Job Description:
We welcome remote U.S.-based employees
Merkle is a global performance marketing agency with a 32-year track record of helping the best brands in the world create personalized experiences at every stage of the customer life cycle. Some of their esteemed brand relationships include Citibank, EmblemHealth, Dell, AARP, AT&T, Target, L'Oréal, Universal Orlando Resorts and the American Cancer Society.
As Manager, Relationship Marketing Strategy you will join a team of talented and experienced marketers who focus on helping Merkle clients achieve their business goals. You will report into the Director, Relationship Marketing Strategy.
In this role, you will be planning strategy across media and channels, developing and managing of campaigns that produce measurable return on investment and working across multiple vertical markets (Insurance, Financial Services, Non-Profit, Retail, Automotive, Travel, Media and Entertainment, B2B, High-tech).
Your experience with problem solving, and a deep understanding of how businesses, brands and customers work, with an advanced understanding of the rapidly evolving role that data and technology play in this relationship. You can identify business growth opportunities and develop strategic recommendations to support the growth of client relationships.
Key Responsibilities
Lead the building, development, and delivery of strategic omni-channel marketing plans.
Act as a subject matter expert and be able to translate new technology - particularly in the areas of digital marketing and CRM - into new marketing ideas for the client.
Ensure meaningful client value is delivered through a mix of best-practice solutions, skills, and original thinking.
Manage people and projects to achieve goals.
Identify key data points and measurements to show the impact of our approach and strategy on the client's business.
Qualifications
Bachelor's Degree.
6+ years of experience in data-driven marketing – specifically CRM/ email /Online media /Offline media and 2+ years working in an agency or consulting firm.
Hands-on skills using data and research to guide decisions –proficiency in excel and research tools.
Experience translating data analysis into applicable marketing recommendations and presentations – proficiency in PowerPoint.
Comfort and experience working within a matrixed organization in roles with a wide degree of latitude.
Average 20% travel (contingent on comfort level of client)
Benefits and Perks
Work remotely from home or from one of our many offices within the continental US
Flexible Vacation Policy
Generous Medical, Dental and Vision Coverage
401k with company match
19 paid holidays
Career development and learning opportunities
Inclusive work culture and focus on DEI
The anticipated salary range for this position is $94,000-$152,375. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.
#LI-LE1 #LI-REMOTE #LI-MERKLE
This is a remote position.
Location:
USA - Remote - MarylandBrand:
MerkleTime Type:
Full timeContract Type:
PermanentDentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.
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Top Skills
What We Do
Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.
