Market Activation Lead, Washington D.C.

Posted One Month Ago
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Washington, DC, USA
In-Office
158K-193K Annually
Senior level
Healthtech
The Role
Lead Neko’s Washington, D.C. market activation strategy by building local brand awareness, managing community and influencer relationships, developing partnerships, and executing events. Drive bookings, referrals, conversion, and retention through coordinated growth initiatives. Collaborate with clinical, operations, and marketing teams, while tracking local performance metrics and strengthening Neko’s reputation and demand within the market.
Summary Generated by Built In
Mission

Neko is redefining what prevention means, from treating illness when it arrives, to sustaining health before it's ever at risk. Our mission: make data-driven, preventative care accessible to more people, before symptoms appear.
In a single, non-invasive visit under an hour, proprietary technology and direct clinical care combine to deliver personalised, actionable insights. It's a team that thinks in 10x, not 10%. Every role here plays a part in building a world where prevention is the norm, and where your work genuinely helps people live longer, healthier lives.

Role Purpose

As Market Activation Lead, you will oversee the local growth and activation strategy for our Washington, D.C. location. You will act as the face of the brand locally, building strong relationships with members, influencers, partners, and the wider consumer community to serve Neko’s objectives. This role combines community management, marketing, events and partnerships to ensure our clinic delivers an exceptional experience, remains top of mind locally, and is widely talked about and recommended, while supporting bookings and retention goals.

What You’ll Deliver in the First 6–12 Months

  • Establish Neko as a highly visible and trusted presence in Washington, D.C. through strong local awareness and community engagement

  • Build and maintain a high-quality network of local influencers, partners, and community stakeholders to drive ongoing word-of-mouth and referrals

  • Deliver a consistent pipeline of bookings by leading local growth initiatives and optimising conversion from awareness to appointment

  • Launch and run a calendar of events, activations, and partnerships that keep the clinic top of mind locally and drive member bookings

  • Develop strong internal ways of working with clinical, operations, and marketing teams to ensure alignment and execution excellence

  • Establish clear reporting and insight into local performance, including bookings, retention, and community engagement metrics

  • Build a recognisable local brand presence that drives both trust and demand within the Washington, D.C. market

Minimum Qualifications

  • 5+ years’ experience in community management, marketing, events, and/or partnerships

  • Strong existing network within the Washington, D.C. community, including influencers, local partners, and key stakeholders

  • Experience managing multiple stakeholders and projects simultaneously

  • Commercially minded with strong organizational skills

  • Passion for startups and community-building and comfortable working in a fast-paced environment

Skills Required

  • 5+ years of experience in community management, marketing, events, and/or partnerships
  • Strong existing network within the Washington, D.C. community, including influencers, local partners, and key stakeholders
  • Experience managing multiple stakeholders and projects simultaneously
  • Commercially minded with strong organizational skills
  • Passion for startups and community-building
  • Comfort working in a fast-paced environment

Neko Health Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Neko Health and has not been reviewed or approved by Neko Health.

  • Healthcare Strength Benefits materials and U.S. role listings describe comprehensive medical, dental, and vision coverage, often including mental-health support for clinical staff. This indicates a strong health-focused foundation aligned with a preventive-care mission.
  • Wellbeing & Lifestyle Benefits Offerings include a complimentary annual Neko Health scan for employees (often extended to eligible family members), a monthly wellness allowance, and wellness rewards. These distinctive perks emphasize preventive health and everyday wellbeing.
  • Leave & Time Off Breadth Paid time off and paid holidays are standard, with flexible time policies depending on role. Clinician postings also call out CME days in some markets.

Neko Health Insights

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The Company
HQ: Stockholm
126 Employees
Year Founded: 2018

What We Do

Neko Health is a Swedish health-tech company co-founded in 2018 by Hjalmar Nilsonne and Daniel Ek. Neko's vision is to create a healthcare system that can help people stay healthy through preventive measures and early detection. This requires completely reimagining the patient's experience and incorporating the latest advances in sensors and AI. Neko has developed a new medical scanning technology concept to make it possible to do broad and non-invasive health data collection that is convenient and affordable for the public.

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