Manager, Influencer Marketing

Posted An Hour Ago
Be an Early Applicant
Plano, TX, USA
In-Office
Senior level
Food
The Role
The Influencer Marketing Manager executes influencer strategies, manages partnerships, analyzes performance metrics, and collaborates cross-functionally for brand enhancement. Requires 5+ years in influencer marketing.
Summary Generated by Built In
Company Description

At Raising Cane’s Chicken Fingers®, we serve only the most craveable chicken finger meals – it’s our One Love! Known for our great Crew and cool Culture, we follow a Work Hard. Have Fun. philosophy. Raising Cane’s is the fastest-growing chicken concept around and is on track to be a Top 10 Restaurant Brand in the United States. Each Crewmember is important to our rapid growth and enduring success. Now is your chance to join the Team and Raise The Bar!

Job Description

Your Role at Raising Cane’s:
The Influencer Marketing Manager supports and executes Raising Cane’s influencer marketing strategy, working closely with senior leadership to strengthen brand relevance, engagement, and growth. This role is responsible for managing national, local, and NIL influencer partnerships while ensuring all activity aligns with brand voice, business objectives, and annual marketing goals. This position partners cross-functionally with Field Marketing, Creative Services, Customer Relations, Brand teams, and agency partners to deliver thoughtful, compliant, and high impact influencer initiatives. 

Your Impact and Responsibilities:
• Manage NIL, local, and national influencer relationships, including outreach, communication, and ongoing 
partnership support
• Evaluate, schedule, and oversee logistics for influencer partnerships and branded promotional events
• Partner with agency teams on influencer briefs, partnerships, events, and performance evaluations
• Collaborate with cross-functional partners to ensure influencer and social initiatives align with business 
objectives, audience growth goals, and overall communications strategy
• Collect, analyze, and report influencer and social performance metrics weekly and monthly, providing clear 
insights and recommendations
• Monitor cultural conversations and national trends to identify opportunities for proactive content and influencer 
activation
• Apply sound judgment to identify and communicate potential brand, reputational, or partnership risks and 
collaborate with internal teams as needed
• Develop and maintain training materials to support Field Marketing teams with local influencer activations
• Monitor influencer sentiment and performance, proactively identifying and communicating potential brand or 
reputational concerns
• Analyze focus market data to identify opportunities and provide actionable recommendations
• Support influencer content calendar development and localization coordination across markets

Travel Requirements:
Up to 50% of travel to support influencer activations, events, and key initiatives

Qualifications

Required Qualifications:
• 5+ years of experience leading social media influencer marking initiatives in a corporate or agency environment
• Bachelor’s degree in marketing, advertising, public relations, or related field
• Working knowledge of influencer and social media tools such as CreatorIQ, Khoros, MomentFeed, Sprinklr, 
Sprout Social, or similar platforms
• Strong understanding of brand voice, influencer briefing, and all NIL and FTC regulations related to influencer 
partnerships and promotions
• Ability to think critically and solve problems in the context of content, partnerships, brand messaging, 
objectives, and voice
• Strong attention to detail with the ability to manage multiple priorities in a fast-paced environment
• Self-driven, adaptable, and energetic with strong analytical, written, and verbal communication skills
• Ability to work effectively both independently and collaboratively while building strong relationships
• Advanced proficiency in Microsoft Excel, Outlook, PowerPoint, and Word

Preferred Qualifications:
• Experience managing national influencer partnerships or high profile brand campaigns
• Experience supporting field or localized marketing initiatives

Additional Information

All your information will be kept confidential according to EEO guidelines.

 

Terms of Use

Privacy Policy

Candidate Privacy Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Skills Required

  • 5+ years of experience leading social media influencer marking initiatives in a corporate or agency environment
  • Bachelor's degree in marketing, advertising, public relations, or related field
  • Working knowledge of influencer and social media tools such as CreatorIQ, Khoros, MomentFeed, Sprinklr, Sprout Social, or similar platforms
  • Strong understanding of brand voice, influencer briefing, and all NIL and FTC regulations related to influencer partnerships and promotions
  • Ability to think critically and solve problems in the context of content, partnerships, brand messaging, objectives, and voice
  • Strong attention to detail with the ability to manage multiple priorities in a fast-paced environment
  • Self-driven, adaptable, and energetic with strong analytical, written, and verbal communication skills
  • Ability to work effectively both independently and collaboratively while building strong relationships
  • Advanced proficiency in Microsoft Excel, Outlook, PowerPoint, and Word

Raising Canes Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Raising Canes and has not been reviewed or approved by Raising Canes.

  • Strong & Reliable Incentives Additional earning opportunities such as certified trainer pay, “bird specialist” premiums, and late‑night differentials are explicitly offered on top of base wages. These add‑ons can materially lift hourly earnings for eligible shifts and roles.
  • Pay Growth & Progression Pathways like certifications and role advancement provide clear avenues to increase pay, with noted examples of sizeable bumps from initial starting rates. Recent actions raising shift‑manager pay and publicized multi‑year wage increases reinforce upward movement in targeted roles.
  • Wellbeing & Lifestyle Benefits Standout perks include $10,000 first‑time homebuyer assistance, education programs (including no‑cost high‑school diplomas), flexible scheduling, holiday closures, and broad discount and fitness offerings. This breadth aims to support financial goals and day‑to‑day convenience beyond core pay.

Raising Canes Insights

Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Plano, Texas
21,268 Employees
Year Founded: 1996

What We Do

Founded by Todd Graves in 1996 in Baton Rouge, La., RAISING CANE'S CHICKEN FINGERS has over 800 restaurants in 41 states, with many new restaurants under construction. The company has ONE LOVE®—craveable chicken finger meals—and is continually recognized for its unique business model and customer satisfaction. RAISING CANE'S® vision is to grow restaurants, serving our Customers, all over the world and be the brand for craveable chicken finger meals, a great Crew, cool Culture, and Active Community Involvement.

Similar Jobs

Acceleration Partners Logo Acceleration Partners

Account Manager

AdTech • Marketing Tech
In-Office
6 Locations
230 Employees
75K-90K Annually

Acceleration Partners Logo Acceleration Partners

Account Manager

AdTech • Marketing Tech
In-Office
6 Locations
230 Employees
70K-85K Annually

Commerce Logo Commerce

GTM Enablement Lead

Artificial Intelligence • Cloud • Consumer Web • eCommerce • Information Technology • Software
In-Office or Remote
Austin, TX, USA
1200 Employees
123K-185K Annually

Capital One Logo Capital One

Content Strategist

Fintech • Machine Learning • Payments • Software • Financial Services
Hybrid
8 Locations
55000 Employees
99K-113K Annually

Similar Companies Hiring

Munchkin, Inc. Thumbnail
Consumer Web • eCommerce • Food • Kids + Family • Design • Manufacturing
Milton, Ontario
325 Employees
Dutch Bros Coffee Thumbnail
Food • Retail
Tempe, Arizona
6479 Employees
Amalgamated Sugar Thumbnail
Food • Greentech • Agriculture • Industrial • Manufacturing
Boise, Idaho
768 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account