Manager/Senior Manager/Associate Director - Social

Posted 6 Days Ago
Be an Early Applicant
6 Locations
In-Office
Senior level
AdTech • Marketing Tech
The Role
Leads paid social strategy, planning, campaign setup, ad creation, optimization, reporting, and client presentations across major social platforms. Coordinates with global regional teams, enforces platform best practices, and supports centralized media delivery. Senior levels additionally manage teams, oversee projects, coordinate cross-functional execution, and contribute to hiring and capacity planning.
Summary Generated by Built In

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Overview: Social (GOC) 

Company: WPP Media — Global Operations Centre (GOC) 
Location / Model: Hybrid (~4 days/week in office) 

 

  1. Level & Leadership Progression Matrix

Metric / Requirement 

Manager – Social 

Senior Manager – Social 

Associate Director – Social 

Experience Needed 

4–6 years in paid social 

6–8 years in paid social 

8+ years in digital media execution 

Team Leadership 

Initial team management & mentorship 

Team management & project oversight 

2–5 direct & 50–70 indirect reports 

Operational Scope 

Execution, optimization, and media planning for multi-client accounts 

Campaign strategy, reporting decks, and cross-functional coordination 

Multi-location activation, centralized service delivery, hiring & capacity planning 

 

  1. Core Responsibilities (All Levels)
  • Strategy & Planning: Create paid social media plans and campaign strategies based on client briefs. 
  • Execution & Optimization: Hands-on campaign setup, ad creation, and performance optimization across major social channels. 
  • Reporting & Client Decks: Build performance reports, review decks, and deliver insights to regional/client stakeholders. 
  • Regional & Cross-Functional Alignment: Coordinate with cross-functional teams and regional hubs (U.S., Europe, Asia, MEA, AUNZ). 
  • Quality & Best Practices: Enforce platform best practices, consistency, and high-quality work delivery at scale. 

 

  1. Essential Platforms & Technical Stack
  • Core Platforms: Meta (Facebook/Instagram), LinkedIn, Snapchat, Twitter/X, Pinterest (familiarity with TikTok & Reddit is a plus for AD level). 
  • Management & Automation Tools: Sprinklr, SocialFlow, Smartly, 4C, Scibids, HubSpot. 
  • Analytics & Reporting Tools: MS Excel, Google Sheets, Google Studio, Dataroma, and web analytics platforms. 

 

  1. Key Soft Skills & Requirements
  • Degree (Graduation or Post-Graduation) in any stream. 
  • Experience delivering services from a centralized location/hub to global regional teams. 
  • Strong multi-tasking skills, solution-oriented mindset, and excellent verbal/written communication. 

 

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. 

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include: 

  • Access to internal learning platforms, certifications, and training sessions 
  • Life insurance and comprehensive wellness programs 
  • Significant paid time off & dedicated Employee Mental Health Awareness Days 
  • Preferential partner discounts and more 

Equal Opportunity & Hybrid Working 

  • Diversity & Inclusion: Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. At WPP Media, we strongly encourage you to apply if you’re interested—we'd love to know how you can positively impact our team! As an Equal Opportunities Employer, race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, or disability status have no bearing on our hiring decisions. 
  • Hybrid Work Model: We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

 

Please read our Privacy Notice for more information on how we process the information you provide. 

Skills Required

  • 4–6 years of paid social experience for Manager level
  • 6–8 years of paid social experience for Senior Manager level
  • 8+ years of digital media execution experience for Associate Director level
  • Degree or postgraduate degree in any field
  • Experience delivering services from a centralized location or hub to global regional teams
  • Strong multitasking skills
  • Solution-oriented mindset
  • Excellent verbal and written communication skills
  • Team management and mentorship experience for senior levels
  • Project oversight and cross-functional coordination experience for senior levels

WPP Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.

  • Wellbeing & Lifestyle Benefits Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
  • Retirement Support Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
  • Parental & Family Support Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.

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The Company
HQ: London
90,589 Employees

What We Do

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

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