Manager, Lead Generating Events

Description

Role Summary

MDVIP is seeking an experienced and strategic Manager, Lead Generating Events to join our Event Marketing team in Boca Raton, FL. Reporting to the Director of Event Marketing, this role owns MDVIP's portfolio of 10-20 lead-generating events per month. You will partner closely with the Sales team to identify target markets, then determine the right experience for each one — from an intimate dinner in a private dining room to premium access to a concert, food and wine festival, or other high-interest local experience. You will manage these events end to end, including venue selection and booking, budget management, attendance and KPI tracking, and reporting results to sales and executive leadership. This role also plays a part in identifying and managing MDVIP's presence at larger patient-facing events and tradeshows and supports the MDVIP National Meeting alongside the broader events team. This is a planning and management role, not a travel-heavy one — our field sales team represents MDVIP on-site at these events, so you will not be expected to attend the majority of the events you plan.

If you're a strategic, detail-driven event professional who thrives managing a high-volume portfolio and knows how to create experiences people remember, we’d love to hear from you!

Key Responsibilities

• Partner with the Sales team to identify target markets and determine the right type of experience — from private dinners to premium or ticketed experiences such as concerts or food and wine festivals — for MDVIP's portfolio of 10-15 lead-generating events per month.
• Source, negotiate, and book venues, vendors, and experiences within budget.
• Track and manage event budgets across a high-volume, multi-market portfolio.
• Track attendance, KPIs, and event performance data, and report results to sales and executive leadership.
• Maintain accurate event and attendee data in Salesforce.
• Identify strategic opportunities for MDVIP's presence at larger patient-facing events and tradeshows, and manage those efforts with support from event staff.
• Support the MDVIP National Meeting, held every two-to-three years, as part of the broader events team.
• Understand the markets and demographics of MDVIP's physician and patient audiences to select experiences that create genuine appeal and drive attendance.
• Manage multiple concurrent events and competing deadlines with strong organizational rigor.
• Build and maintain relationships with venues, vendors, and event partners across multiple markets.
• Partner with sales leadership to align event strategy with lead-generation and pipeline goals.

Key Competencies

• Strong project and portfolio management skills, with the ability to juggle multiple events and deadlines simultaneously.
• Sound judgment in matching event type and experience to the local market and audience.
• Budget management and financial accountability.
• Data-driven mindset, with the ability to track KPIs and translate results into actionable reporting.
• Proficiency with Salesforce and Cvent, or comparable CRM and event registration platforms.
• Strong vendor negotiation and relationship management skills.
• Clear, confident communication with sales teams and executive leadership.
• Self-directed and comfortable operating independently across a large portfolio.
• Creativity and resourcefulness in curating distinctive, on-brand event experiences.

Requirements

Required Qualifications

• Bachelor’s degree.
• 5-7 years of event management experience, including independently managing a portfolio of events.
• Demonstrated experience managing event budgets, vendors, and timelines.
• Excellent communication skills, with the ability to present results to sales teams and executive leadership.
• Proficiency with Salesforce and Cvent, or similar CRM and event registration platforms.
• Strong organizational skills, with the ability to manage multiple priorities under tight deadlines.

Preferred Qualifications

• Experience planning events for medical groups, healthcare organizations, or physician audiences.
• Familiarity with tradeshow planning and management.
• Understanding of the patient and physician experience, and what drives audience engagement and attendance.

Computer Proficiency:

Proficient in Microsoft Office applications, with advanced skills in Outlook, Excel, Word and PowerPoint required. Proficiency with Salesforce and Cvent required.

Work Environment:

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Prolonged periods of sitting and using hands/fingers for working on a computer.
• Specific vision abilities include close vision and the ability to adjust focus from near to far.
• Must talk and/or hear for significant periods of each day.
• Must be able to lift and/or move up to 30 pounds periodically.
• Based in the MDVIP Boca Raton, FL office on a hybrid schedule.
• Occasional travel required, approximately 10% of the time (2-3 trips per year), to attend the MDVIP National Meeting (held every three years), tradeshows, or other events as needed. This role is not expected to travel on-site for the majority of the lead-generating events it manages.

Why Join MDVIP?

•  Be part of a mission-driven organization leading innovation in personalized healthcare.
•  Drive transformation and growth in a dynamic, fast-paced environment.
•  Competitive compensation: attractive base salary complemented by performance-based incentives for eligible roles.
•  Comprehensive benefits: health, dental, vision insurance, and retirement plans.
•  Professional development: access to ongoing training and leadership development programs.
•  Positive work environment: consistently recognized as a Great Place to Work®, fostering a culture of collaboration and excellence. 

MDVIP is an Equal Opportunity Employer and is committed to fostering an inclusive and diverse workplace. We welcome applicants of all backgrounds and do not discriminate based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other protected status. We believe that diversity and inclusion drive innovation and strengthen our company culture.

If you require accommodation during the application or interview process, please let us know, and we will be happy to assist. 

Pay Transparency: Our compensation reflects the cost of labor across appropriate US geographic markets. Pay is based on several factors including but not limited to market location and may vary depending on job-related knowledge, skills, and education/training and a candidate's work experience. Hired applicants are offered annual incentive compensation programs, subject to applicable eligibility requirements. Payments under these annual programs are not guaranteed and are dependent upon a variety of factors including, but not limited to, individual performance, business unit performance, and/or the company's performance. The company offers the following benefits for this position, subject to applicable eligibility requirements. Medical/prescription drug coverage, Dental coverage, Vision coverage, Flexible Spending Account, Health Savings Account, Dependent Care Flexible Spending Account, Basic and Supplemental Life Insurance & Accidental Death and Dismemberment, Disability Income Protection Plan, Employee Assistance Program, 401(k) retirement program, Vacation, Paid Holidays and Personal time, Paid Sick and Family and Medical Leave time as required by law.