Manager, Influencer Relations, Legal

Summary of the Role
The Influencer Relations Manager, Legal is responsible for building and managing Thomson Reuters influence strategy across the legal ecosystem. This role focuses working with the legal influencer program manager on cultivating trusted third‑party voices—including leaders, practitioners, academics and institutional leaders—to strengthen market credibility for Thomson Reuters legal AI capabilities and platforms, including CoCounsel Legal.
This is not a consumer‑style influencer marketing role. Success is measured by credibility, quality of influence, and impact on market narrative, not follower counts or sponsored posts.
The role works closely with Product and Technology Communications & Corporate Communications team, Legal & Corporates Segment Marketing, Partnerships and Alliances Team, Events, Product, Analyst Relations, and senior legal leaders to ensure that Thomson Reuters is represented accurately, responsibly, and credibly in influential legal conversations globally.
About the Role
Strategy & Influence Development
Develop and own the legal influencer narrative aligned to Thomson Reuters broader legal and AI narratives based on the program work led by the strategic influencer program manager (in segment).
Define priority influencer segments by practice area, geography, and audience (e.g., law firms, in‑house counsel, judiciary, academia and law schools) based in media interest.
Establish clear criteria for influence, credibility, and engagement aligned with regulated‑industry standards.
Relationship Management
Build and maintain long‑term relationships with key legal influencers (prioritizing North America), including legal technologists, practicing lawyers, academics, bar association leaders, and respected commentators.
Serve as the primary point of contact for influencer engagement with media in the legal space, ensuring consistent coordination and messaging.
Curate and manage executive‑level influencer interactions in partnership with Product and Technology Communications & Corporate Communications team.
Identify, prepare, and deploy credible customers as spokespeople in media and industry forums, elevating real‑world experience and outcomes to validate Thomson Reuters leadership and reinforce trust through authentic, practitioner‑led storytelling
Program Design & Activation
Design and run structured influence programs (e.g., roundtables, briefings, collaborations, events, thought‑leadership initiatives) rather than one‑off engagements.
Translate real‑world Thomson Reuters initiatives—such as legal AI pilots, ethics work, or education partnerships—into credible third‑party validation.
Support major product and platform moments (e.g., CoCounsel Legal) with appropriate influencer engagement.
Cross‑Functional Collaboration
Partner closely with Product and Technology Communications & Corporate Communications team to ensure alignment with media strategy, messaging discipline, and risk management.
Collaborate with Legal Segment Marketing and Product teams to ensure influencer engagement reflects real product capabilities and roadmap priorities.
Coordinate with Analyst Relations to reinforce consistent narratives across analyst, influencer, and media audiences.
Governance, Risk & Measurement
Establish guardrails, engagement protocols, and best practices for influencer relationships in a regulated professional context.
Establish KPIs and measure against them.
Ensure all influencer engagement adheres to Thomson Reuters standards for ethics, transparency, and data protection.
Define and track success metrics focused on influence quality, narrative impact, and contribution to awareness, credibility, and pipeline—not vanity metrics.
About You
Required
7+ years of experience in influencer relations, strategic communications, public affairs, or B2B marketing within legal, professional services, technology, or regulated industries.
Deep understanding of the legal profession and its ecosystem, including law firms, in‑house legal departments, academia, and legal media.
Demonstrated experience building long‑term, credibility‑driven relationships with senior external stakeholders.
Strong judgment and ability to operate in high‑stakes, highly visible environments.
Proven ability to work cross‑functionally with Communications, Marketing, Product, and senior leadership.
Preferred
Experience working with or alongside legal AI, legal technology, or professional software platforms.
Undergraduate / pre-law degree
Familiarity with analyst relations, thought‑leadership programs, or institutional partnerships.
Comfort engaging with senior legal leaders, academics, and public‑sector stakeholders.
Key Attributes for Success
Strategic thinker with a strong point of view on how influence works in the legal profession
Highly credible, diplomatic, and trusted by internal and external stakeholders
Program‑oriented, not campaign‑oriented
Comfortable balancing opportunity with risk in a regulated environment
Able to translate substance into narrative without hype
Why This Role Matters
As legal AI moves from experimentation to production, the market is increasingly shaped by trusted third‑party voices. This role ensures Thomson Reuters earns credibility through real engagement, real impact, and real standards—helping define how professional‑grade AI is understood and adopted across the legal industry.
#LI-TV1

This posting is for proactive recruitment purposes and may be used to fill current openings or future vacancies within our organization.

What’s in it For You?

• Hybrid Work Model: We’ve adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected.

• Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.

• Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.

• Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.

• Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.

• Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.

• Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.

Our use of AI within the recruitment process Thomson Reuters utilizes Artificial Intelligence (AI) to support parts of our global recruitment process. Unless you opt-out, our AI system will assess the information provided by you and compare it to the requirements listed for the role, and present the result to our recruitment personnel for further review. The AI system acts as a supporting tool, but there is always a human making the decision if you will be considered for the role.

In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan.

Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. For any eligible US locations, unless otherwise noted, the base compensation range for this role is $100,100 USD - $185,900 USD. For Ontario, Canada, the base compensation range for this role is $108,000 CAD - $158,000 CAD. Base pay is positioned within the range based on several factors including an individual’s knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance.

About Us

Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.

We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.

As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.

Thomson Reuters makes reasonable accommodations for applicants with disabilities, including veterans with disabilities, and for sincerely held religious beliefs in accordance with applicable law. If you reside in the United States and require an accommodation in the recruiting process, you may contact our Human Resources Department at [email protected]. Disability accommodations in the recruiting process may include things like a sign language interpreter, making interview rooms accessible, providing assistive technology, or other relevant accommodations. Please note this email is not intended for general recruitment questions and we will promptly respond to inquiries regarding accommodations. More information on requesting an accommodation here.

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