilize large real-time datasets with industry leading analytics and technologies.
Founded in 2017 by Fortune 500 executives, including Executive Chairman, Tom Glocer, and former Government cyber officials, BlueVoyant is headquartered in New York City and has offices in Maryland, Tel Aviv, San Francisco, London, Budapest, and Latin America.
All employees must be authorized to work in the United States. BlueVoyant provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, BlueVoyant complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.
Disclaimer: Please note that pursuant to contractual requirements and applicable law, in order for employees to perform work on some of the company’s federal contracts, U.S. citizenship is required. Accordingly, an employee’s ability to perform work on such contracts is contingent upon the company’s verification of the employee’s citizenship status. Furthermore, individuals may be subject to additional background checks and fingerprinting.