Manager, Marketing and Strategic Communications

Description

Manager, Marketing and Strategic Communications

We are seeking a Manager to join our dynamic Marketing and Strategic Communications team in a hybrid role. This position is uniquely designed to combine expertise in marketing strategy with client counsel and support, offering a unique opportunity to work at the intersection of politics, policy, and communications. The ideal candidate will be passionate about building brands, navigating the shifting media landscape, positioning executives, managing issues, and solving clients' biggest and most complex challenges. You will report to the VP of Brand, External Affairs, and Marketing.

Our clients range from Fortune 500 companies to disruptive start-ups. We tackle complex challenges, create growth opportunities, and help clients break through busy news cycles and social media feeds to influence key audiences.

What You’ll Do:

External Communications / Marketing Strategy (50%):

• Develop and execute innovative marketing strategies to position the firm as a leader in communications and public affairs.
• Develop and distribute external marketing materials, ensuring teams are aware of campaigns, content, and firm visibility.
• Track and analyze marketing and social projects and prepare strategy.
• Manage media inquiries and build relationships with journalists, influencers, and stakeholders.
• Create engaging content for social media platforms, ensuring alignment with brand identity and audience needs.
• Write and develop case studies and marketing/social materials that showcase the firm’s impact.
• Collaborate and write for thought leadership initiatives such as newsletters, blogs, or webinars to amplify the firm’s voice.

Client Counseling & Support (50%):

• Serve as a project manager for client teams, ensuring timely delivery of tasks and effective communication across teams.
• Develop tailored communications strategies for clients involving media engagement, stakeholder outreach, executive visibility, and crisis management.
• Draft and edit client memos, briefing documents, media pitches, social media content, and other deliverables.
• Monitor press and media mentions, as well as track opportunities to highlight clients within a swiftly moving news environment. 
• Conduct research on complex business and policy issues to distill insights into actionable recommendations for clients.

Who You Are:

• 4–7 years of experience in strategic communications or marketing (agency or media relations experience preferred, particularly in the DC, Maryland, Virginia area).
• Exceptional writer capable of crafting compelling narratives for diverse audiences.
• A person aware of the news cycle and how the intersection of culture and politics impacts greater client needs and goals.
• A creative thinker with exceptionally strong project management skills who thrives in fast-paced environments.
• Skilled in digital marketing tools (e.g., Cision, Meltwater) and social media platforms (LinkedIn, Instagram).
• Adept at balancing competing deadlines while maintaining supreme attention to detail.
• Passionate about public affairs with a solid understanding of politics, policy, and media relations.

The target salary range for this role is $95,000 - $120,000 USD annually. The base salary will be determined based on skills, experience, and market data.