Manager Digital Communication

Posted 14 Days Ago
Be an Early Applicant
Street, MD
Senior level
Consumer Web
The Role
The Manager Digital Communication role at SC Johnson involves developing and implementing digital and social communication strategies to promote the company's corporate reputation and narrative. The position is onsite in Racine, WI and requires seven years of communication experience in corporate, PR agency/advertising, or consulting.
Summary Generated by Built In

SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.

Summary:

As an essential member of the high-performing Global Public Affairs & Communications team, the Manager Digital Communication supports the Global Corporate Public Affairs team. The role has primary responsibility and oversight in the development and implementation of digital and social communication strategies and executions to promote SC Johnson's corporate reputation and narrative.

This is an onsite role in Racine, WI.

Responsibilities:

  • The Manager's primary role is responsibility for ongoing governance of overall SC Johnson’s digital engagement strategy and initiatives. The manager will review programs to ensure consistency with SC Johnson's values, brand and strategic coms and core objectives.

  • Oversee, development and execution of Global Corporate digital strategy for external-facing programs

  • Provide strategic counsel within annual corporate digital planning process

  • Actively engage in the monitoring and management of the social media platform, including development of listening, reporting and engagement policies.

  • Lead management of social media issues on owned social platforms such as (LinkedIn, META, YouTube, TikTok and emerging platforms) pages where there is a reputation risk. Maintain ownership of social media protocol.

  • Liaise with internal and external partners to align on issues protocol and compliance with corporate guidelines

  • Manage ROI and tracking tools for corporate digital efforts. Knowledge of testing methodologies, channel strategy, marketing metrics, search, web technologies, digital analytical tools

  • Provide monthly update on site analytics and tactical program

  • Liaise with internal stakeholders on key external-facing activities/events with digital execution, i.e. real-time, new social media activations, real-time marketing opportunities, etc.

  • Provide crisis support on crisis management needs related to brand efficacy, as appropriate

  • Cultivate and maintain strong relationships with internal cross-functional partners including Marketing, IT, Global Communications, Legal and Agency partners

  • Maintain professional and technical knowledge through personal training and development

  • Engage and perform duties for special Corporate Reputation Initiatives projects as assigned

  • Supports Director of Communications

Required Experience You’ll Bring

  • Bachelor's degree in at least one of the following areas: business, mass communication, integrated communications, marketing, public relations, marketing, communications, or related field degree a plus

  • Seven years communication experience in corporate, PR agency/advertising or consulting

  • Legally authorized to work in the United States

Job Specific Competencies:

  • Experience in corporate, digital, social media, marketing or public relations environment that includes direct responsibility for web and social media strategy development and execution strategies

  • Previous global and/or consumer products desired

  • Demonstrates strong written and verbal communication skills — working knowledge of a second language is a plus

  • Exceptional tolerance to stress, ability to function effectively in a demanding, fast-paced and constantly changing work environment

  • Knowledge of digital content strategy and digital storytelling and content capture

  • In-depth knowledge of social media best practices

  • Have a thorough understand of corporate communications and public relations experience in integrating online plans

  • Proven ability to lead and work with cross-functional teams in support of specific business priorities

  • Demonstrates strong analytical skills

  • Experienced in dealing with top-tier media

  • Able to build relationships with key internal and external stakeholder

JOB REQUIREMENTS

  • Office work environment: Remote work available once a week for eligible employees

  • Able to travel up to 25% of the time

  • Remote work of one-day per week is available for eligible employees

  • This role is eligible for domestic relocation

SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.

#LI-MHI

Inclusion & Diversity

We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.

We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.

Better Together

At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.

Equal Opportunity Employer

The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.

Accommodation Requests

If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to [email protected]. All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information. 

The Company
HQ: Racine, WI
12,652 Employees
On-site Workplace
Year Founded: 1886

What We Do

We’re SC Johnson, a family company at work for a better world™. We are a leading manufacturer of household cleaning products and products for home storage, air care, pest control, shoe care and professional products. SC Johnson’s high-quality products and iconic brands include OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s® Clean Day, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more, and are in homes, schools and businesses in virtually every country worldwide.

We’re a fifth-generation, family-owned and led company with 13,000 employees and operations in 70 countries. Founded in 1886 and headquartered in Racine, Wisconsin, we believe that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible – it's our responsibility.

SC Johnson includes both SC Johnson Professional, providing solutions to healthcare, industrial and institutional markets, and SC Johnson Lifestyle Brands, a growing house of like-minded brands working together for bold, transformative growth.

Learn more about SC Johnson on our LinkedIn “Life” tab, at https://scjohnson.com or https://jobs.scjohnson.com.

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