Revelyst is a collective of makers who design and manufacture performance gear and precision technologies. Our category-defining brands leverage meticulous craftsmanship and cross-collaboration to pursue innovation and redefine what is humanly possible in the outdoors.
At Revelyst, we are always seeking team members who are inspired to create wildly human experiences for those who love the outdoors through our iconic brands. As a key member of the Digital Commerce team, the Manager, Digital Experience will play a critical role in optimizing the online experience across the Outdoor Performance portfolio. Using a consumer-first mindset, you will identify opportunities to improve the customer journey, increase conversion, and deliver measurable business results. By leveraging data, analytics, and user insights, you will develop and execute strategies that enhance site performance, elevate the customer experience, and support sustainable revenue growth.
This position reports to the Director of eCommerce with support from the Sr. Vice President, Amazon & Digital Commerce and is based in Bozeman, MT.
As the Manager, Digital Experience, you’ll have an opportunity to:
Develop and implement strategies to improve conversion rates across all digital platforms. Utilize A/B testing, user testing, and heatmaps to identify areas for improvement and to drive user engagement.
Analyze user behavior and site performance metrics using tools like Google Analytics and other relevant platforms. Translate data insights into actionable strategies to enhance user experience and drive sales growth.
Champion the voice of the consumer in all site experience initiatives. Collaborate with cross-functional teams (Brand and Marketing) to ensure that our digital offerings meet the evolving needs and preferences of our customers.
Work closely with UX/UI designers to develop a seamless and intuitive online shopping experience. Ensure that design and functionality are aligned with brand standards and consumer expectations.
Collaborate with marketing, merchandising, and IT to align site strategies with broader business goals. Foster a culture of innovation and continuous improvement.
Prepare regular reports on site performance, conversion metrics, and user feedback. Present findings and recommendations to senior leadership to inform strategic decisions.
At Revelyst, we wear many hats; additional duties and responsibilities as assigned.
You Have:
Bachelor's degree in digital marketing or other related field
3+ years of experience in e-commerce, digital marketing, or site experience management, preferably within the outdoor performance or related industries.
Proven track record in conversion rate optimization and data analytics.
Strong understanding of user experience principles and best practices.
Familiarity with web analytics tools and A/B testing software
Excellent analytical skills with the ability to translate data into actionable insights.
Exceptional communication and leadership skills, with a focus on collaboration and teamwork.
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Pay Range:
Annual Salary: $100,000.00 - $120,000.00The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer.
We offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts and the ability to add value to an exciting mission!
Our Postings are not intended for distribution to or use in any jurisdiction, country or territory where such distribution or use would violate local law or would subject us to any regulations in another jurisdiction, country or territory. We reserve the right to limit our Postings in any jurisdiction, country or territory.
Equal Opportunity Employer Protected Veteran/Disabled
Skills Required
- Bachelor's degree in digital marketing or related field
- 3+ years of experience in e-commerce, digital marketing, or site experience management
- Experience in outdoor performance or related industries
- Proven track record in conversion rate optimization and data analytics
- Strong understanding of user experience principles and best practices
- Familiarity with web analytics tools (e.g., Google Analytics) and A/B testing software
- Experience with A/B testing, user testing, and heatmap tools
- Excellent analytical skills with ability to translate data into actionable insights
- Exceptional communication and leadership skills with focus on collaboration and teamwork
What We Do
OUR STORY Fox Racing is the global leader in motocross, mountain biking gear and apparel. We outfit the world’s best competitive athletes and enthusiasts with products that combine innovation, style, and rooted in the brand's original competitive motocross spirit. BORN FROM DIRT Before there was Fox Racing, there was a vision. Geoff Fox believed his high-performance suspension and engine components could give riders an on-track advantage. Driven to prove this on his terms, he founded team Moto-X Fox to compete against the might of the Japanese factory teams. The team quickly became the top non-factory riders in the competitive AMA 125 National Championship series, proving that the products he and his team designed and built were the best money could buy. FUELED BY PASSION Although we have expanded our activities and products into Mountain Bike, BMX, Surf and Wakeboard, the idea of elevating athletic performance through progressive innovation is still what drives us. From moto gear to apparel to outerwear, everything we make is developed with the rider in mind. No matter the terrain, the condition or the environment, Fox designs and engineers gear and apparel with the goal of making every ride a great one. THE ONLY CONSTANT IS CHANGE Inspired by our heritage, we continue to push limits, defy boundaries and pursue continuous innovation. With each success, we set a larger, more ambitious goal. Through the guidance and feedback of Fox's championship-winning athletes, we continue to maximize the experience of the world's best competitive action sports athletes and enthusiasts with an array of products that combines innovation and style. Fox employs over 500 people, in over 20 countries worldwide, and has a proud history of sponsoring some of the finest athletes. Our corporate headquarters is located in Irvine, California, in the heart of Orange County.
