Manager Digital Commerce & Marketplaces

Posted 10 Days Ago
Be an Early Applicant
37087-2519, Lebanon, TN, USA
In-Office
Senior level
Food • Retail
Here, you're all in good company.
The Role
Lead digital commerce and marketplace growth by developing strategy, managing digital merchandising and content, monitoring KPIs, and improving customer experience. Analyze sales, profitability, inventory, and operational performance while driving cross-functional initiatives and process improvements. Lead and coach team members, communicate priorities and results, and collaborate with marketing, vendors, and business stakeholders. The role requires occasional travel and may involve support outside standard business hours during major launches or critical events.
Summary Generated by Built In

They say you are the company you keep - and at Cracker Barrel, we take that seriously. At the Store Support Center, we’re in the business of serving those who serve our guests. Whether you’re designing solutions, telling our story, or setting our teams up for success, your work makes a difference every single day. Here, the work means more because we take pride in doing it together. So, join our team and find your place, because here...we’re all in good company.  

What You'll Do - You'll Make the Moment

  • Digital Commerce Strategy
    • Lead the performance and growth of digital commerce channels.
    • Develop and execute business strategies that support sales, profitability, customer engagement, and operational objectives.
    • Establish key performance indicators and monitor business results.
    • Identify opportunities to improve digital commerce performance and customer experience.
  • Digital Merchandising & Content
    • Oversee digital merchandising, product content, and online presentation to support business goals.
    • Ensure a consistent and compelling customer experience across digital channels.
    • Partner with marketing and other business teams to support promotions, campaigns, and product initiatives.
    • Monitor customer and business trends and recommend improvements
  • Business & Operational Management
    • Analyze business performance and identify opportunities to improve sales, profitability, and operational effectiveness.
    • Partner with stakeholders to support planning, forecasting, inventory management, and business initiatives.
    • Monitor performance metrics and develop action plans to achieve business objectives.
    • Support development and implementation of process improvements and operational efficiencies.
  • Team Leadership & Collaboration
    • Lead, develop, and coach team members to achieve business and professional goals.
    • Foster collaboration across internal and external business partners.
    • Support organizational change, continuous improvement, and talent development initiatives.
    • Communicate business priorities, results, risks, and opportunities to stakeholders.
  • Bachelor's degree in Business, Marketing, Retail, Ecommerce, Merchandising, or related field preferred.
  • 5+ years of experience in digital commerce, retail, merchandising, marketing, or related business functions.
  • 2+ years of leadership experience.
  • Experience managing business performance, financial results, or operational processes.
  • Demonstrated experience leading cross-functional initiatives and driving business outcomes.
  • Knowledge of digital commerce, retail operations, merchandising, and customer experience principles.
  • Strong analytical, financial, and problem-solving skills.
  • Ability to interpret data and translate insights into business actions.
  • Strong communication, collaboration, and leadership skills.
  • Experience managing multiple priorities in a fast-paced business environment.
  • Experience working with digital commerce platforms, reporting tools, and business systems preferred.
  • Standard office environment with extended computer-based work.
  • May require periodic travel to stores, offices, vendor locations, distribution centers or project-related meetings.
  • May require occasional support outside standard business hours during major system upgrades, peak seasonal periods, promotional launches or business-critical issue resolution.

Focus on You

We're all about making sure you're taken care of too. Here's what's in it for you:

  • Good Work Deserves Good Pay: Competitive Annual Salary | Annual Bonus Opportunities

  • Support That Goes Beyond the Clock: Medical, Rx, Dental and Vision Benefits on Day 1| Life Insurance and Disability Coverage | Paid Vacation/Employee Assistance Program

  • Grow and Thrive Your Way: Business Resource Groups | Tuition Reimbursement | Professional Development

  • Culture of Belonging: Support that starts on day one | Onboarding, training, and development to help you thrive | Recognition programs and employee events that bring us together

  • Invest in Your Future: 401k Plan with Company Matching Contributions at 90 days | Employee Stock Purchase Program 

  • More Perks, Just Because: 35% Discount on Cracker Barrel Food and Retail items | Exclusive Biscuit Perks like discounts on home, travel, cell phones, and more! 

A Little About Us

Since 1969, Cracker Barrel has been a place to gather around delicious food, abundant servings, unexpected finds, and a warm welcome. Over time, it's become even more - somewhere folks can reconnect and feel at home. With more than 70,000 team members nationwide, we take pride in our roots -- always serving up more than a meal.

See for yourself. Apply now.

Cracker Barrel is an equal opportunity employer.

Qualified applicants are considered for all positions without regard to race, color, religion, sex, sexual orientation, genetic information, national origin, age, marital status, medical condition, disability or any other class expressly protected by law.

Skills Required

  • Bachelor's degree in Business, Marketing, Retail, Ecommerce, Merchandising, or a related field
  • 5+ years of experience in digital commerce, retail, merchandising, marketing, or related business functions
  • 2+ years of leadership experience
  • Experience managing business performance, financial results, or operational processes
  • Experience leading cross-functional initiatives and driving business outcomes
  • Knowledge of digital commerce, retail operations, merchandising, and customer experience principles
  • Strong analytical, financial, problem-solving, communication, collaboration, and leadership skills
  • Ability to interpret data and translate insights into business actions
  • Experience managing multiple priorities in a fast-paced business environment
  • Experience working with digital commerce platforms, reporting tools, and business systems

Cracker Barrel Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Cracker Barrel and has not been reviewed or approved by Cracker Barrel.

  • Strong & Reliable Incentives Tip-driven roles can see strong earning upside, with servers keeping tips, receiving them daily, and describing “uncapped” potential on high‑traffic shifts. Feedback suggests busy weekends and favorable sections can push take‑home well above base pay.
  • Healthcare Strength Full‑time staff are offered multiple medical plan options, dental (including adult orthodontia), vision, and mental‑health resources through the EAP, with some roles highlighting medical eligibility as early as day one. Wellness platforms and chronic‑condition support tied to enrollment add breadth to the coverage.
  • Wellbeing & Lifestyle Benefits Employees often point to meaningful everyday savings via a 35% restaurant/retail discount and about 50% off shift meals, plus access to perks like the Calm app, gym discounts, and backup family care. Earned‑wage access and pay‑card options provide helpful cash‑flow flexibility.

Cracker Barrel Insights

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The Company
HQ: Lebanon, TN
16,688 Employees
Year Founded: 1969

What We Do

Cracker Barrel is a vibrant business grounded in a clear belief - the goodness of country hospitality. And that's why we're always serving up more than a meal. We show you country-style appreciation, so you can appreciate the moment and know that you're all in good company.

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