About Us
USA Hockey provides the foundation for the sport of ice hockey in America; helps young people become leaders, even Olympic heroes; and connects the game at every level while promoting a lifelong love of the sport.
USA Hockey is the National Governing Body for the sport within the US Olympic and Paralympic Committee.
Job Title: Manager, Partnership Activation
Reports To: Director, Partnership Sales
Location: USA Hockey National Office – Colorado Springs, CO
Date Posted: May 11, 2026
Basic Function: Manage day to day relationships with corporate and licensing partners to maximize the performance of USA Hockey sponsorships. Collaborate with all internal teams of the organization to effectively execute each element of the partnership in an efficient and productive manner. Listen to client needs to proactively and work cross-departmentally to adjust the changing needs of our partnerships throughout the course of the relationship.
ESSENTIAL FUNCTIONS ANS PRIMARY RESPONSIBILLITIES:
Manage day-to-day needs of corporate and licensing accounts by providing second-to-none client service, this may include: Timely approvals of creative and content; Timely follow-up on partner questions and requests; Regular client calls and check-ins based upon client needs.
Identify opportunities to maximize partner value, which may include adjustments to the agreement.
Monitoring program effectiveness against partner objectives and KPIs.
Create and deliver unique and polished partnership recaps with confidence.
Develop and implement in-market/retail promotions to add new value for clients.
Maintaining partner deliverables, as well as significant contract items.
Assist in a variety of department-related duties.
Maintain an infectiously positive attitude when dealing with partners and internal stakeholders.
Maintain good attendance and punctuality.
Other duties as assigned.
MINIMUM QUALIFICATIONS AND REQUIREMENTS:
Bachelor's degree or possess a minimum of three or more years' experience in agency, media, or partnership management.
Knowledgeable in the practices and principles related to media and sponsorship activation.
Ability to develop successful, mutually beneficial working relationships with corporate clients.
Must be able to identify problems, their sources, and their potential solutions while continuing to successfully conduct day-to-day operations without interruption.
Understand teamwork and enjoy working closely with colleagues to provide a team approach that fulfills client interests and overall partnership objectives.
Self-starter, successful working with limited supervision.
Sales style reflects both drive and resilience.
Team orientation supporting motivation and focus on both individual and departmental growth.
Well-spoken and have excellent written communication skills as well as listening skills.
Must be detail oriented, have exceptional work ethic and a strong desire to succeed.
Expression of a personal brand that is professional and creative.
SALARY:
Salary range is $58,000 - $63,000 annually.
ADDITIONAL INFORMATION:
This position may require travel.
Proficient in Microsoft Office applications including Word, Excel, Outlook and Power Point or similar presentation tools.
Knowledge of sponsorship software preferred, i.e. SponsorUnited, Nielsen, SponsorCX, Google Analytics, etc.
Work schedule will include office hours as well as event responsibilities on evenings, weekends, and holidays.
Office in a multi-level building.
AVAILABILITY:
Position to begin immediately at USA Hockey’s national headquarters in Colorado Springs, Colorado.
Job Type: Full-time
Benefits:
403B
403B matching after six months (4%)
Dental insurance
Flexible schedule
Health insurance
Vision insurance
Paid time off, vacation, and sick time
Education:
Bachelor's (Preferred)
Skills Required
- Bachelor's degree or minimum of three or more years' experience in agency, media, or partnership management.
- Knowledge of media and sponsorship activation practices and principles.
- Ability to develop successful, mutually beneficial working relationships with corporate clients.
- Ability to identify problems, their sources, and potential solutions while maintaining daily operations.
- Teamwork orientation and ability to work closely with colleagues to meet client and partnership objectives.
- Self-starter capable of working with limited supervision.
- Sales style demonstrating drive and resilience.
- Strong written and verbal communication and listening skills.
- Detail oriented with exceptional work ethic and strong desire to succeed.
- Professional and creative personal brand.
- Proficient in Microsoft Office applications including Word, Excel, Outlook, and PowerPoint (or similar presentation tools).
- Knowledge of sponsorship software (SponsorUnited, Nielsen, SponsorCX) and Google Analytics.
- Bachelor's degree (preferred).
What We Do
USA Hockey is the National Governing Body for ice hockey in the United States. Its mission is to promote the growth of the sport in America and provide the best possible experience for all participants by encouraging, developing, advancing, and administering the sport. It provides the foundation for ice hockey in the U.S., helping young people become leaders and promoting a lifelong love of the game.
