Manager Insights

Posted 6 Hours Ago
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Oakbrook Terrace, IL
Senior level
Food • Retail • Agriculture • Manufacturing
At McCain Foods we know the importance that food plays in people's lives.
The Role
The Manager Insights role at McCain Foods focuses on developing consumer and operator insights to drive business growth. The manager will collaborate with marketing and innovation teams, educate the organization on data applications, and improve insight generation processes. They will leverage primary research and data analysis to craft strategic recommendations for go-to-market initiatives.
Summary Generated by Built In

Position Title: Manager Insights
Position Type: Regular - Full-Time
Position Location: Oakbrook Terrace
Requisition ID: 32895
Are you known for being super-curious, strategic and a great storyteller? In that case, the Insights Team at McCain Foods would love to have you join our team! We are on a bold journey to ensure the consumer is at the center of all we do as we drive business growth. Reporting to a Sr Manager of North America Insights, this role is responsible for developing and championing consumer, and operator insights to drive business growth. This role will be responsible for leveraging foundational primary research, proprietary demand space framework, syndicated data and consumer trends and foresight to develop meaningful insights and strategic recommendations to deliver a competitive advantage to the company. The Manager will play an important role in the development and execution of McCain's go-to-market strategies and initiatives.
Essential Duties:

  • Be the subject matter expert on assigned demand space to embed into organization, build opportunities for growth and create strategies to win.
  • Drive insight development on Innovation and Marketing initiatives.
  • Collaborate with Innovation and Marketing teams to understand business questions and current and emerging priorities to develop, manage and execute customized learning plans that provide meaningful and actionable findings grounded in a depth of consumer understanding.
  • Educate organization on appropriate applications and limitations of available sources of consumer, shopper and customer data. Coach on custom study design, analytic techniques, data interpretation and storytelling.
  • Drive continuous improvement through ways of working, insights training and sourcing new innovative methods and techniques to drive novel insight generation with greater frequency, speed and scale


What will make you successful?

  • Passion for Consumer Insights: 5+ years of Insights Experience (CPG or Foodservice experience a plus) Experience working research projects from inception to completion. Previous knowledge of sampling, project design, analysis, report writing and presentations a must. Experience with panel data like IRI, Nielson or NPD CREST (preferred)
  • Strategic Thought Leadership: Ensure you are viewed as an expert that must be at the table for key decisions
  • Strategic Storyteller: In conversation, in presentation, with data, via PowerPoint & Excel
  • Self-Motivated: While part of a strong team of Insights experts, embrace the autonomy of creating learning plans and executing the work on your own
  • Creative Resiliency: Incessant creative problem solver of ambiguous challenges
  • Successful candidate must be able to interact effectively with senior and junior levels of organization across many functional areas. Candidate must have ability to think rationally and creatively, recognize and test assumptions, and move to creative problem resolution by identifying facts, causes and issues and present solutions. Candidate must demonstrate strong business acumen and have ability to make effective and efficient use of financial resource to achieve intended results


This is a hybrid role based out of our corporate office in Oakbrook, Illinois.
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McCain Foods is an equal opportunity employer. We see value in ensuring we have a diverse, antiracist, inclusive, merit-based, and equitable workplace. As a global family-owned company we are proud to reflect the diverse communities around the world in which we live and work. We recognize that diversity drives our creativity, resilience, and success and makes our business stronger.
McCain is an accessible employer. If you require an accommodation throughout the recruitment process (including alternate formats of materials or accessible meeting rooms), please let us know and we will work with you to meet your needs.
Your privacy is important to us. By submitting personal data or information to us, you agree this will be handled in accordance with the Global Privacy Policy
Job Family: Marketing
Division: NA Potato
Department: Insights NA
Location(s) : US - United States of America : Illinois : Oakbrook Terrace
Company: McCain Foods USA, Inc.

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The Company
HQ: Florenceville-Bristol, NB
20,000 Employees
Hybrid Workplace
Year Founded: 1957

What We Do

The power it has to uplift and bring people, Guided by our purpose - Celebrating real connections through delicious, planet-friendly food - we believe that working together with our teams, business and community partners will bring sustainable growth and positive change - today, tomorrow and for generations to come.

As a privately owned family company with over 60 years of experience, a presence in over 160 countries and a global team of 22,000 people, our values and culture are at the heart of everything we do. Our product quality, people and customer dedication help us achieve global sales in excess of CDN $10 billion. Through our investment and innovation, we continue to be a global leader in prepared potato products, including our famous French Fries and appetizers.

We are passionate about supporting and developing our people-providing opportunities to grow and learn in their roles, as well as building careers for the long term.

Why Work With Us

We are working to bring digital tools and data into our processes to drive efficiency, automation and data-driven insights. From connecting our business, enabling our supply chain, supporting our customers, to reinventing agriculture. So if you are a tech expert looking to join a company transforming technology, think of McCain.

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McCain Foods Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Flexible
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HQFlorenceville
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HQOakbrook Terrace, IL
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HQToronto, ON
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