We’re seeking an experienced and dynamic Manager, Demand Generation (ABM) to join our global marketing team! This position is responsible for developing compelling and engaging ABM campaigns that deliver results and set the standard for effective account-based marketing practices. You will spearhead the development, implementation, and optimization of multi-channel ABM programs. You will play a pivotal role in driving pipeline acceleration and growth by developing and executing strategic ABM initiatives.
Responsibilities- Design and execute comprehensive ABM campaigns to engage key enterprise accounts, including account identification, content creation, campaign execution, and measurement; ensuring personalized and targeted approaches for the Financial Services and Technology verticals.
- Work independently and collaboratively with the global marketing and sales teams to ensure cohesive execution of ABM strategies.
- Leverage 6sense intent data to inform account-based marketing campaigns and content creation for different personas in our key buying committees.
- Track, analyze, and report on the performance of ABM campaigns, using data-driven insights to refine strategies and maximize ROI.
- Drive stakeholder engagement through fostering collaboration and partnership across various stakeholders to ensure alignment with overarching ABM strategy.
- Share and demonstrate our core values: fairness, openness, respect, teamwork, and execution.
- Consistently apply growth mindset behaviors: curiosity, analysis, outside the box thinking, networking, and deep ownership.
- 7+ years’ of B2B marketing experience, including 2+ years in ABM, preferably with a B2B SaaS company
- Bachelor’s degree in marketing, communications, or related field
- Strong ability to think strategically; develop and implement effective ABM strategies that drive personalized engagement and business growth.
- Ability to effectively manage and inspire indirect reports to accomplish long and short-term goals
- Excellent project management skills: able to define key workstreams and tasks needed to complete each, express in a project plan, and work the plan to on-time completion, providing regular status updates as needed
- Ability to work in a rapidly growing organization and quickly deliver results
- Teamwork: comfortable and motivated working in a collaborative environment
- Experience with Advanced Marketing tools: Marketo or other marketing automation solutions, 6Sense, Salesforce, and gifting platforms
- Familiarity with project management tools
- Familiarity with data analysis tools including Excel and Power BI
- Some travel required
Icertis is the global leader in AI-powered contract intelligence. The Icertis platform revolutionizes contract management, equipping customers with powerful insights and automation to grow revenue, control costs, mitigate risk, and ensure compliance - the pillars of business success. Today, more than one third of the Fortune 100 trust Icertis to realize the full intent of millions of commercial agreements in 90+ countries.
About the TeamWho we are: Icertis is the only contract intelligence platform companies trust to keep them out in front, now and in the future. Our unwavering commitment to contract intelligence is grounded in our FORTE values—Fairness, Openness, Respect, Teamwork and Execution—which guide all our interactions with employees, customers, partners, and stakeholders. Because in our mission to be the contract intelligence platform of the world, we believe how we get there is as important as the destination.
Icertis, Inc. provides Equal Employment Opportunity to all employees and applicants for employment without regard to race, color, religion, gender identity or expression, sex, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. Icertis, Inc. complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. If you are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to [email protected] or get in touch with your recruiter.
Skills Required
- 7+ years of B2B marketing experience
- 2+ years of account-based marketing experience
- Bachelor’s degree in marketing, communications, or a related field
- Strategic ability to develop and implement effective ABM strategies
- Ability to manage and inspire indirect reports
- Excellent project management skills, including workstream planning and timely execution
- Ability to work in a rapidly growing organization and quickly deliver results
- Collaborative teamwork skills
- Experience with Marketo or other marketing automation solutions, 6sense, Salesforce, and gifting platforms
- Familiarity with project management tools
- Familiarity with data analysis tools including Excel and Power BI
- B2B SaaS marketing experience
Icertis Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Icertis and has not been reviewed or approved by Icertis.
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Fair & Transparent Compensation — Pay is described as competitive in select roles and markets, and bands for functions like sales and engineering often track broader tech‑market levels. This points to compensation that can align well with market for certain functions and geographies.
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Retirement Support — A 401(k) with company match is employer‑verified in the U.S., indicating solid retirement benefits in core markets. This provides a clear foundation of long‑term financial support.
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Leave & Time Off Breadth — Vacation and paid time off are employer‑verified in the U.S., and programs such as “7 Days for Humanity” and an additional July 4th break extend time‑off options. Together these elements reflect a broad mix of leave offerings beyond standard PTO.
Icertis Insights
What We Do
With unmatched technology and category-defining innovation, Icertis pushes the boundaries of what’s possible with contract lifecycle management (CLM). The AI-powered, analyst-validated Icertis Contract Intelligence (ICI) platform turns contracts from static documents into strategic advantage by structuring and connecting the critical contract information that defines how an organization runs. Today, the world’s most iconic brands and disruptive innovators trust Icertis to fully realize the intent of their combined 10 million+ contracts worth more than $1 trillion, in 40+ languages and 90+ countries.
