Manager, Product Led Growth

Posted 10 Days Ago
Be an Early Applicant
Vancouver, BC, CAN
Hybrid
Entry level
Information Technology • Software
The Role
Own ScalePad’s product-led growth strategy, roadmap, customer journey, self-service experience, in-product messaging, experimentation, analytics, and AI-powered growth initiatives. Coordinate developers and marketing resources while aligning Product, Sales, Customer Success, RevOps, and Engineering. Drive measurable improvements in revenue, activation, adoption, retention, expansion, time-to-value, and commercial workflow efficiency through scalable B2B SaaS product experiences.
Summary Generated by Built In

Who We’re Looking For

At ScalePad, we hire thoughtful builders who want their work to matter. Our roles are designed for people who thrive on driving impact, see ambiguity as an opportunity, and believe that raising the bar is a team sport.

We don’t bring people in to run playbooks. We hire people who want to rewrite them. And in this role, you’ll get to do that, while shaping the future of managed services for our global partners. (That’s what we call our customers.)

What is ScalePad

At ScalePad, we’re building more than software; we’re building confidence and clarity for the people who manage the technology businesses rely on every day.

Our mission: help MSPs evolve into MVPs (their clients’ most valuable partner). Our tools turn them from reactive service providers into strategic advisors through a consistent, scalable Customer Success motion.
Our product suite unifies risk insights, client planning, and service delivery so MSPs can have smarter conversations, show clients their value, and grow their revenue. 

But our purpose goes beyond our software. We’re creating a workplace where curious, growth-minded people can do their best work, where ideas are valued, progress is shared, and everyone belongs. Together, we’re creating a future where MSPs don’t just keep businesses running, they help them thrive. We believe that when our partners succeed, we all do.

With offices in Vancouver, Toronto, and Phoenix and a global-first mindset. ScalePad has grown into a category leader trusted by 12,000+ partners across 60+ countries. We’ve been recognized for our products and corporate culture by MSP Today, G2, and Great Place to Work™, to name a few. 

About The Role 

We need a dedicated owner for Product-Led Growth across ScalePad.

The primary goal is to move more revenue into scalable, product-led motions so the broader GTM team can operate more simply and focus on higher-value, more complex customer interactions.

This role will own the PLG strategy, customer journey, self-service experience, in-product messaging, experimentation, and AI-powered growth opportunities.

This will be a focused, single-threaded role with clear accountability for PLG outcomes.

The person will not directly manage the development or marketing resources. Instead, they will organize and coordinate the work by:

  • Setting priorities and maintaining the PLG roadmap
  • Defining requirements, briefs, and success measures
  • Sequencing work across the two developers and marketing resources
  • Managing dependencies and keeping stakeholders aligned
  • Coordinating with Product, Sales, Customer Success, RevOps, and Engineering

The role should operate with a degree of independence to challenge existing GTM processes and build a dedicated PLG engine. However, it must remain highly collaborative with the rest of the organization.

What You’ll Own

Get ready to go beyond order-taking. Your strategic responsibilities include:

  • Increase revenue generated through PLG and self-service motions.
  • Own the customer journey across PLG and Meridian from acquisition through activation, purchase, onboarding, renewal, and expansion.
  • Extend internal quoting and account-management tools into the ScalePad Client Portal.
  • Improve self-service capabilities around quoting, product selection, add-ons, account changes, and other commercial workflows.
  • Own in-product messaging across the ScalePad platform.
  • Use product signals to improve marketing, sales, customer success, and expansion motions.
  • Establish the analytics, funnels, cohorts, dashboards, and experiments required to measure progress.
  • Identify and develop AI-powered opportunities across self-service, product guidance, personalization, account management, and sales support.
  • Coordinate the PLG pod and ensure work remains focused on measurable customer and revenue outcomes.

What we’re looking for

We care about what you can do more than where you’ve done it. However, experience in the following areas will help you hit the ground running in this role:

  • Experienced in PLG, growth product management, lifecycle, product management, or a similar B2B SaaS role.
  • Highly data-driven and comfortable with product analytics, experimentation, funnels, cohorts, and basic SQL.
  • Strong in AI development and familiar with LLMs, APIs, AI coding tools, workflow automation, evaluation, and guardrails.
  • Able to prototype basic front-end experiences using HTML, CSS, JavaScript or TypeScript, and ideally React.
  • Comfortable working independently and achieving a commercial outcome.
  • Able to translate customer and business problems into clear priorities for developers and marketing.
  • Commercially minded, with an understanding of conversion, expansion, retention, sales efficiency, and revenue operations.
  • Effective at influencing across teams without relying on direct authority.

What Success Looks Like

  • More ScalePad revenue moving through PLG and self-service motions.
  • Less manual effort is required from Sales, Marketing, Customer Success, and Account Management.
  • Higher activation, adoption, and time-to-value.
  • Increased use of Client Portal quoting and account-management capabilities.
  • Better handoffs between product behaviour, marketing, sales, and customer success.
  • In-product messaging that improves engagement and commercial outcomes.
  • AI-enabled experiences that create measurable customer or business value.
  • A repeatable process for experimentation and continuous improvement.

Perks

ScalePad offers our employees a blend of purpose, growth, and genuinely great perks.

  • Everyone’s an owner. Share in our success through our Employee Stock Ownership Plan (ESOP) and RRSP matching.
  • Support for growing families. Parental leave programs are in place to support you and your family when it matters most.
  • Structured mentorship with builders. Join opt-in mentorship programs and learn directly from founders and senior leaders who’ve scaled multiple SaaS ventures and spent decades in the MSP industry.
  • Invest in your growth every year. Access an annual professional development budget to level up your skills, your career, and your impact.
  • Set yourself up with great tools. Work with brand new, top-of-the-line hardware and equipment so you can do your best work, whether you’re at home or in one of our hubs.
  • Modern ways of working. Roles at ScalePad are structured as remote or hybrid, with hub locations in Vancouver, Toronto, Montreal, and Phoenix. Specific work models are outlined in each posting.
  • Support for hybrid life. Receive a monthly stipend to help you create an effective hybrid or remote work environment.
  • Well-being and time to recharge. Take care of yourself with 100% employer-paid benefits.

Before You Apply

This is a full-time role for those who are eligible to work in Canada or the United States. We thank all applicants for taking the time to apply, but only candidates who make it to the next stage will be contacted.

Note on AI Use: ScalePad uses AI technology to support certain administrative aspects of our hiring process, such as transcription, note-taking, and interview documentation. These tools are strictly used to assist our team and have no influence on candidate evaluation or hiring decisions.

No recruiters, please.

Skills Required

  • Experience in product-led growth, growth product management, lifecycle, product management, or a similar B2B SaaS role
  • Experience with product analytics, experimentation, funnels, cohorts, dashboards, and basic SQL
  • Strong AI development knowledge, including LLMs, APIs, AI coding tools, workflow automation, evaluation, and guardrails
  • Ability to prototype basic front-end experiences using HTML, CSS, JavaScript, or TypeScript
  • Experience with React
  • Ability to work independently and achieve commercial outcomes
  • Ability to translate customer and business problems into clear priorities for developers and marketing
  • Commercial understanding of conversion, expansion, retention, sales efficiency, and revenue operations
  • Ability to influence across teams without direct authority
  • Eligible to work in Canada or the United States
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The Company
HQ: Vancouver, BC
224 Employees

What We Do

Equipping Your MSP Adventure ScalePad provides MSPs of every size with the knowledge, technology, and community they need to deliver increased client value while navigating the continuously changing terrain of the IT landscape. With a suite of integrated products that automate and standardize MSP’s operations, analyze and uncover new opportunities, and expand value to clients, ScalePad is equipping the MSP adventure. ScalePad has received awards such as MSP Today’s Product of the Year, G2’s 2024 Fastest Growing Product, and 2024 Best IT Management Product. In 2023, it was named a Best Workplace in Canada by Great Place to Work™. ScalePad is a privately held company serving over 12,000 MSPs across the globe. Learn more at scalepad.com. People: Our most invaluable asset is our team, affectionately known as Rocketeers. Prioritizing the well-being and satisfaction of our Rocketeers lays the foundation for all that we do. Products: We're committed to crafting top-tier products that make a significant impact. Our solutions excel in pinpointing, communicating, and addressing key areas that drive favourable outcomes. Partners: We take pride in delighting our partners through unparalleled experiences. Equipping them with exceptional tools not only elevates their service delivery but also enhances the experiences of their clients. Performance: Excellence is our standard, whether it's in serving our partners or in engineering robust products that surpass expectations. We strive for nothing short of unparalleled performance in all facets of our operations.

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