Manager, Digital Media

Posted 4 Hours Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
110K-120K Annually
Mid level
Retail
The Role
Manages Mattress Firm’s paid social media strategy, agency partnerships, budgets, campaigns, reporting, testing, and optimization across platforms including Meta, Pinterest, Snapchat, and TikTok. Analyzes large datasets, monitors KPIs, develops investment strategies, advances marketing technology, and reports results to leadership. The role also provides direction to team members and agency partners while ensuring campaigns meet performance benchmarks and company standards.
Summary Generated by Built In

IMPORTANT NOTICE FOR INTERNAL APPLICANTS ONLY:

Internal applicants MUST apply to the internal job posting through the Mattress Firm Workday system. To view the list of current internal Job Postings, type “Jobs Hub” into the Workday search bar and click on the link. If you are unable to view the job posting, don't hesitate to get in touch with your Talent Acquisition representative. 

Is your current job a nightmare? Make it a dream job at Mattress Firm®!  

Join Mattress Firm and have the job of your dreams!  

Helping people sleep well so they live well is at the core of what we do. The right mattress matters, and so does the right career.

We work hard and sleep hard—and embrace the fact that each of us has our own way of getting our best, most efficient work done. For our corporate team members, whether you work in a hybrid schedule at our Houston BedQuarters (BQ) or are fully remote, we trust you with the freedom to decide how best to contribute and collaborate in your role.

Job Details:

The (REMOTE) Manager, Digital Media is responsible for the strategic direction and execution of Mattress Firm's paid social media programs. This individual partners closely with Mattress Firm's agencies to ensure accounts are best in class and works with the Mattress Firm digital media team to accomplish strategic marketing objectives and lead the strategic change needed to create a best-in-class paid social media program. This role manages our agency partners, prioritizes their work, is a steward of the budget and ensures campaigns exceed performance benchmarks on a consistent basis across multiple social media platforms. 

  

Essential Responsibilities 

  • Mold and develop an outstanding Paid Social Media program through setting a strategic vision to quickly advance our technical capabilities to improve targeting, creative and performance. Approve the planning and buying across platforms with full funnel strategic planning. 

  • Lead the development, execution and optimization of Paid Social campaigns across social media platforms to ensure all KPIs are achieved. 

  • Oversee the day-to-day activities of our agency partners, helping them to prioritize work and achieve a fast but reasonable business pace. Provide clear direction and take part in strategy development. Interfaces with key vendors such as Meta, Pinterest, Snap, etc. 

  • Regularly analyze large data sets to identify trends and recommends new and innovative tactical investment strategies based upon business value drivers and return on investment; drives new technologies towards implementation and exploitation. 

  • Work across a variety of Paid Social Platforms to develop a deep understanding of the value of each platform, identify benchmarks and challenge our internal and external members to test & learn quickly. 

  • Work independently on projects identified by the leadership team and immediate manager. Be a self-starter in identifying new strategies or tests across Social Media platforms, with continuous improvement demonstrated. 

  • Hands on keyboard activities inclusive of QA, reporting, analysis and optimizations within various platforms. 

  • Regularly report out to the immediate manager and leadership of new activities and strategies in the channel. 

  • Complete all required training modules and certifications prior to the due date. 

  • Ensure all safety policies and procedures are followed to ensure a safe work environment for all. 

  • Communicate professionally with all internal and external contacts. 

  • Follow all Company policies and execute Company standards on appearance and functionality as well as appropriate brand representation. 

  • Communicate any concerns or issues to leadership to ensure proper efficiency of department and Company operations. 

  • Execute team member performance improvement plans, progressively discipline and terminations when appropriate per Company policy. 

 

Non-Essential Responsibilities 

  • Execute Company initiatives and other activities requested by supervisor. 

  • Update job knowledge by participating in educational opportunities. 

  • Contribute ideas on ways to optimize or improve the team, the department, and the Company. 

  • Enhance department and organization reputation by accepting ownership for accomplishing new and different requests; explore opportunities to add value to job accomplishments. 

 

Education 

  • Bachelor's Degree in Marketing or related field required 

 

Professional Experience 

  • 3+ years of experience specifically in working in the social media channel. required 

 

Skills List 

  • Expertise in social media platforms and technologies, including Meta, Pinterest, Snapchat, TikTok and other leading advertising, measurement, and media buying platforms.    

  • Data Analytics: Ability to analyze and draw conclusions from large data sets. 

  • Reporting: Ability to develop stories from data and clearly articulate them to management. 

  • Leadership : Ability to lead team/team members to reach desired company goals and initiatives. 

  • Time Management: Skilled in initiating, structuring, and carrying out steps to complete projects and tasks. 

  • Execution: Ability to work in various social platform UIs. 

  • Multitasking: Ability to multi-task and advance multiple projects concurrently. 

  • Self-Motivated: Takes initiative to complete tasks or projects without being directed. 

  

Competencies & Knowledge 

  • Various platform UIs including Meta, Pinterest, Snapchat, etc.: High 

  • Microsoft Office products: High 

  • Datorama: Medium 

  • Google analytics: Medium 

 

California Residents  

We will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, and the Los Angeles County Fair Chance Ordinance, where applicable.  

 

#LI-Remote 

#Indeed-Remote 

Benefits Included:

  • Excellent career growth opportunities through on-the-job training and development programs 

  • 401(k) with employer matching 

  • Mental health and life resources  

  • Medical, dental, prescription, and vision plans  

  • Get paid on-demand

  •  Base pay or uncapped commission

  • Employee discounts on Mattress Firm sleep products and accessories

Compensation:

Competitive pay range of $110,000 - $120,000 * depending on qualifications and experience. For eligible Leadership and individual contributor roles, additional bonus opportunities may be available and awarded at the discretion of the Company.

*Pay amount does not guarantee employment for any particular time.

 

Legal authorization to work in the United States without the need for sponsorship.  We require proof of eligibility to work in the United States. 

EOE/Vet/Disability

Now don't fall asleep out there. The sooner that we receive your application, the sooner you are to the career of your dreams! Ready to apply? Mattress Firm is accepting applications until: .

Diverse Candidates are Encouraged to Apply.

Mattress Firm is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment and does not discriminate against any applicant or employee for employment based on race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. Mattress Firm is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.

#LI-Remote

#LI-DNP

Skills Required

  • Bachelor's degree in Marketing or a related field
  • 3+ years of experience working specifically in the social media channel
  • Expertise in social media platforms and technologies, including Meta, Pinterest, Snapchat, TikTok, and other advertising, measurement, and media buying platforms
  • Ability to analyze large datasets and draw conclusions
  • Ability to develop data-driven stories and clearly communicate them to management
  • Ability to lead teams or team members toward company goals and initiatives
  • Legal authorization to work in the United States without sponsorship
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The Company
HQ: Houston, TX
5,848 Employees
Year Founded: 1986

What We Do

Mattress buying made easy with lowest price and comfort guarantee. Compare brands, costs & reviews. Buy online, at your local store or call 1-877-384-2903. Shop spring and memory foam mattresses and mattress sets from Simmons Beautyrest, Serta, Hampton & Rhodes and YuMe - in pillow top, plush or firm comfort and twin, twin XL, double, queen, king and California king bed mattress sizes.

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