Manager, Influencer Marketing - Meta

Posted 16 Days Ago
Be an Early Applicant
West Chester, PA, USA
In-Office
Senior level
Digital Media • eCommerce • Retail
The Role
Manage and optimize QVC and HSN influencer and affiliate programs on Meta. Build and negotiate creator and publisher partnerships, oversee agency partners, manage budgets and forecasting, run affiliate loyalty initiatives, analyze performance to surface growth opportunities, and coordinate cross-functional stakeholders and platform partners to scale creator-driven commerce.
Summary Generated by Built In

Working at QVC Group means joining a live social shopping company with incredible teams, ambitious projects and amazing careers. QVC Group, Inc. is a Fortune 500 company with six leading retail brands - QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road.

Your Opportunity, Your Team
Reporting to the Director of Social Commerce for Meta, you will manage creator and publisher relationships, own program execution and optimization, and partner across the business to turn strategy into results. You will work closely with cross-functional teams and senior leadership, bringing the performance insight that shapes where we take the program next.

If you live and breathe the creator economy, know what makes a Meta partnership convert, and want to run a program at the scale of a Fortune 500 retailer, keep reading.
Where You'll Work
This role is hybrid and will require you to be onsite at our West Chester, PA headquarters (Studio Park) several days per month (onsite days are predetermined and standard across the company). Job seekers must reside in one of the following states to be considered: Pennsylvania, New Jersey, or Delaware. Relocation assistance is not available for this role.
What You'll Do

  • Drive and execute the influencer and affiliate marketing program across QVC and HSN on Meta, using data and performance insight to grow the business.

  • Build and manage relationships across our creator and publisher network, negotiating partnerships that strengthen and expand the program.

  • Manage the program budget, forecast performance, surface growth opportunities, and bring clear updates and recommendations to leadership.

  • Help run and optimize the affiliate loyalty program to drive incremental sales and customer retention.

  • Facilitate regular syncs with platform partners and lead recurring affiliate and influencer meetings with key stakeholders.

  • Research and test new opportunities, partnering with influencer networks to stay ahead of trends and emerging formats on Meta and beyond.

  • Oversee agency partners so their work aligns with strategic goals, channel calendars, and brand standards.

What You'll Bring

  • 5+ years in social media and influencer marketing, including hands-on experience running or scaling influencer or affiliate programs that delivered measurable results.

  • A strong command of Meta's platforms and the broader creator commerce landscape, with a track record of partnerships that converted.

  • Experience managing marketing budgets, including forecasting and performance reporting.

  • Strong collaboration and communication skills, with the ability to work well across creative, analytics, and leadership partners.

#LI-AC5
#LI-Hybrid

Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.

QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at [email protected] for assistance.

If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.

Skills Required

  • 5+ years in social media and influencer marketing, including hands-on experience running or scaling influencer or affiliate programs that delivered measurable results.
  • Strong command of Meta's platforms and the broader creator commerce landscape, with a track record of partnerships that converted.
  • Experience managing marketing budgets, including forecasting and performance reporting.
  • Strong collaboration and communication skills; ability to work across creative, analytics, and leadership partners.
  • Must reside in Pennsylvania, New Jersey, or Delaware and be able to work hybrid onsite several days per month.

QVC Group Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about QVC Group and has not been reviewed or approved by QVC Group.

  • Healthcare Strength Healthcare coverage is positioned as broad, including medical, dental, vision, prescription coverage, and company-paid life insurance and AD&D. Additional wellness supports like confidential counseling and condition-management programs are also part of the offering.
  • Flexible Benefits Flexible work arrangements such as remote work, flextime, and compressed schedules are available in parts of the organization. Spending-account options like HSA and FSA are included within the benefits mix.
  • Retirement Support Retirement support includes access to a 401(k) plan with company matching, and some sources also reference a pension plan. Performance bonuses are also described as available for some employees.

QVC Group Insights

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The Company
HQ: West Chester, PA
10,001 Employees
Year Founded: 1991

What We Do

Curated Experiences. Infinite Possibilities.® We believe in a Third Way to Shop® – beyond transactional ecommerce or traditional brick-and-mortar stores – for customers who crave engaging shopping experiences. We're a select group of diverse businesses that provide customers with curated collections of unique products, made personal and relevant by the power of storytelling. We combine the best of retail, media, and social to curate experiences, conversations, and communities for millions of highly discerning shoppers. We bring joy, inspiration, and humanity to shopping. We also curate large audiences, across our many platforms, for our thousands of brand vendors. Qurate Retail Group comprises seven leading retail brands – QVC®, HSN®, Zulily®, Ballard Designs®, Frontgate®, Garnet Hill®, and Grandin Road®. We reach approximately 218 million homes worldwide via 14 television networks and reach millions more via multiple streaming services, social pages, mobile apps, websites, print catalogs, and in-store destinations. We're a world leader in video commerce globally, among the top ecommerce retailers in North America (according to Digital Commerce 360), and a leader in mobile commerce and social commerce.

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