Manager, Global Product Marketing - Calvin Klein

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At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds and beliefs to truly connect with our associates and consumers. Join us and have a meaningful impact on the world – and – endless opportunities to design your future. Immerse yourself in Calvin Klein here! (YouTube, Instagram, TikTok)

Position Summary:

The Manager, Product Marketing supports the execution of Calvin Klein’s product marketing strategy across key product categories including Calvin Klein Jeans, Calvin Klein Sportswear, Footwear & Accessories, and Close-to-Body. This role contributes to the delivery of seasonal product stories that are globally relevant, locally adaptable, and connected to both consumer insight and commercial opportunity.

By collaborating with cross-functional teams—including Merchandising, Design, Global Brand Experience, and Regional Marketing—the Manager ensures that seasonal narratives are implemented effectively across consumer-facing channels.

Primary Responsibilities/Accountabilities of the Job:

• Product Storytelling: Drive product marketing narratives across key categories and programs, aligning with business objectives, brand positioning, and consumer insights.
• Campaign Development: Lead the creation of 360° product marketing toolkits—from briefing and cross-functional alignment through to asset delivery and post-campaign analysis.
• Cross-Functional Collaboration: Partner with Global Merchandising, Design, Brand Experience, and Regional Marketing teams to ensure integrated planning and execution across all markets.
• Content Architecture & Planning: Oversee asset needs tied to product storytelling across touchpoints (retail, e-comm, wholesale, influencer, PR), ensuring content is fit-for-purpose and regionally optimized.
• Strategic Planning: Help define seasonal priorities and timelines for product storytelling in alignment with global brand calendars and merchandising strategies.
• Project Management: Ensure campaign delivery is on time and on brief, with measurable KPIs and ROI tracking alongside our Project Management team

Qualifications & Experience

Experience (Please choose):

3 – 5 + years of experience in global product marketing, brand strategy, or go-to-market roles—ideally in fashion, lifestyle, or consumer goods

Additional Information:

• Deep understanding of the global brand-to-market process with experience balancing global strategy and regional nuance
• Strong creative sensibility with an ability to connect product, brand, and cultural relevance
• Excellent communicator and cross-functional collaborator; able to present ideas clearly and influence stakeholders at all levels
• Organized, detail-oriented, and proactive with strong project management skills
• Consumer-obsessed with a passion for storytelling and brand-building

Education (Please choose):

Bachelor’s degree in Marketing, Business, Communications, Fashion Management, or a related field; MBA or equivalent advanced degree is a plus.

Knowledge/Skills Required (Please indicate if there is specific knowledge required to do this job, for example: computer technology, platform or language; specific area of expertise or licensing/certification, problem solving, analytical skills, effectively working with all levels, etc.):

• Deep understanding of seasonal product strategy and go-to-market processes
• Experience developing and executing product storytelling across categories (e.g., Underwear, Jeans, Apparel)

• Awareness of seasonal collection planning and merchandising rhythms
• Familiarity with fashion brand positioning, trends, and consumer behavior

• Ability to translate consumer needs and competitive intel into actionable marketing strategies
• Knowledge of building emotional and functional product narratives

• Understanding of how product marketing integrates with creative, regional marketing, e-commerce, influencer/PR, and retail
• Knowledge of content needs across the marketing funnel and touchpoints

• End-to-end knowledge of how to brief, develop, and deliver multi-channel campaigns
• Awareness of asset planning and adaptation for regional use

Pay Range:$101,300---$137,000

PVH currently provides base salary ranges for all positions-on job advertisements-in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but-not limited to qualifications, geographic location and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH.

Additional Compensation: This role is bonus eligible.

Your Wellbeing is Our Priority

At PVH, we offer competitive, cost-effective, and comprehensive benefit packages. We strive to provide options when it comes to your health, finances, and work-life balance. This includes:

• Pay & Insurance: Competitive pay, bonus programs, best in class medical insurance, vision insurance, dental insurance, life insurance, disability insurance, and more.

• 401(k): An above-market 401(k) contribution to help our eligible associates save for retirement.

• Flexible Workplace: Generous company-paid holidays, paid time off, hybrid working arrangements, volunteer opportunities, seasonal hours, and flexible work schedules.

• Wellbeing Support: A variety of wellbeing tools and programs such as, Headspace membership, reimbursement for fitness memberships and/or digital meditation subscriptions, and the opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities.

• Care.com Services: Access to services for childcare, elder care, adoption preparation, pet care, plus reimbursement for backup care when your regular plans fall through.

• Education Assistance: Receive support for continued education including tuition reimbursement.

• Associate Discount: Shop at our company outlets and e-commerce sites at a discount.

Please note, eligibility depends on employment status, location and length of time employed with PVH and our benefits may be subject to change. Applications will be accepted on a rolling basis until the position is filled.

About PVH:

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.   

 

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH here.

PVH Corp. or its subsidiary ("PVH") is an equal opportunity employer and considers all applicants for employment on the basis of their individual capabilities and qualifications without regard to race, ethnicity, color, sex, gender identity or expression, age, religion, national origin, citizenship status, sexual orientation, genetic information, physical or mental disability, military status or any other characteristic protected under federal, state or local law. In addition to complying with all applicable laws, PVH is also committed to ensuring that all current and future PVH associates are compensated solely on job-related factors such as skill, ability, educational background, work quality, experience and potential.

To achieve these goals, across the United States and its territories, PVH prohibits any PVH employee, agent or representative from requesting or otherwise considering any job applicant’s current or prior wages, salary or other compensation information in connection with the hiring process. Accordingly, applicants are asked not to disclose this salary history information to PVH.