Manager, eCommerce COE

Position Title: Manager, eCommerce COE
Location: New York, NY, US

Careers that unlock the magic of human connection 

Who we are 

Pernod Ricard is a global premium spirits and wine company. We’re the team behind leading brands such as ABSOLUT® Vodka, Jameson® Irish Whiskey, Malibu®, Kahlúa® Liqueur, Beefeater® Gin, and Avión™ Tequila, as well as many more superior wines and exquisite champagnes! 

Working at Pernod Ricard is all about igniting conviviality in that all that we do. Derived from the French word, convivialité…it means human connection, authenticity, friendly, and jovial. Conviviality is energy and spirit with a splash of je ne sais quoi and is a core philosophy around how we live and work at Pernod Ricard. Here, we are team players, dream makers, trailblazers, movers and (cocktail) shakers. We have a passion for living life to the fullest, making a new friend every day, and realizing our potential as people and as a business! 

The salary range for this role, based in New York is $103,200.00 to $141,900.00, range will vary if outside of this location. Base salaries are determined during our interview process, by assessing a candidate’s experience, skills against internal peers and against the scope and responsibilities of the position.

POSITION SUMMARY

The Marketing Accelerator function is a Center of Excellence responsible for driving superior capabilities and effectiveness at the intersection of media, content, data and technology and eCommerce. The Marketing Accelerator function embeds best practices to drive quality, consistency, effectiveness and efficiency to Marketing and Sales to achieve flawless execution from media to shelf. Reporting to the Head of eCommerce COE, the Manager, eCommerce COE will be responsible for driving effectiveness and impact across PRUSAs eCommerce efforts, in partnership with cross-functional teams, agencies, and eCommerce partners. This role will help to lead the organization in enhanced performance management, optimized retail media and the enablement of execution excellence across eCommerce touchpoints. The role will oversee end-to-end DTC operations, and manage a set of eCommerce partner relationships, ensuring we are driving growth and capability innovation across these platforms. In partnership with the embedded eCommerce functions across Brand, Channel Marketing and Commercial as well as external agencies and partners, this role will help to drive flawless development, execution and optimization of eCommerce strategy and media, in alignment with brand and portfolio objectives.

KEY RESPONSIBILITIES

- Partnerships: Lead relationship management with a subset of eCommerce customers, driving growth and innovation across platforms

• Act as primary POC and hold accountability for analysis and performance across subset of eCommerce partners
• Manage performance and drive revenue and share growth goals in partnership with Agency and Sr. Manager across a strategic eCommerce partners
• Evolve our approach to partnerships through new and creative custom activation content and tactics that drive omnichannel conversion
• Maintain close pulse on the rapid evolution of customers, capabilities and touchpoints across the industry
• Provide support to Shopper Marketing + Chains + Distributor partners and internal teams as the SME

 - DTC: Drive strategy, build capabilities, develop processes, and lead execution for PRUSA DTC efforts

• Drive select DTC businesses from strategy to execution, achieving growth through UX improvements and channel expansion
• Oversee website management, content strategy, merchandising, pricing and promotions, in partnership with Brand teams

- Retail Media: Drive strategy, build capabilities, processes and best practices around Retail Media Planning and Measurement

• Drive strategy that incorporates our broader portfolio approach and aligns with cross-functional partners to ensure connectivity
• Provide strategic guidance and oversee agency partner operations to execute and optimize against KPIs and improve ROI
• Advocate and monitor tech and capability advancements across both eCommerce players and & 3rd party partners

- Performance Management: Drive business growth in partnership with cross-functional teams and agency to deliver on ambitions

• Implement measurement frameworks and business management processes to inform performance and future plans
• Support holistic eCommerce performance management efforts through Customer and market insights
• Provide cross-functional teams with governance and support to ensure execution excellence across all outputs

JOB REQUIREMENTS

The role requires a motivated self-starter with strong project management, organizational, leadership and interpersonal skills as well as the ability to collaborate effectively across functions with passion and enthusiasm. Strong ability to embed new processes, manage obstacles and serve as a change agent. 

- Education: Minimum Bachelor’s degree (or equivalent)

- Experience / Background: 

• 10+ years of marketing experience, with 5+ years working within eCommerce or media in a corporate environment. CPG & BevAlc experience preferred but not required
• Fluency in eCommerce and performance media and demonstrable experience in using Commerce levers to drive conversion via data-driven decisioning. Experience with Retail Media preferred but not required
• Ability to build strong internal and external relationships and to prioritize, negotiate, and partner with a variety of stakeholders across levels
• Fluency in leveraging data to understand business performance and translate into insights
• Strong execution focus and ability to drive revenue & share growth for the channel
• Strategic, analytical, and creative thinker with the ability to translate data into insights and ideas
• Strong leader who can demonstrate problem solving skills, agility and who is willing to take risks and challenge the status-quo
• Strong presentation skills and ability to story tell

Ready to work with spirit? Read on…

Life and perks at Pernod Ricard 

Proud to belong - Just as we help to create moments that matter for our customers, we lead by example every day...bringing our whole self to work and building bonds that celebrate the human spirit, diversity, and foster deep connections.  

Empowered to soar - We set high expectations and seek to get the most out of life. Through flexibility and a hybrid workstyle, as well as unique learning opportunities, generous tuition reimbursement, and one-of-a-kind learning programs, we passionately grow our skillset. 

Committed to care - We are deeply committed to the long-term sustainability of our people, our industry, and our planet. We call this return on responsibility. From environmental sustainability to supporting local communities, our commitment is steadfast. 

Inspired to dream - We treasure new experiences and are proud to develop as people, not job titles. From rich immersive learning programs in Paris to exciting high-profile events, we blend a love of exploration into all that we do. 

Our hybrid work style 

At Pernod Ricard North America, our work philosophy celebrates the magic of human connection with the flexibility needed to provide one's most meaningful contribution. Our hybrid teams will work remotely the majority of the time and unite on-site two days per week or 40% of the time. Our team is empowered to start and finish their day at a time that works best for their lifestyle with the whole team available during the core hours of 10am-3pm. 

Plus, great benefits and perks to toast to a life filled with support including: 

• Competitive compensation including performance bonuses 
• Domestic & international career development opportunities 
• Competitive paid time off plan + wellbeing days  
• Medical, dental, vision and life insurance 
• Product allowance to enjoy on Pernod Ricard products  
• Gym reimbursement  
• Employee Assistance Program 
• BetterUp Care wellness benefits including nutrition, sleep, executive coaching, etc. 

And much, much more! Check out PRUSABenefits.com to view our extensive people programs and support. 

Pernod Ricard USA is an Equal Opportunity Employer. It employs qualified individuals based solely on ability, training and experience, and does not and will not, discriminate for or against any employee or applicant for employment or promotion based upon actual or perceived race, color, religion, sex, age, disability, national origin, citizenship, marital status, sexual orientation, gender identity, genetic information, military service or any other classification protected by law. Offers will be subject to United States local terms.

Job Posting End Date:

Target Hire Date:

2024-08-30

Target End Date: