Manager - Premium Sales

Posted Yesterday
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Charlotte, NC, USA
In-Office
Senior level
Sports
The Role
Sells luxury suites, memberships, PSLs, season tickets, and event rentals for professional sports teams and stadium events. Manages prospecting, the full sales cycle, contract negotiations, renewals, pipeline tracking, and revenue goals. Builds relationships with corporate decision-makers and high-net-worth individuals, provides premium client service, supports game-day activities, and collaborates with ticketing and service teams. Requires availability for evenings, weekends, holidays, and special events.
Summary Generated by Built In

Position:                             Premium Sales Manager

Department:                       Ticket Sales & Services

Reporting Relationship:    Reports to Vice President Premium Partnerships

Status:                                 Full-Time (Exempt)

Compensation:                   Salary plus commission

 

Primary Responsibilities:

 

Selling Responsibilities:

  • Sell Luxury Suites
  • Sell Long Term and Single Event Rentals for Panthers, Charlotte FC and major stadium events
  • Sell Membership Clubs
  • Sell Suite Club PSLs for Panthers and Charlotte FC
  • Manage the renewal process for the current Luxury Suite owner customer base, including outreach, negotiation, and securing renewal commitments
  • Additional Selling Responsibilities: 
    • PSLs and Season Tickets
    • Silver Club Level PSLs and Season Tickets
    • Upgrading current PSL Owners
    • Single Game Tickets
  • Develop and execute a proactive outbound prospecting strategy, including networking, appointment setting, and cold outreach to corporate decision-makers and high-net-worth individuals
  • Manage the full sales cycle from lead generation through contract execution and negotiation, ensuring accuracy and a seamless client experience
  • Maintain an accurate, up-to-date pipeline in Dynamics 365, tracking interactions, follow-ups, and deal progress
  • Consistently meet or exceed individual and team new business and renewal revenue goals
  • Attend networking events, client meetings, and industry functions to build brand awareness and generate new leads
  • Represent Tepper Sports & Entertainment in various organizational promotions, charity functions, speaking engagements.
  • Assist (as needed) in the development, coordination, implementation of game day activities for both Carolina Panthers and Charlotte FC.
  • Work game days and special events to engage premium clients, host prospects, and provide top-tier service
  • Committed to the support of department goals and objectives, such as budgets and sales goals.
  • Provide manager with necessary support/statistical data

 

Service Responsibilities:

  • Provide a high level of customer service to all clients, including relationship building, day to day operations, written correspondence, phone calls, account inquiries, appointment scheduling, follow up, etc.
  • Work with Premium Service, Ticket Operations and Ticket Service Representatives to ensure all accounts are active, documented and up-to-date on invoicing, contracts, renewals, etc.
  • Assist in determining and implementing enhancement programs for full season accounts to generate sales and member retention.
  • Ensure proper maintenance of full season accounts is performed and current quality standards are met or exceeded.

 

Additional Responsibilities:

  • Assist in the overall success & meeting goals of the sales area of the Ticket Office
  • Administrative duties including filing, answering phones, and provide support to Ticketing Department
  • Assist with all functions of the Sales Center including, but not limited to, ticket sales, phone calls, written correspondence, special promotions and programs, etc.
  • Other duties as assigned by Department Leadership
  • Fulfill various responsibilities by assisting other departments (as needed)

 

Minimum Qualifications:

  • At least 5 years of B2B sales experience with a demonstrated, top-tier track record of exceeding revenue goals; we're looking for a proven closer, not just an order-taker
  • Exceptional business acumen, with the ability to understand a prospect's business, speak their language, and position premium products as a strategic investment, not just a ticket
  • High level sales acumen, including sophisticated consultative selling skills, strong objection handling, and the ability to read a room and adjust approach with C-suite executives and high-net-worth individuals
  • Relentless, self-generated lead generation and business development instincts; someone who doesn't wait for leads to come in, but is constantly prospecting, networking, and building a pipeline from scratch
  • Entrepreneurial mindset with a competitive, goal-driven personality and an unwillingness to accept "no" as a final answer
  • Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
  • Must be flexible and available to work evenings and/or weekends, nights, and holidays
  • Must pass pre-employment screens

 

Preferred Qualifications:

  • Bachelor's degree in Sports Management, Business, Hospitality, or related field preferred
  • Experience with Dynamics 365 or similar CRM systems preferred

 

Skills for Success:

  • Excellent organizational skills and attention to detail; disciplined pipeline management, able to manage a high volume of prospects, renewals, and deadlines without dropping the ball
  • Excellent verbal and written communication skills, with the polish and confidence to deliver compelling, tailored sales presentations
  • Works well under pressure while maintaining a positive attitude
  • A true team player who thrives in a fast-paced, high-performance sales culture and elevates those around them
  • Demonstrated ability to negotiate creative, win-win solutions and close multi-year agreements
  • Ability to make sound decisions and exercise independent judgement and discretion with integrity and accountability, while working in a fast-paced, high-demand, and sometimes strenuous environment
  • Must maintain complete confidentiality of privileged, and/or sensitive information
  • Must, at all times, display the character and values of the Tepper Sports & Entertainment brand
  • Must be able to multi-task while managing time successfully

 

Physical Requirements:

  • Sitting at desk and computer for long periods of time
  • Standing for extended periods of time
  • Must be able to lift 15 pounds at a time

 

Work Environment:

This job operates in a professional office environment, as well as, outside in a stadium facility environment at times which may include inclement weather conditions. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines. 

 

Tepper Sports & Entertainment is an equal opportunity at-will employer and do not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation, or national origin.

Skills Required

  • At least 5 years of B2B sales experience with a demonstrated record of exceeding revenue goals
  • Exceptional business acumen and ability to position premium products as strategic investments
  • Advanced consultative selling, objection handling, and executive-level communication skills
  • Self-generated lead generation and business development experience
  • Entrepreneurial, competitive, goal-driven mindset
  • Proficiency with Microsoft Office Suite, including Word, Excel, PowerPoint, and Outlook
  • Availability to work evenings, weekends, nights, and holidays
  • Ability to pass pre-employment screens
  • Bachelor's degree in Sports Management, Business, Hospitality, or a related field
  • Experience with Dynamics 365 or similar CRM systems
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The Company
HQ: Charlotte, NC
333 Employees
Year Founded: 2019

What We Do

Charlotte Football Club is a Major League Soccer club representing the Carolinas and based in Charlotte, North Carolina. The organization fields a professional soccer team, competes in MLS, and works to build belonging through an ambitious, collective approach on and off the pitch. It also promotes growth through soccer and community outreach, hosts matches at Bank of America Stadium, and operates as part of Tepper Sports & Entertainment.

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