Manager Sales/Marketing (SP)

Posted 7 Days Ago
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Amersfoort, NLD
In-Office
Senior level
Hardware • Information Technology • Industrial • Automation
The Role
Lead regional sales for Digital Enterprise Solutions across Europe, build executive relationships, win and grow strategic accounts, shape complex OT/IT/automation solution deals, coordinate technical and delivery teams, and drive commercialization of new digital offerings.
Summary Generated by Built In

Senior DES Sales and Business Development Manager
Full Job Description
We are looking for an accomplished and commercially minded senior Sales & Business Development Manager to drive the growth of our Digital Enterprise Solutions business across Europe. This is a high-impact opportunity for someone who thrives on building trusted customer relationships, shaping complex digital transformation programmes, and turning market opportunity into long-term business value. In this role, you will help customers modernise their Operational Technology (OT) environments through solutions spanning automation, manufacturing operations, digital integration, and cybersecurity—enabling safer, more efficient, and more sustainable operations.
What You Will Do
•    Drive the regional sales agenda for Digital Enterprise Solutions across Europe, shaping strategy and driving sustainable revenue growth working with multiple European business units.
•    Build strong, executive-level relationships with customers and partners, becoming a trusted adviser on digital transformation in Operational Technology and the interface with IT.
•    Identify and develop high-value opportunities across supply chain, operations, asset management, production, and related solution domains.
•    Own complex, consultative sales engagements involving automation, manufacturing operations, IT/OT integration, and OT cybersecurity.
•    Grow strategic and global accounts through thoughtful account planning, opportunity shaping, and long-term value creation.
•    Work closely with technical, delivery, and governance teams to develop compelling, commercially sound solutions for major programmes.
•    Lead negotiations and commercial discussions with confidence, helping structure deals that create value for both customers and the business.
•    Champion the launch of new digital offerings, helping bring innovation to market and translate capability into measurable customer outcomes.
•    Stay close to market trends, customer priorities, and competitor activity to strengthen positioning and improve win rates.
•    Collaborate across international teams to support cross-border opportunities and contribute to the broader success of the business.
What You Will Bring
•    Significant experience in a senior sales leadership role, ideally within industrial digital solutions, automation, manufacturing technology, or Operational Technology environments.
•    A strong track record of winning complex, high-value opportunities and growing strategic customer relationships.
•    Good understanding of digital transformation in OT environments, including automation, operations, production, and enterprise integration.
•    Experience managing major accounts and engaging confidently with senior customer stakeholders up to and including C-Level.
•    Commercial strength in structuring and negotiating large, multi-million-dollar deals.
•    The ability to work effectively across technical, delivery, commercial, and leadership teams in a matrix environment.
•    Excellent communication, presentation, and influencing skills, with the credibility to operate at executive level.
•    Willingness to travel across Europe and work internationally when needed.
What Will Help You Stand Out
•    Experience in sectors such as oil and gas, process industries, energy, or Power-to-X.
•    Knowledge of ISA-95 aligned automation and manufacturing operations environments would be useful.
•    Familiarity with process control automation, batch automation, safety systems, supply chain systems, asset management, and energy management.
•    Experience selling OT cybersecurity and IT/OT integration solutions.
•    A track record of supporting successful delivery and commercial growth for projects valued above USD 10 million.
•    Exposure to launching new digital solutions, products, or commercial tools into the market.
•    Knowledge and experience of sustainability topics including renewable energy, H2 ecosystem and battery technology.
Success Profile
You are a strategic and commercially driven sales leader who knows how to connect technical capability with real customer value. You bring credibility in complex industrial environments, confidence in front of senior stakeholders, and a strong instinct for identifying and winning major opportunities. Just as importantly, you are motivated by the chance to shape growth, influence strategy, and build long-term partnerships in a business that is helping customers transform the future of operations in traditional and new industries.
Executive Recruiter Summary
High-impact senior Sales & Business Development Manager opportunity for a commercially strong leader with deep experience in Digital Enterprise Solutions, industrial automation, and Operational Technology transformation. The role offers the chance to lead growth across Europe, shape complex solution sales across automation, manufacturing operations, IT/OT integration, and OT cybersecurity, and build trusted relationships with major customers in strategic industrial markets. Ideal for a proven sales leader who combines executive presence, consultative selling expertise, and a track record of winning and growing multi-million-dollar opportunities.
 

Not just a job, but a career

Yokogawa, award winner for ‘Best Asset Monitoring Technology’ and ‘Best Digital Twin Technology’ at the HP Awards, is a leading provider of industrial automation, test and measurement, information systems and industrial services in several industries. 

Our aim is to shape a better future for our planet through supporting the energy transition, (bio)technology, artificial intelligence, industrial cybersecurity, etc. We are committed to the United Nations sustainable development goals by utilizing our ability to measure and connect.

About the Team
Our 18,000 employees work in over 60 countries with one corporate mission, to "co-innovate tomorrow". We are looking for dynamic colleagues who share our passion for technology and care for our planet. In return, we offer you great career opportunities to grow yourself in a truly global culture where respect, value creation, collaboration, integrity, and gratitude are highly valued and exhibited in everything we do.

Diverse, Equitable & Inclusive culture

Yokogawa is an Equal Opportunity Employer. Yokogawa wants a diverse, equitable and inclusive culture.  We will actively recruit, develop, and promote people from a variety of backgrounds who differ in terms of experience, knowledge, thinking styles, perspective, cultural background, and socioeconomic status.  We will not discriminate based on race, skin color, age, sex, gender identity and expression, sexual orientation, religion, belief, political opinion, nationality, ethnicity, place of origin, disability, family relations or any other circumstances. Yokogawa values differences and enables everyone to belong, contribute, succeed, and demonstrate their full potential.

Are you being referred to one of our roles? If so, ask your connection at Yokogawa
about our Employee Referral process!

Skills Required

  • Significant experience in a senior sales leadership role within industrial digital solutions, automation, manufacturing technology, or OT
  • Proven track record of winning complex, high-value opportunities and growing strategic customer relationships
  • Good understanding of digital transformation in OT environments including automation, operations, production, and enterprise integration
  • Experience managing major accounts and engaging confidently with senior customer stakeholders including C-Level
  • Commercial strength in structuring and negotiating large, multi-million-dollar deals
  • Ability to work across technical, delivery, commercial, and leadership teams in a matrix environment
  • Excellent communication, presentation, and influencing skills with executive-level credibility
  • Willingness to travel across Europe and work internationally when needed
  • Experience in oil and gas, process industries, energy, or Power-to-X
  • Knowledge of ISA-95 aligned automation and manufacturing operations
  • Familiarity with process control automation, batch automation, safety systems, supply chain systems, asset management, and energy management
  • Experience selling OT cybersecurity and IT/OT integration solutions
  • Track record supporting delivery and commercial growth for projects valued above USD 10 million
  • Exposure to launching new digital solutions, products, or commercial tools into the market
  • Knowledge and experience of sustainability topics including renewable energy, H2 ecosystem and battery technology
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The Company
18,313 Employees
Year Founded: 1915

What We Do

Yokogawa Electric Corporation provides industrial automation, control, measurement, and information solutions for customers across energy, materials, life sciences, and other industries. Its offerings include distributed control systems, production-control software, pressure transmitters, process analyzers, programmable controllers, industrial recorders, and high-precision measuring instruments. The company also develops industrial IoT hardware, software, and cloud solutions, supported by engineering, project-management, and maintenance services for plant operators.

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