The Role
The MarCom Director will oversee all communication activities, focusing on enhancing the hotel's image through public relations and media relationships under the general manager's guidance.
Summary Generated by Built In
Plans, directs, controls, coordinates and participates in all communication activities with an emphasis on public and media relations.
计划、指导、控制、协调和参与所有的加强公关和媒体关系的沟通活动。
Key Responsibilities
Under the guidance and supervision of the general manager and within the established hotel policies and procedures, promote and enhance the hotel's image.
对市场营销工作有深刻认知，有较强的市场感知能力、敏锐地把握市场动态、市场方向的能力、密切的媒体合作关系在总经理的指导和监督下，在既定的酒店政策和程序范围内，推广和提升酒店形象。
the Head of Public Relations enhance the awareness of the Kempinski brand as one of the world’s finest hotel groups among-st target audiences as defined in the hotel’s and group’s strategic Public Relations plan.
提高凯宾斯基的知名度，将凯宾斯基打造成世界上最好的酒店集团之一
对市场营销工作有深刻认知，有较强的市场感知能力、敏锐地把握市场动态、市场方向的能力、密切的媒体合作关系在总经理的指导和监督下，在既定的酒店政策和程序范围内，推广和提升酒店形象。
the Head of Public Relations enhance the awareness of the Kempinski brand as one of the world’s finest hotel groups among-st target audiences as defined in the hotel’s and group’s strategic Public Relations plan.
提高凯宾斯基的知名度，将凯宾斯基打造成世界上最好的酒店集团之一
Skills, Knowledge and Expertise
Have a profound understanding of marketing work, possess strong market perception ability, be sensitive to market dynamics and directions, and have close media cooperation relationships.
对市场营销工作有深刻认知，有较强的市场感知能力、敏锐地把握市场动态、市场方向的能力、密切的媒体合作关系。
对市场营销工作有深刻认知，有较强的市场感知能力、敏锐地把握市场动态、市场方向的能力、密切的媒体合作关系。
About
Founded in Germany in 1897, Kempinski Hotels has long reflected the finest traditions of European hospitality. Today, as ever, Kempinski is synonymous with distinctive luxury.Located in many of the world's most well-known cities and resorts, the Kempinski collection includes hotels in a grand manner, pace-setting modern establishments and older hotels of individual charm. All blend gracefully into their surroundings and offer luxurious accommodation, superb cuisine and unrivalled facilities - complemented by impeccable service.For leisure and business guests alike, the name Kempinski has long been synonymous with style, mobility and efficiency. Put simply, they are the first choice for the discerning individual.In addition to operating many of the finest city hotels in the world, Kempinski is a name that can now be found in many exciting resort locations, each combining local flair and ambience with the international standards of service and luxury that Kempinski guests have come to expect.
Skills Required
- Profound understanding of marketing work
- Strong market perception ability
- Sensitivity to market dynamics and directions
- Close media cooperation relationships
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The Company
What We Do
Kempinski Hotels is a German luxury hotel management company, recognized as Europe's oldest luxury hotel group, operating upscale hotels worldwide and focusing on creating memorable guest experiences.
