Manager, Growth & Retention

Founded in 2014, Circles is a global technology company reimagining the telco industry with its innovative SaaS platform, empowering telco operators worldwide to effortlessly launch innovative digital brands or refresh existing ones, accelerating their transformation into techcos.

Today, Circles partners with leading telco operators across multiple countries and continents, including KDDI Corporation, Etisalat Group (e&), AT&T, and Telkomsel, creating blueprints for future telco and digital experiences enjoyed by millions of consumers globally.

Besides its SaaS business, Circles operates three other distinct businesses:

• Circles.Life: A wholly-owned digital lifestyle telco brand based in Singapore, Circles.Life is powered by Circles’ SaaS platform and pioneering go-to-market strategies. It is the digital market leader in Singapore and has won numerous awards for marketing, customer service, and innovative product offerings beyond connectivity.

• Circles Aspire: A global provider of Communications Platform-as-a-Service (CPaaS) solutions. Its cloud-based Experience Cloud platform enables enterprises, service providers and developers to deliver and scale mobile, messaging, IoT, and connectivity services worldwide.

• Jetpac: Specializing in travel tech solutions, Jetpac provides seamless eSIM roaming for over 200 destinations and innovative travel lifestyle products, redefining connectivity for digital travelers. Jetpac was awarded Travel eSIM of the Year.

Circles is backed by renowned global investors, including Peak XV Partners (formerly Sequoia), Warburg Pincus, Founders Fund, and EDBI (the investment arm of the Singapore Economic Development Board), with a track record of backing industry challengers.

Job Title: Manager – Growth & Retention

Department: Growth

Reports To: Head of Growth & Retention

Location: Pakistan – Islamabad (Onsite)

Job Purpose

We are looking for a hands-on, analytically strong Manager Growth & Retention to support the execution of base expansion, customer retention initiatives across our key markets. This role translates lifecycle strategies into executable product roadmaps, campaign plans and programs. This role will drive the analytics behind churn reduction and value growth, and coordinates closely with market and centralized SME teams to deliver measurable ROI while leveraging Circles’ digital & AI native solutions.

Key Responsibilities

• Support the design and execution of growth and retention plans for assigned markets, turning strategic roadmaps into concrete acquisition, base-expansion, revenue-uplift, and churn-reduction campaigns

• Give support to create business cases for lifecycle, onboarding, upsell/cross-sell, loyalty, and win-back initiatives

• Drive the design the commercial engine behind retention: churn modelling, cohort and segmentation analysis, and lifetime-value tracking, translating findings into clear, actionable recommendations

• Support the market commercial teams in monitoring campaign performance, pricing and promotional impact, and ROI, flagging risks and opportunities to the market & central management

• Drive adoption of Circles’ digital & AI-driven products and help track value realization across markets

• Coordinate day-to-day with centralized SME functions (Product, CVM, Marketing, Market Research, and Customer Happiness) and market teams to ensure smooth, on-time execution of all commercial initiatives

• Build and maintain reporting dashboards and governance routines for acquisition, retention, and revenue KPIs

• Help localize global growth and retention playbooks for individual markets while maintaining consistency with organizational standards and a culture of data-driven decision-making

Job Specific Skills

• Solid understanding of the full telecom/MVNO subscriber lifecycle across acquisition, retention, win-back, and loyalty, with a track record of contributing to revenue growth and churn reduction

• Strong hands-on skills of product planning, churn analysis, customer segmentation, and lifetime-value optimization

• Experience planning and executing lifecycle campaigns & commercial products with clear, measurable outcomes and demonstrable ROI

• Proficiency with digital stacks, campaign management tools, BI/analytics platforms, and performance marketing dashboards

• Comfortable working with data (SQL and/or advanced Excel modeling; exposure to BI tools such as Power BI or Tableau); working knowledge of the telecom technology stack is a plus

Job Generic Skills

• Strong execution discipline, with the ability to manage multiple campaigns and deadlines simultaneously without losing attention to detail

• Good stakeholder management and cross-functional collaboration across matrixed teams.

• Clear communication and presentation skills, capable of conveying insights to both technical and non-technical audiences

• Strategic yet execution-oriented mindset with sharp commercial acumen and a results-driven, customer-centric approach

• Ability to thrive in a fast-paced, dynamic environment while balancing planning with day-to-day delivery

Education

Minimum Bachelor’s degree in Business Administration, Marketing, Computer Science, Data/Analytics, or a related field

Work Experience (Years)

4+ years of relevant experience in product planning, growth, retention, CVM, lifecycle marketing, or commercial analytics; telecom or MVNO industry experience is a strong plus

Circles is committed to a diverse and inclusive workplace. We are an equal opportunity employer and do not discriminate on the basis of race, national origin, gender, disability or age.

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