Manager, Planning

Posted 8 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
51K-75K Annually
Mid level
AdTech • Marketing Tech
The Role
Manage integrated media planning for large client accounts, coordinating across channels (SEM, social, TV, programmatic, audio), liaising with creative teams, owning client communication, analyzing competitive landscapes, managing budgets and deliverables, and using agency research/tools to compile insights.
Summary Generated by Built In

Job Description:

The Manager, Planning role is a critical junior/mid-level role on this team. The Manager works closely with senior leaders on the team to steer the strategic direction and is tasked with being a marketing partner for the clients.  The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day to day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives. This role is hybrid based in Chicago, IL. However, we will still consider remote candidates based in continental USA. However, you are expected to work EST or CST hours.

Responsibilities:

  • Experience working on large client account

  • Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc)

  • Experience with full funnel media campaigns

  • Ability to coordinate with creative agencies on creative assets and account needs

  • Ability to coordinate with multi-channel teams to design cutting-edge, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio)

  • Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives

  • Helps evaluate timelines and manage day to day deliverables

  • Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights

  • Managing a large Media Budget and Flowchart

  • Drive media channel selection and be forward thinking on new opportunities

Qualifications:

  • Bachelor’s degree or equivalent experience

  • 3+ years of total media planning experience

  • Relevant media planning and buying experience with specific retail focus

  • Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.

The anticipated salary range for this position is $51,000-$75,000. Salary is based on a variety of factors including relevant experience, knowledge, skills, and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com.

Benefits available with this position include:

  • Medical, vision, and dental insurance,

  • Life insurance,

  • Short-term and long-term disability insurance,

  • 401k,

  • Flexible paid time off,

  • At least 15 paid holidays per year,

  • Paid sick and safe leave, and

  • Paid parental leave.

At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are required and expected to work from the office three days per week (two days per week for employees based in Los Angeles). Dentsu may designate other Hub offices at any time. Those who live outside a commutable range may be designated as remote, depending on the role and business needs. Regardless of your work location, we expect our employees to be flexible to meet the needs of our Company and clients, which may include attendance in an office.

Location:

New York

Brand:

Carat

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Skills Required

  • Bachelor's degree or equivalent experience
  • 3+ years of media planning experience
  • Relevant media planning and buying experience with a retail focus
  • Experience working on large client accounts
  • Understanding of all media channels and coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio)
  • Experience with full-funnel media campaigns
  • Ability to coordinate with creative agencies and multi-channel teams
  • Comfort owning and communicating directly with clients
  • Experience analyzing competitive landscapes, pulling reports using agency tools, and compiling insights
  • Experience managing a large media budget and flowchart
  • Familiarity with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, media tools, web analytics, ad servers, and media research tools

dentsu Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about dentsu and has not been reviewed or approved by dentsu.

  • Parental & Family Support Paid parental leave at full pay and caregiver supports (including backup care) are emphasized as standout elements. Feedback suggests family-oriented benefits are a strong part of the package.
  • Leave & Time Off Breadth Flexible or unlimited PTO, extensive paid holidays, and a year-end office closure are established components. Feedback suggests time-off policies are generous and add meaningful flexibility.
  • Retirement Support A large, established 401(k) plan with employer matching is clearly documented. Feedback suggests retirement benefits feel competitive and straightforward.

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The Company
HQ: Minato
15,492 Employees

What We Do

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next

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