The Role
Plan, execute, and measure digital marketing campaigns across SEO/SEM, social, email, display, and content to drive brand awareness, website traffic, and lead generation; coordinate with vendors and produce performance reports.
Summary Generated by Built In
Overview
As a
Digital Marketing Professional, you’ll develop and execute Digital Campaigns to
increase Brand Awareness, Website traffic and Lead Generation. You’ll need to
be Creative, Data-Driven and have strong Communication and Analytical skills to
work effectively with teams and stakeholders. Your key Channels include Social
Media, SEO, Google Ads, Content Writing, Drip Email Campaigns, Blogs etc.
Ultimately, your role is to drive growth and success for the company’s online
presence and brand.
Roles & Responsibilities
- Developing
and Implementing Marketing Strategies to promote the company’s product and
services.
- Conducting
Market Research to identify trends and opportunities for growth.
- Planning
Digital Marketing Campaigns, including SEO/SEM, Email, Social Media and Display
Advertising.
- Maintaining
the Social Media presence across all Digital Channels.
- Measuring
and Reporting on the performance of all Digital Marketing Campaigns.
- Co-originating
with external vendors such as advertising agencies and graphic designers.
- Work
with various content formats such as Blogs, Videos, Audio Podcast.
Requirements
The Successful Applicant
- Any
Graduate
- Minimum
of 3-5 years of experience in Marketing or a related field.
- Strong
Project Management skills, with the ability to manage multiple projects
simultaneously.
- Proficiency
in Marketing tools and software, including Google Analytics, AdWords.
- Experience
in B2B Marketing preferred.
- Strong
Communication and Interpersonal skills.
- Ability
to work independently and as part of a team.
- Familiarity
with social media platforms and digital marketing techniques.
Benefits
Why Join Us?
- A
place to think freely, experiment & learn.
- Empower
yourself with the opportunities to grow.
- Work
in an environment that is conducive for your well-being.
- Employee
friendly practices that ensures a healthy work life balance.
- Growth,
rewards & recognition for your commendable performance.
- A
vibrant & friendly team who guides you through thick & thin.
Culture Code
- Experiment
without fear
- Improve
Continuously
- Do
the Impossible
- Speak
up your Mind & Heart
- Be
Yourself
- Enjoy
the ride
We Believe In Living By What We Preach.
Skills Required
- Any Graduate
- 3-5 years of experience in Marketing or related field
- Strong project management skills with ability to manage multiple projects
- Proficiency in marketing tools and software (Google Analytics, AdWords)
- Experience in B2B marketing
- Strong communication and interpersonal skills
- Ability to work independently and as part of a team
- Familiarity with social media platforms and digital marketing techniques
- Experience working with content formats (blogs, video, podcasts)
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The Company
What We Do
Arc Consulting (I) Private Limited is a consulting and professional-services company operating from India and the United States. Its available job description indicates that the business works on acquiring new clients, developing business, and supporting marketing activities. A public company profile lists the organization as founded in 2014 and having approximately 15 employees, suggesting a small, growth-oriented consultancy serving clients across its operating markets.
