Manager, Partner Marketing

Posted Yesterday
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London, Greater London, England, GBR
In-Office
Entry level
Software • Financial Services
The Role
Leads strategic aggregator marketing partnerships and owns partner-led customer acquisition strategy. Manages joint roadmaps, budgets, performance targets, funnel optimization, product visibility, commercial agreements, and risk controls. Uses conversion, acquisition cost, and funnel data to improve campaign and partner performance, identify growth opportunities, and inform customer journey enhancements. Collaborates with commercial, product, legal, and compliance teams while monitoring competitive trends and delivering ongoing improvements.
Summary Generated by Built In

This is an exciting opportunity to lead and grow key marketing partnerships within the aggregator channel, playing a pivotal role in driving acquisition and shaping NewDay’s partner-led growth strategy. You will own the end-to-end acquisition strategy, working closely with partners to deliver against ambitious performance targets while identifying new opportunities to optimise customer funnels and maximise product visibility.

How you’ll contribute

  • Lead and grow strategic aggregator partnerships, shaping joint roadmaps and aligning internal and external stakeholders to deliver impactful marketing initiatives.

  • Own and optimise the acquisition strategy, ensuring performance delivers against budget while proactively managing risks, underperformance, and new growth opportunities.

  • Use data to drive smarter decisions, analysing funnel metrics such as click-to-sale conversion to identify insights and turn them into actionable performance improvements.

  • Enable partners to maximise visibility and performance of NewDay’s products while keeping a close eye on the competitive landscape.

  • Collaborate across commercial, product, legal, and compliance teams to influence pricing, enhance customer journeys, manage commercial agreements, and maintain a strong risk and control framework.

We're looking for these essential skills

  • Solid experience managing high-impact marketing partnerships, ideally within aggregators, credit cards, lending, or digital acquisition channels.

  • Be commercially and data driven, confident analysing performance metrics such as conversion, acquisition cost, and funnel performance to optimise results with partners.

  • Demonstrate a strong track record of delivering against acquisition and growth targets, using insights and data to continuously improve performance.

  • Translate data into action, monitoring in-campaign and post-campaign performance to identify opportunities, manage risks, and drive measurable improvements.

  • Stay ahead of the market, spotting emerging industry trends and opportunities while successfully delivering BAU improvements across partners, processes, and channels.

Its a plus if you have these skills

  • Aggregator and card experience

  • Hands on SQL experience

At NewDay, we value all types of diversity. We’re an equal opportunity employer and believe that our differences create a vibrant, authentic working culture. We want all our colleagues to feel able to bring their whole selves to work. We don’t discriminate on the basis of protected characteristics or identities. We make sure that every job is crafted to be inclusive and that people with disabilities or caring responsibilities can take part in the application and interview process.

Tell us if you need accommodations: We’ll put reasonable adjustments in place to support you.

We work with Textio to make our job design and hiring inclusive.

Permanent

Skills Required

  • Solid experience managing high-impact marketing partnerships, ideally involving aggregators, credit cards, lending, or digital acquisition channels
  • Commercially and data-driven approach, including analysis of conversion, acquisition cost, and funnel performance metrics
  • Track record of delivering acquisition and growth targets through data-driven performance improvements
  • Ability to translate campaign and post-campaign data into actionable improvements and manage performance risks
  • Ability to identify industry trends, growth opportunities, and business-as-usual improvements across partners, processes, and channels
  • Aggregator and card experience
  • Hands-on SQL experience
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The Company
HQ: London
1,150 Employees
Year Founded: 2001

What We Do

At NewDay, our business is focused on a single, clear and defining purpose: to help people move forward with credit. We provide nearly 4 million customers with responsible access to credit, underpinned by best-in-class customer service and exceptional user experience. Our in-house, highly scalable digital platform alongside our proprietary credit decisioning capability unlocks our competitive advantage. Our broad credit product offering enables instalment finance, BNPL, 0% finance and carded and digital revolving credit. We operate multiple direct-to-consumer products and a range of credit solutions with some of the UK’s most loved brands. Our underwriting capability and experience allow us to responsibly say yes to more UK customers making us a merchant partner of choice. We partner to harness the power of data to drive commerce across the UK, creating value at scale.

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