Serving the needs of all families with young children, Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.
How you’ll make an impact:At Carter’s, we are driven by a passion for supporting families during life’s most meaningful moments. Our people are at the heart of that mission, and we are committed to creating a culture where every employee feels informed, engaged, and inspired. We are seeking a strategic and creative Internal Communications Manager to strengthen how Carter’s communicates with employees across our global organization. This role will develop and deliver clear, consistent, and engaging communications that connect our employees to our company strategy, culture, and brands. This role reports to the Sr Director, PR & Corporate Communications and is based in our Buckhead Office location on site 4 days/week.
40% - Internal Communications Strategy & Planning- Develop and execute communication strategies that drive engagement and support Carter’s Inc. business priorities.
- Partner with HR, Marketing, and business units to ensure consistent, culturally relevant messaging.
- Partner with executives and senior leaders to craft clear, authentic, and inspiring messages for company-wide initiatives.
- Develop talking points, scripts, and FAQs for leadership updates, town halls, and employee forums.
- Advise leaders on communication best practices to build trust and transparency.
- Own and manage Carter’s internal communication channels, including intranet, newsletters, town halls, and digital signage.
- Write and edit compelling content that celebrates employees, highlights our brands, and reinforces our culture.
- Maintain the editorial calendar, ensuring timely, relevant, and consistent storytelling across the organization.
- Lead communications for organizational initiatives, change programs, and culture-building efforts with clarity and empathy.
- Develop communication plans that help employees adapt to change and stay connected to Carter’s values.
- Measure the effectiveness of communications through feedback and engagement analytics, using insights to continuously improve.
- 5–7+ years of internal or corporate communications experience.
- Exceptional writing, editing, and storytelling skills with an ability to simplify complex information.
- Experience supporting change management and executive communications.
- Strong collaboration and relationship-building skills across all levels of the organization.
- Familiarity with digital communication tools (intranets, newsletters, Slack/Teams, CMS).
- A passion for Carter’s mission of supporting families and building an inspiring employee culture.
- Experience in retail, consumer products, or lifestyle brands, ideally in a multi-brand portfolio.
- Background in communications for a geographically dispersed workforce, including corporate, retail, and distribution center employees.
- Prior experience supporting executive communications and leadership visibility programs.
- Exposure to change management and organizational transformation initiatives.
- Comfort working in a fast-paced, seasonal business with shifting priorities.
- Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter’s University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.
NOTE: This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description.
Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law.
Top Skills
What We Do
Carter’s, Inc. is the largest branded marketer in the United States and Canada of apparel and related products exclusively for babies and young children. The Company owns the Carter’s and OshKosh B’gosh brands, two of the most recognized brands in the marketplace. These brands are sold in leading department stores, national chains, and specialty retailers domestically and internationally. They are also sold through nearly 1,000 Company-operated stores in the United States and Canada and on-line at www.carters.com, www.oshkosh.com, and www.cartersoshkosh.ca. The Company’s Just One You, Precious Firsts, and Genuine Kids brands are available at Target, its Child of Mine brand is available at Walmart, and its Simple Joys brand is available on Amazon.com. The Company also owns Skip Hop, a global lifestyle brand for families with young children. Carter’s is headquartered in Atlanta, Georgia. If you dream of working with innovative colleagues who support and inspire you, Count on Carter's.
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