Manager, Social Media

Posted 2 Days Ago
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New York, NY
Senior level
Retail • Manufacturing
The Role
The Manager, Social Media will lead Mejuri's social media strategy, develop content, manage collaborations, analyze performance, and handle crisis management. This role requires a creative thinker with a proven track record in driving engagement and innovation on social platforms.
Summary Generated by Built In

Mejuri is the category-defining fine jewelry brand redefining luxury, your way. Feeling disconnected from an industry that typically markets to men, co-founder and CEO Noura Sakkijha leveraged her learnings as a third-generation jeweler to rethink the way women purchase jewelry—for themselves. In only seven years, and with a team of over 75% women, Mejuri has shipped over one million orders and opened retail stores across the globe, all while introducing new products weekly.

 

As part of Noura’s original vision to empower women to invest in themselves, the brand launched the Empowerment Fund to support underrepresented women and non-binary individuals with the tools to empower themselves. Mejuri continues to reach new customers through exciting community initiatives and expansion into international markets, such as the UK, Australia and Germany.

 

We are a team of retailers, creatives, technologists and strategists, and we are looking for someone special to join our team.

The Role:

We’re looking for a Manager, Social Media to join our growing team and lead the evolution of our Mejuri’s social presence. This role offers the unique opportunity to define and execute our social strategy across channels, campaigns, and collaborations, bringing our brand voice to life while driving engagement and awareness. If you’re a creative thinker with deep expertise in social media, this is your chance to shape how we connect with our audience on a global scale.

What You'll Do:

  • Develop and Lead Social Strategy: Define the overarching social strategy, combining evergreen content, campaign planning, channel optimization, and creator collaboration to maximize engagement and brand resonance.
  • Channel-Specific Leadership: Oversee strategy for each social channel, tailoring content and tone to platform-specific audiences and trends.
  • Content Planning: Build and maintain a robust social content calendar that aligns with key campaigns, brand moments, and growth goals.
  • Creative Leadership: Lead brainstorms to develop social-first concepts, ensuring all content aligns with brand voice, mission, and visual identity.
  • Content Creation: Oversee social content creation, including shooting, editing, and production to maintain a consistent and impactful presence
  • Collaborations: Curate and manage partnerships with tastemakers and creators to amplify our reach and relevance.
  • Trend Spotting: Stay ahead of emerging social media trends and platform updates to ensure our strategies remain cutting-edge and relevant.
  • Analyze Performance: Regularly review social metrics and performance data to optimize content strategies and maximize ROI on campaigns.
  • Crisis Management: Act as a key point of contact for managing sensitive social situations, ensuring brand reputation is upheld across platforms.

What You Bring to the Team:

  • Social Media Expertise: 5+ years of experience in leading social media strategy for a high-growth brand, with a proven track record of driving engagement and innovation.
  • Creative Vision: Strong creative instincts with experience in ideating and executing impactful social-first content and campaigns.
  • Strategic Mindset: Ability to connect social strategy to broader business goals, using insights and analytics to inform decisions.
  • Technical Skills: Proficiency in shooting, editing, and producing social media content, with an understanding of best practices for major platforms (Instagram, TikTok, YouTube, etc.).
  • Collaborative Spirit: Strong interpersonal skills with the ability to work cross-functionally, leading creative brainstorms and inspiring teams
  • Innovative Approach: A finger on the pulse of social media trends and a desire to experiment with new ideas to keep the brand at the forefront.
  • Data-Driven Approach: A strong analytical mindset with the ability to interpret social performance metrics and translate them into actionable strategies.
  • Project Management Skills: Proven ability to manage multiple projects simultaneously, meeting deadlines in a fast-paced environment.
  • Relationship Builder: Strong networking abilities to build and nurture relationships with creators, influencers, and platform representatives.

#LI-Hybrid

Looking for the perfect next opportunity is a big decision. Mejuri recognizes the importance of pay transparency when it comes to salary ranges as it empowers individuals through the hiring process and supports them in making an informed decision. This role currently has a base pay range of $100,000-$125,000 per annum based on a candidate’s experience and qualifications.

Along with our central mission and vision, we have guiding values that set the tone for where we’re heading and how we work together. These values are behaviors that form our shared beliefs and approach to how we wish to work together at Mejuri, regardless of role, level, and work location. Our 8 core values help drive our decision making when we are cross collaborating, redefining luxury, and creating a sense of commitment and inclusion to help shape our company culture.

Our values are:

FIND A WAY | We break down problems into manageable steps, explore creative solutions daily, learn from failure, and adapt quickly

RAISE THE BAR | We share constructive feedback openly, continuously improve personal and team performance, collaborate and challenge for better outcomes 

CUSTOMER OBSESSED | We actively listen to customer feedback, make decisions that impact customers positively, continuously refine product, service, or customer interactions 

EMPOWERED OWNERS | We proactively address cross team challenges, willingly tackle any task big or small, take initiative, and lead by example

JUST DO IT | We make informed decision quickly, encourage experimentation and learning, encourage thoughtful risk taking, embrace change, and stay adaptable

HUMILITY | We acknowledge team contributions before self, acknowledge and learn from mistakes, maintain an open and receptive mindset, and promote a respectful work environment 

CURIOSITY | We seek out new challenges daily, ask questions to understand deeply, reimagine and innovate to drive progress 

DRIVE RESULTS | set clear goals and prioritize tasks, focus on high impact activities daily, monitor progress through clear metrics, stay persistent and solution orientated 

Accommodation / Accessibility:

Mejuri does not discriminate in hiring or terms and conditions of employment because of an individual’s race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.

 

Should you require any accommodation, please inform us and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.

 

 

The Company
Toronto, Ontario
602 Employees
On-site Workplace
Year Founded: 2013

What We Do

At Mejuri, we're redefining luxury. Feeling disconnected from the traditional industry narrative, CEO Noura Sakkijha leveraged her learnings as a third-generation jeweller to rethink the way we purchase jewelry—for ourselves. From that founding moment, we’ve been putting a modern spin on a legacy industry through high-quality craftsmanship, timeless design, meaningful stories and an authentic sense of community. “I founded Mejuri because I saw a jewelry industry that was built for men gifting women and not women celebrating themselves. To me, the truest expression of Mejuri is mutual uplift: all of us supporting each other, and you, our community, feeling empowered to invest in yourself and, in turn, the community around you.” - Noura Sakkijha, CEO OUR VISION A world in which everyone feels inspired to celebrate more than what we're told. To recognize the moments and memories we experience every day that matter most to us. JOIN OUR TEAM Visit our Careers Page for all of our current Corporate & Retail job openings: https://mejuri.com/company/careers

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