Manager - Sales Partnerships

Posted 2 Days Ago
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New York, NY
7+ Years Experience
Food
The Role
Manage high-visibility accounts and partnerships to increase brand awareness and household penetration. Collaborate with marketing to drive sales and manage account planning activities. Develop strategic channels and grow sales and distribution through partnerships. Maintain trade spend and marketing budgets within planned levels. Foster collaboration and cooperation with key partners.
Summary Generated by Built In

Since 2004, KIND has been on a mission to create a kinder and healthier world - one snack and one act at a time. Its iconic KIND© bars - made with real, recognizable ingredients - sparked the growth of an entirely new healthy snacking category. Today, KIND has a family of more than 80 snacks that offer solutions for a variety of occasions. All of KIND's products lead with a nutrient-dense first ingredient - whole nuts, whole grains or whole fruit - and do not contain genetically engineered ingredients, sugar alcohols or artificial sweeteners.

Inspired by the belief that acts of kindness can be a transformative force for good, both the KIND brand and The KIND Foundation seek to inspire kindness and empathy.

We're looking for passionate collaborators to help us become the foremost leader in health & wellness and positively impact society along the way. If you're looking to be a part of an inspiring, energetic and entrepreneurial environment, you’ve found the right place.

The Sales Partnerships Manager will manage high-visibility accounts with the goal of increasing brand awareness and household penetration by introducing new consumers to KIND through moments of trial and additional awareness-driving tactics through sales partnerships.

This position sits in our growth channels sales department, with heavy cross-collaboration and support from marketing. Under the direction of the Director of Closeout, Export, Partnerships, you will communicate appropriately and work directly with key partners. This role will be continuously involved and held accountable for the annual business planning, account planning activities, business analysis, product, and unique airline and coffee industry activations.

Sales Partnerships Manager will be responsible for accurate and timely volume and production forecasting, maintaining trade spend at or below planned levels, and adhering to incremental marketing budgets supported in these channels

Specific account management includes directly working with the following partners.

Coffee Channel: Starbucks USA & Canada, Peet’s Coffee, and others.

Airline Channel: American Airlines, Delta, United, Alaska Airlines and others

Brand Building and Closeout: Hello Fresh, Imperfect Foods, MarMaxx and others.


  • Unique knowledge of airlines, coffee, and highly regarded brand insights for collaboration opportunities.
  • Foster a data-driven mindset
  • Strong understanding of sales and marketing functions
  • Ability to make formal presentations to leadership and key stakeholders on the state of the partnerships business and impact


  • Execute scalable and efficient moments of trial through partners
  • Reach our audience where they live, work, and play through brand alignment and partnerships
  • Target strategic channels: travel, health and wellness, and lifestyle
  • Drive topline sales and manage AOP for existing accounts
  • Manage agency partners for unique activations
  • Grow sales and distribution by finding white space accounts
  • Expand distribution as appropriate in new airline and coffee channels consistent with KIND’s product line-up.
  • Facilitate marketing interface with account base and foster an environment where collaboration and cooperation are the rule.
  • Manage all administrative projects including trade funds, account tracking, goals, expense management, aged inventory allocation, deductions, distributor evaluations, RFPs, and other miscellaneous administrative projects/tasks.
  • Responsible for new items sell-in, maintaining KIND placement through frequent rotating resets
  • Responsible for closely managing production forecasting for high volumes and exclusive items, eliminating obsolete exposure and risk
  • Maintain and update competitive pricing specific to airlines and coffee
  • Manage trade show participation relative to coffee and airlines
  • Champion out of the box ideas and propose channels and practices that improve sales volume, increase distribution, and build market share
  • Project Management support to commercialize unique items and pack sizes relative to partner asks


The position will require a high degree of self-motivation and discipline. You will work with a wide variety of individuals within the organization and will need to maintain regular contact with all stakeholders to ensure the delivery of all objectives for KIND. A high level of enthusiasm and motivation to succeed with the customers will need to be communicated across all departments and contacts. Excellent communication skills - written and verbal – are required.

  • 5-8 years minimum sales/marketing experience in the CPG industry.
  • Previous management of coffee and airlines and direct report personnel is preferred
  • Bachelor’s Degree is required.
  • Must possess strong leadership, organization, and communication skills – both written and verbal
  • Must be proficient in Microsoft Word, Excel, and PowerPoint.
  • Must be able to travel and present in National Meetings, Divisional Meetings, and various key partner meetings as

Certain states and localities require employers to post a reasonable estimate of salary range. A reasonable estimate of the current base salary range for this position is . Actual salary will be based on a variety of factors, including location, experience, skill set, performance, licensure and certification, and business needs. The range for this position in other geographic locations may different


#LI-Hybrid

KIND provides a robust benefits package to help support you physically, financially, and emotionally through the big milestones and in your everyday life.

  • Competitive salary, including a target bonus and an impressive benefits package!
  • Flexible Paid Time Off.  Choose what works best for you, including summer hours
  • Excellent health, dental & vision insurance, with options to fit you & your family’s needs
  • Your health is important! Our wellness strategy focuses on mental and physical well-being through in office programs like Drs, Nutritionists, Mindfulness, Chair Massages & others
  • Casual office dress code - feel free to wear your KIND gear
  • Stock up on your favorite KIND bars to share with your family & friends, through a quarterly voucher
  • Training & tuition reimbursement program, because continuing to learn matters and we support your development
  • A dynamic, ambitious, fun and KIND work environment
  • The opportunity and responsibility to be KIND everyday


At KIND, we are committed to an inclusive workplace where diversity in all its forms is championed. KIND is proud to be an equal opportunity workplace and we are an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.


KIND promises that our products will always lead with a nutrient-dense first ingredient, such as nuts, whole grains or fruit – a disruptive notion that sparked the creation of a new healthy snacking category. We aim to challenge the status quo within the food industry and empower our community to make better, informed choices about health. To view KIND's Privacy Policy in its entirety please follow this link: https://www.kindsnacks.com/privacy-policy.html

To view your privacy choices please follow this link.

The Company
HQ: New York, New York
737 Employees
On-site Workplace

What We Do

KIND is more than just a brand of whole nut and fruit bars made from ingredients you can see and pronounce®—it is also a movement and way of being. At KIND, we aim to make the world a bit kinder through all that we do and how we do it—from the products we create to the way we work, live and give back. And that may be why nutritionists, foodies and social leaders alike all agree that KIND is the best snack around!

We're looking for passionate, conscious collaborators to help us meet our goals: to inspire kindness, with one tasty snack (and good act) at a time. If that's you, check out our open positions: http://kindsnacks.submit4jobs.com

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