Summary:
This role serves as ADT’s primary source of category and competitive intelligence. The outputs are critical to keeping ADT senior executives current on the developments, advancements and strategies of competitors within the category to continuously drive improvements and understand the competitive advantages of ADT’s business.
Duties and Responsibilities:
List the main duties and tasks that that the employee will be responsible for.
- Summarizing key developments within the industry and across competitors for executive consumption (requires written and verbal summary and presentation)
- Maintain ADT’s market and competitive intelligence knowledge base, helping internal decision makers get access to critical information in an efficient manner
- Continuously update and improve our sales enablement tools. E.g., Phone and Field Sales Competitive Information Tools, and website competitive matrices
- Perform robust pricing comparisons and analyses to inform national pricing strategies and decision making (e.g., bi-monthly scenario planning)
- Lead brand claim research & development
- Identify competitor false/misleading marketing claims; work with ADT’s Legal team to address inaccuracies via Cease & Desists
- Manage relationships and project management with third-party research vendors
- Additional duties as assigned
Skills and Competencies:
These are attributes that your employee should have. Highlight the essential skills required for the job such as technical, interpersonal, or managerial skills. If in a supervisory position, list the number and title of direct reports.
- Expert at distilling large amounts of information from a variety of sources into a succinct story or key points for other executives
- Diligent, detail-oriented, curious about the category
- Self-starter/self-motivated
- Data-driven
- Ability to collaborate cross-functionally with various stakeholders
Minimum Qualifications:
Specify the minimum required educational background, necessary years of experience, or relevant industry experience.
- Undergraduate degree
Preferred Qualifications:
Include any additional desirable qualifications that would be beneficial for the role.
- Knowledge / experience within the home security or smart home and automation industry
- Previous work experience in competitive, category intelligence
Location:
Our office follows 4 days onsite and 1 day remote schedule.
Travel:
Select the travel requirements for the job by keeping only one of the options below.
- Occasionally, less than 25%
Skills Required
- Undergraduate degree
ADT Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about ADT and has not been reviewed or approved by ADT.
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Retirement Support — A 401(k) with a per‑paycheck company match and the possibility of an additional year‑end contribution is positioned as competitive. Feedback suggests this is a reliable anchor of total compensation value.
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Parental & Family Support — Paid parental leave, adoption/infertility support, and childcare discounts are highlighted as part of the package. Feedback suggests these offerings add meaningful non‑cash value across different employee groups.
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Wellbeing & Lifestyle Benefits — Core medical/dental/vision coverage is paired with an EAP, wellbeing programs, and employee discounts, with noted emphasis on mental‑health initiatives. Eligibility beginning the first of the month after 31 days in many roles reinforces accessibility and day‑to‑day usefulness.
ADT Insights
What We Do
ADT is the most trusted brand in smart home and business security. Through innovative products, partnerships and the largest network of smart home security professionals in the United States, we connect and protect what matters most to our customers at home, work and on the go. For more information, visit www.adt.com.
