Manager, MICE Sales

Posted 3 Days Ago
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Studio City, CA, USA
In-Office
Senior level
Gaming • News + Entertainment
The Role
Manage corporate and MICE sales for Melco properties in Macau by maintaining and growing relationships with corporate accounts, DMCs, and MICE agents; develop and implement market-specific sales strategies and campaigns; participate in roadshows, tradeshows, and events to drive occupancy and revenue targets.
Summary Generated by Built In
REQ9406 Manager, MICE Sales (Open)

Manager, MICE Sales is responsible for managing corporate/MICE sales in their assigned markets to achieve hotel and entertainment occupancy and revenue goals for all Melco properties in Macau.  They will manage existing corporate, DMC and MICE trade accounts, generate new accounts and sales channels, and formulate and implement sales and marketing strategies for all markets. 

Essential Duties and Responsibilities include the following (other duties may be assigned):

  • Establish, develop, and maintain relationships with corporate accounts, DMCs, MICE travel agents
  • Work closely with marketing team on campaigns to generate awareness and drive sales (direct and trade) in assigned markets
  • Work within a team to achieve individual, team and company sales targets
  • Implementing MICE sales strategies to achieve revenue goals and maximize profits for Melco properties
  • Work closely with marketing team to participate in relevant roadshows, tradeshows, product seminars and MGTO events to generate product awareness for Melco properties and Macau
  • Recommend short and long-term sales strategies for each segment to achieve occupancy and revenue targets for hotel and entertainment attractions
  • Constantly evaluates market reactions to campaigns and adjust sales and marketing strategies and plans accordingly.

Experience (please indicate minimum required and preferred experiences)

  • 5 years sales experience
  • Experience selling hotels and/or entertainment attractions to corporates and MICE agents
  • Excellent knowledge of key MICE segments in Greater China with experience developing specific strategies for each
  • Existing relationship with major corporate accounts and MICE agents
  • Proven track record developing new corporate relationship and converting these relationships to sales

Education (please indicate minimum and preferred academic requirements)

  • Bachelor’s degree or higher.

Skills / Competencies (please indicate requisite competencies that are qualified for the position)

  • Fluency in English required
  • Fluency in Cantonese and/or Mandarin required

Skills Required

  • Minimum 5 years sales experience
  • Experience selling hotels and/or entertainment attractions to corporate and MICE agents
  • Excellent knowledge of key MICE segments in Greater China with experience developing segment-specific strategies
  • Existing relationships with major corporate accounts and MICE agents
  • Proven track record developing new corporate relationships and converting them to sales
  • Bachelor's degree or higher
  • Fluency in English
  • Fluency in Cantonese and/or Mandarin
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The Company
HQ: Hong Kong, Hong Kong
7,515 Employees

What We Do

Melco Resorts & Entertainment Limited (NASDAQ: MLCO) is an award-winning developer, owner and operator of casino gaming and entertainment casino resort facilities in Asia. In Macau, Melco Resorts & Entertainment currently operates City of Dreams Macau (www.cityofdreamsmacau.com), our flagship integrated entertainment resort and home of The House of Dancing Water, the world's largest water-based performance; Altira Macau (www.altiramacau.com), a Forbes-Five-Star luxury hotel; and Mocha Clubs (www.mochaclubs.com), the largest non-casino based operations of electronic gaming machines in Macau. Opened in October 2015 was the Hollywood-themed studio-concept resort, Studio City, a thrilling new cinematic inspired entertainment and leisure destination. It is designed to be the most diversified entertainment offering in Macau, with more world-class entertainment amenities than any integrated resort in the market, representing the pinnacle of entertainment-driven leisure destination experiences in Asia. Beyond Macau, City of Dreams Manila (www.cityofdreams.com.ph) opened its doors to the public in December 2014 and marked the formal entry of Melco Resorts & Entertainment into the fast-growing and dynamic tourism industry in the Philippines. This lavish casino resort at Entertainment City, Manila Bay, Manila features a dazzling array of entertainment and attractions, an upscale shopping mall, a wide range of international dining experiences, three award-winning hotels and spa. Visit mycareer.melco-resorts.com

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