Manager, Omnichannel Analytics

Reposted 5 Hours Ago
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30071, Norcross, GA
In-Office
Expert/Leader
Consumer Web • eCommerce • Retail
The Role
Lead the analytics function for omnichannel reporting and decision-making. Own analytics infrastructure, develop dashboards, and guide a high-performing analytics team while collaborating with Marketing and Product Management.
Summary Generated by Built In

A position at White Cap isn’t your ordinary job. You’ll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities.

The White Cap family is committed to Building Trust on Every Job. We do this by being deeply knowledgeable, fully capable, and always dependable, and our associates are the driving force behind this commitment.

Job Summary

Responsible for leading the analytics function as the centralized source of truth for omnichannel reporting and data‑driven decision making.  Owns the technical foundation of the analytics ecosystem, including tagging implementation, measurement frameworks, data governance, and dashboard development.  Partners closely with Marketing, Product Management, eProcurement, and Insite teams to enable data‑informed strategies that drive performance across the omnichannel organization.  Demonstrates deep technical expertise in analytics implementation, coupled with strong leadership, communication, and cross‑functional collaboration skills.

Major Tasks, Responsibilities and Key Accountabilities

  • Serves as the authoritative source for executive and leadership reporting by building, maintaining, and continuously improving dashboards that provide actionable insights across key business functions.

  • Owns and maintain the comprehensive tagging strategy and implementation across all digital properties, ensuring accurate, consistent data collection that serves as the foundation for enterprise reporting and analysis.

  • Partners strategically with marketing, product management, eProcurement, and Insite leaders to ensure their teams have the insights, tools, and analytical support needed to make data-informed decisions while maintaining clear boundaries between centralized analytics and distributed analytical capabilities.

  • Build and oversee a rigorous experimentation program that enables evidence-based decision making across product, marketing, and customer experience initiatives while ensuring statistical validity and organizational learning.

  • Build and lead a high-performing analytics team capable of delivering on the organization’s expanding analytical needs while developing talent and fostering a culture of analytical rigor and continuous learning.

Nature and Scope

  • Consults with senior management on solution development for complex strategic and technical business issues. Independently solves unique and complex problems that have a broad impact on the business. Assignments are large scope, high impact, high cost, and high importance.

  • Establishes operational plans for assigned area. Acts as a strategic advisor and uses expert skills to contribute to the development of strategic company objectives. Receives general administrative and business direction as needed. Typically operates with broad latitude in a complex environment.

  • Guides and mentors staff at all levels, provides advice to senior management on complex and strategic issues, and may lead or manage complex projects with dotted line responsibility.

Work Environment

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

  • Typically requires overnight travel less than 10% of the time.

Education and Experience

  • Typically requires a bachelor’s degree and 10+ years of experience in a related field OR MS/MA and generally 8+ years of experience in a related field.  Maintains expert knowledge in area of responsibility with a strong understanding in adjacent areas for the development of creative solutions.

Preferred Qualifications

  • 5+ years of experience in analytics, business intelligence, or related field with progressive responsibility.

  • 2+ years of people management or team leadership experience.

  • Demonstrated expertise in tag management implementation and digital analytics platforms i.e. Adobe Analytics, Google Analytics 360, Amplitude, or similar.

  • Proven track record building dashboards and self-service reporting solutions in BI tools i.e.Tableau, Power BI, Looker, or similar.

  • Strong background in A/B testing methodology, experimental design, and statistical analysis.

  • Experience in B2B, eCommerce, or omnichannel retail environments preferred.

  • Proficiency with tag management systems i.e. Adobe Launch, Google Tag Manager, Tealium.

  • Proficiency with data visualization and business intelligence platforms.

  • Familiarity with data warehousing concepts and ETL processes.

  • Exceptional communication skills, strong project‑management capability, the ability to translate complex technical concepts for diverse audiences.

If you’re looking to play a role in building America, consider one of our open opportunities. We can’t wait to meet you.

Top Skills

Adobe Analytics
Adobe Launch
Amplitude
Google Analytics 360
Google Tag Manager
Looker
Power BI
Tableau
Tealium
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The Company
Norcross, , Georgia
5,465 Employees

What We Do

White Cap and its affiliates serve as a one-stop shop, providing concrete accessories and chemicals, tools and equipment, building materials and fasteners, erosion and waterproofing products, and safety products to professional contractors by meeting their distinct and customized supply needs in non-residential, infrastructure, and residential end markets. White Cap operates approximately 500 branches across North America with more than 10,500 employees supporting approximately 200,000 customers.

For more information about White Cap, visit about.whitecap.com

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