Meet Landmark Digital – we’re part of the Landmark Group, one of the largest retail and hospitality organisations in the Middle East, North Africa and India. We’re guardians of the group’s digital arm which encompasses Enterprise and E-commerce Tech, Product Management, User Design, Omni Operations, Customer Experience, Loyalty, Content Production, Studio, Growth and MarTech, Finance and HR functions. With a futuristic outlook we strive to make the digital experience of our customers seamless.
Headquartered in Dubai, UAE, we’re currently driving the digital experience for eight industry-leading brands in eight geographies, and rapidly expanding our footprint across new territories and functions. Join us, and you’ll be part of the Middle East’s biggest bricks-to-clicks success story, that registers over 100% growth year-on-year.
Agile Work Culture
Within the digital function, you’ll be hands-on from day one, working in squads to make independent decisions and game-changing contributions that directly impact millions of customers. You’ll collaborate every day with teammates from 20+ nationalities, across Dubai, India, Europe and the US.
Space for Excellence
Landmark Digital has a dedicated and growing software development centre in Bangalore, India, where we incubate, design and optimise our products and experiences. We also offer the option to work remotely for certain key roles.
New Technologies to Play With
You’ll work with the latest in Enterprise and E-commerce tech, headless commerce, open source, microservices, Java Spring Boot and Spring Cloud, React Native iOS and Android apps, React frontend and a host of the latest cloud-native technologies hosted on Azure Cloud.
Focus on Learning & Growth
Excellent remuneration and perks are part of the package, but we also budget ample time and resources for training and upskilling.
Fun at Work
You’ll enjoy our well-equipped breakrooms (FIFA and pool are huge favourites), team events, celebrations and a host of other amenities.
Job Purpose
To drive the Fashion ecommerce business through data-led insights that improve customer journey, category performance, and conversion rates. The role focuses on decoding how customers browse, engage, and purchase across the fashion ecosystem — from new arrivals to checkout — to build a seamless and personalized experience that fuels growth.
Job Description
The Product Analyst – Fashion will act as a key business partner for the home division. You will assess navigation and discovery paths, filter and sort performance, and visual merchandising efficiency to inform strategic decisions for category growth. Your insights will guide roadmap planning, UX enhancements, and assortment prioritization.
Key Responsibilities
- Analyze end-to-end customer journeys for fashion categories across web and app.
- Identify conversion gaps in category pages, PDPs, and checkout flows; propose optimization experiments.
- Partner with Product Managers and Business teams to design metrics for new features (filters, recommendations, etc.).
- Build and automate dashboards to track KPIs like traffic, add-to-cart rate, and sell-through.
- Perform A/B testing and derive insights to drive higher CTRs and conversions.
- Collaborate with UX and marketing to align personalization, visual hierarchy, and content strategies.
- Present findings to senior stakeholders through clear data storytelling.
- Strong understanding of fashion ecommerce trends, funnel metrics, and category merchandising.
- Skilled in consumer behavior analytics, segmentation, and competitor benchmarking.
- Comfort with large datasets, hypothesis testing, and growth experimentation.
Knowledge, Skills & Experience
Job Experience
- 4–7 years in product or ecommerce analytics, preferably in fashion, apparel, or lifestyle domains.
- Demonstrated impact on revenue or conversion improvement through insights.
- Experience in working cross-functionally with design, product, and category teams.
- Funnel analysis & optimization
- Category/assortment analytics
- Clickstream & heatmap analysis
- Cohort and behavioral segmentation
- Strong collaboration & data storytelling
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What We Do
Founded in 1973 in Bahrain, Landmark Group has grown to become one of the largest and most successful omnichannel retail and hospitality conglomerates, with presence across 17 countries in the Middle East, Africa, India and Southeast Asia. Based in the UAE since 1990, the Group owns and operates 21 established homegrown and 4 franchise brands across an extensive network of more than 2,200 outlets, encompassing a gross leasable area of 30 million square feet. Landmark Group's success is driven by its diverse portfolio of established brands, across multiple retail categories, offering a comprehensive range of products across fashion, home, groceries and electronics. These include Centrepoint, Max Fashion, Home Centre, Babyshop, Splash, Shoemart, Lifestyle, Viva, Emax, Home Box, Styli, Shoexpress, Spar and Easybuy. Beyond retail, Landmark Group has diversified into the leisure, fitness and hospitality sectors with brands like Fitness First, Citymax, Fun City, Fun Ville, Zafran and Carluccio’s. The Group boasts unparalleled logistics capabilities, owning the MENA region's largest privately-owned distribution hub - Omega Logistics and Logistiq, which offers state-of-the-art third-party logistics services. Landmark Group places a strong emphasis on delivering exceptional value and achieving customer satisfaction throughout its comprehensive product range. Across its loyalty programmes, the Group enjoys a loyal customer base with more than 35 million active users. The company has a dedicated workforce of more than 53,000 employees and continues to be certified as a Great Place to Work (GPTW) since 2017.
