Manager, Local Marketing - Remote

Posted 5 Days Ago
Be an Early Applicant
Hiring Remotely in Phoenix, AZ
In-Office or Remote
Mid level
Other
The Role
The Marketing Manager will support local marketing activities, drive national marketing programs, analyze campaigns, and improve operator performance.
Summary Generated by Built In
Company Description

Founded in 1978, California Closets has built a reputation as the leader and design authority in premium space management, delivering custom-designed organizational solutions and exceptional service. We believe home is more than just a place — it should be a source of creativity, comfort, and connection. From beautiful walk-in closets and entertainment centers to versatile pantries and home offices, we design custom storage solutions that add value to your life and home by making space for what belongs. Think of it as ‘practical magic.’ 

Job Description

This role partners with the National Marketing Director in supporting operators to achieve their leads and marketing budget goals.  In addition, the Marketing Manager will work closely with internal and external business partners to support the integration between national and local marketing to deliver on our Brand Experience and live the CREDO.

ESSENTIAL FUNCTIONS

  • Support National Marketing Director on local marketing activities
  • Drive participation and execution of national marketing programs – including promotions, digital programs, direct mail and email campaigns, etc.
  • Develop and maintain relationships with operators, engaging with them to improve their business performance. Potential for direct responsibility for locations. 
  • Responsible for the implementation of digital and other marketing campaigns, analyze and report on results and make recommendations to improve the performance of the campaigns. 
  • Analyzing social media channels, local web pages, other digital platforms and developing insights to share with operators to improve performance of the platforms.  This includes onboarding and training local points of contact.
  • Manage local contact information for website and online listings.
  • Managing the correspondence to clients and operators for customer complaints through Customer Care
  • Analyze and ensure compliance with local marketing spending guidelines through quarterly audits for franchises.
  • Produce and distribute monthly marketing newsletter.
  • Generate, analyze and distribute reports for marketing campaign results.

Qualifications

  • 3-5 years of experience in a marketing role focusing on local initiatives
  • Website CMS experience, in particular, working with custom field data entry and various page templates
  • Ability to take out-of-the-box requests and work with business partners to find solutions
  • Ability to thrive in a fast-paced environment
  • Effective time management and organizational skills
  • Tech savvy with the ability to quickly learn and apply various business systems (Social Media Platforms, Microsoft Office, etc)

Additional Information

Find us on Facebook, YouTube, and Instagram

We are an equal opportunity employer. We E-Verify.
All your information will be kept confidential according to EEO guidelines.

Top Skills

MS Office
Social Media Platforms
Website Cms
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The Company
HQ: Vancouver, British Columbia
16 Employees
Year Founded: 1984

What We Do

Since 1984, the award-winning company has been leading the industry with innovative custom design and a unique selection of finishes, colours, and accessories.

California Closets transforms spaces with its comprehensive range of design solutions for virtually every area of the home, ranging from reach-in and walk-in closets, to kitchen pantries, home offices, garages, media centres, and more.

With a highly-skilled team of design consultants and artisan installation technicians, as well as stunning custom designs, California Closets can create your perfect dream space. Whether you live in a condo, townhome or a West Vancouver residence, discover why California Closets is one of Vancouver’s premier closet organizing companies.

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