Manager, Digital Marketing

Job Description

The Manager, Digital Marketing will lead a dynamic team responsible for driving digital marketing and related support initiatives across global markets. This role will directly manage a team of specialists, while collaborating with US-based functional leaders in Digital Marketing, Creative, Marketing Automation, and Marketing Project Management. The ideal candidate will bring proven leadership, deep digital marketing expertise, and a collaborative approach to stakeholder engagement.

This position requires experience managing a team in a hybrid work environment, with in-person collaboration expected two days per week and remote work three days per week.

Essential Duties and Responsibilities

• Lead, mentor, and develop a team of digital marketing professionals, including:
  • Marketing Automation Specialist(s)
  • Senior Graphic Arts Specialist
  • Social Media Community Manager
  • Marketing Analytics Specialist II
  • Marketing Project Manager for Data Entry, Smartsheet & Invoicing Support
• Foster a collaborative environment with dotted-line functional leaders in the US, ensuring alignment on day to day activities and priorities.
• Plan, organize, and implement digital marketing strategies to support business objectives and drive measurable results as needed in support of team.
• Oversee the execution of marketing campaigns, automation workflows, analytics reporting, and social media initiatives in collaboration with other functional leaders.
• Ensure best practices in digital marketing, marketing automation platforms, and data-driven decision making.
• Maintain regular communication with global stakeholders to understand needs, share insights, and deliver actionable recommendations.
• Manage multiple projects and priorities, ensuring timely delivery and quality outcomes.
• Champion continuous improvement and innovation in digital marketing processes and technologies.
• Effectively manage a hybrid team, balancing in-person and remote work to maximize collaboration and productivity.

Education and Experience

• Bachelor’s degree or higher in marketing, business, communications, or related field.
• 3-5 years of direct management experience, including leading teams and working with global stakeholders.
• 5-7 years of experience in digital marketing, including campaign management, marketing automation, analytics, and related roles.
• Hands-on experience with Marketing Automation Platforms (e.g., HubSpot, Marketo, Salesforce Marketing Cloud).
• Strong understanding of digital marketing principles, including SEO, SEM, social media, and email marketing.
• Excellent verbal and written communication skills; ability to present complex information clearly to diverse audiences.
• Experience managing cross-functional projects and collaborating with remote/global teams.
• Proficiency with tools such as Smartsheet, invoicing systems, and marketing analytics platforms.

Key Skills and Competencies

• Leadership and team development
• Strategic planning and execution
• Digital marketing and automation expertise
• Data analysis and reporting
• Project management
• Stakeholder engagement and communication
• Creative problem-solving and decision-making
• Time management and prioritization
• Hybrid team management

Work Arrangement

• Hybrid work schedule: 2 days in-person, 3 days remote per week.

Travel

• Occasional domestic or international travel may be required to support team collaboration and attend key meetings or conferences.

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.