Manager, Influencer and Creator Marketing

We are an American luxury lifestyle brand, founded in 2004. Anchored in the casual elegance of American sportswear, Tory’s design philosophy is defined by effortless silhouettes, innovative materials, eclectic juxtapositions of color, and the tension of past and present. The collections include ready-to-wear, handbags, footwear, accessories, jewelry, home and beauty.

Empowering women is the company’s guiding principle, expressed through Tory’s collections and reflected in the company culture as well as the work of the Tory Burch Foundation. Established in 2009, the Foundation provides women entrepreneurs in the United States with access to capital, education and community.

You are seeking a work environment where people are encouraged to dream, explore, discover and, as important, laugh together. If you’re prepared to work hard, create impact, and have fun while doing it, we would love to have you join #TeamTory. Apply today!

Life @ToryBurch is Special Because:

When you join us, you’re joining a global, purpose-led company on an exciting growth journey with an amazing culture and great benefits.

• Our culture is welcoming and inclusive -- everyone is empowered to make a difference.
• We have the best team in the world and believe in paying competitively and rewarding for high performance.
• Your overall well-being is important to us; we offer generous benefits to help you take care of your mental and physical health, create financial security, and achieve wellness in all areas of your life.
• We love seeing our employees wear our beautiful collections. You’ll receive a generous employee discount and access to exclusive sample sales.
• We are invested in your professional growth – you’ll have access to free executive coaching on-demand.
• We believe in the importance of giving back and you’ll have many opportunities to do just that through the Tory Burch Foundation and paid volunteer days.

This Role is Tailor-Made for You Because:

You are passionate about building a scalable creator engine that turns content into measurable business results — driving traffic, conversion, and product sell-through. You bring a strong analytical mindset with a bias toward testing and optimization, and a deep understanding of platform dynamics across TikTok, Instagram, and emerging creator channels. You’re also resourceful and collaborative, with a proven ability to scale content and creator programs in a fast-moving, always-on environment. A sense of humor is a plus!

A Day in the Life:

The typical day is… atypical. You might be building and scaling a creator ecosystem of micro-creators, brand fans, and store associates; launching always-on creator programs across TikTok, ShopMy, and other channels; identifying, amplifying, and scaling organic and viral content; developing repeatable, high-performing content formats focused on product storytelling; partnering with CRM, paid media, and e-commerce teams to optimize performance; or implementing test-and-learn frameworks to continuously improve output. You’ll operate in a high-volume model with rapid iteration, focused on authentic, product-led content at scale, and using data and performance insights to guide decision-making. The consistent thread is that you’ll be working with an amazing team who share your passion for excellence.

To Land This Role:

Why You'll Want to Join Our Team:

Our Social Media team is a dynamic group of strategists and trend-spotters who bring the Tory Burch brand to life across platforms in real time. We create meaningful connections with our global community through authentic, engaging, and culturally relevant content. From launching campaigns and amplifying brand moments to partnering with influencers and engaging directly with our audience, we shape the voice of Tory Burch in the digital world. Working closely with Marketing, Creative Services, PR, and Client Services, we ensure our social channels reflect the heart of the brand while driving business impact. If you’re passionate about culture, creativity, and community, we’d love to meet you.

How We Work Together

• Adaptable – We change before we have to
• Entrepreneurial – We own it
• Collaborative – There’s no “I” in Tory
• Client & Brand Focused – We put ourselves in Tory’s shoes
• Live the Values – We show up for each other
• Functional Expertise – We’re constantly learning and growing

#TeamTory Values

We show up with honesty & kindness, act with integrity & compassion, work with passion & humility and lead with excellence & humor.

Compensation Range

The compensation range for this position is 100,000.00 USD - 110,000.00 USD. Our offer will be based on your relevant experience and work location.

Benefits Information

We offer a generous set of benefits to help you take care of your heath, create financial security, and achieve wellness in all areas of your life. Here are highlights of key benefits available to all Tory Burch members that work over 30 hours. 

Equal Employment Opportunity Statement

Tory Burch LLC is an Equal Employment Opportunity employer and provides equal opportunities to all employees and applicants without regard to an individual’s age, race, creed, color, religion, national origin, sex (including pregnancy) or sexual orientation, gender expression, military status, marital status, genetic predisposition or carrier status, disability or membership in any other protected class under applicable law. Likewise, we will consider qualified applicants with criminal histories for employment in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring, Ordinance No. 184652. Pursuant to the San Francisco Fair Chance Ordinance, we will consider qualified applicants with arrest and conviction records for employment.

Disability Accommodation

Tory Burch is committed to providing reasonable accommodations to applicants and employees with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment. If you require assistance or an accommodation with the hiring process, please contact [email protected].