Manager, Communications

Reposted 3 Days Ago
New York, NY
Hybrid
90K-105K Annually
Mid level
eCommerce • Fashion • Other • Retail • Sales • Wearables • Design
Our global house of brands unites the magic of Coach and Kate Spade New York to stretch what’s possible
The Role
The Manager of Communications at Kate Spade leads strategic and executive communications, employee engagement, and media relations, while enhancing the brand's narrative across various platforms.
Summary Generated by Built In
Since its launch in 1993 with a collection of six essential handbags, Kate Spade New York has always been colorful, bold, and optimistic. Today, it is a global lifestyle brand that designs extraordinary things for the everyday, delivering seasonal collections of handbags, ready-to-wear, jewelry, footwear, home décor, and more. Known for its rich heritage and unique brand DNA, Kate Spade New York offers a distinctive point of view and celebrates communities of women around the globe who live their perfectly imperfect lifestyles.
Kate Spade New York is part of the Tapestry portfolio - a global house of brands committed to stretching what's possible.
A member of the Tapestry family, we are part of a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive.
A key member of the Tapestry global communications team, this role is responsible for creating powerful executive communications and driving employee engagement for Kate Spade. Using creativity and agility, this role plays a critical part in bringing the KS brand to life with employees and key stakeholders. This role reports to the Director, Internal Communications and operates within a highly collaborative, matrixed environment, partnering across brand, regional, and functional teams to ensure alignment and consistency in communications globally.
The successful individual will leverage their proficiency in Communications to...
Collaborate on a variety of projects across Kate Spade and Tapestry with the following accountabilities:
Strategic Communications
Support the development of an internal communications strategy for Kate Spade. This role will serve as the main contact to design a comprehensive communications approach that aligns key stakeholders with the brand strategy. The position involves working within a global matrixed organization to communicate the KS narrative to stakeholders, ensuring consistency with the Tapestry communications strategy.
Executive Communications
Develop content and messages for the Kate Spade CEO & Brand President in various communications ranging from speech writing and presentations to videos, blog posts and emails.
Employee Communications
Tapestry employees across our stores and our corporate offices globally are a key audience. This individual will be responsible for developing and executing communications strategies that engage employees in the company/brand vision and business strategies. Key focus on creative communications strategies that bring the brand to life.
Live Events
Work with a cross functional team to lead content development for a variety of events including leadership meetings, town halls, investor presentations, social impact work and global store leader conferences.
Talent Branding
Develop communications strategies that positions Kate Spade as a brand employees love to work for. Lead social media content and strategy for Kate Spade LinkedIn.
Media Relations
Partner with the external communications team to bring to life media relations initiatives that strengthen Kate Spade's brand and corporate reputation.
Global Support
Partner with global stakeholders to ensure consistent and relevant communications.
Data and Metrics
Leverage data and insights to measure communications impact and adjust strategy.
The accomplished individual will possess...
  • Experience developing and implementing effective communication plans and strategies; working with senior leaders; and developing engaging communications.
  • Excellent written and verbal communication skills, with a proven track record of developing and delivering multi-channel communications.
  • Strong executive presence, with a proven track record of working with all levels of employees, from stores to C-suite.
  • Thrives in a changing global environment. Is a curious learner, enjoys problem solving and can collaborate across disparate teams.
  • Ability to work confidently while paying close attention to detail and quality.
  • A passion for communications, creative storytelling and our brands.

An outstanding professional will have...
  • A talent for building networks and working cross-functionally across the enterprise. An eye toward story-mining and connecting dots while making progress against a broader communications strategy.
  • Keen understanding of current news landscape. Tech and social media savvy in exploring different mediums/modes of communication to achieve communication objectives.
  • Curiosity and desire to create and collaborate with AI tools.
  • Basic finance knowledge and analytical skills to present impactful data to stakeholders
  • Basic graphic design knowledge to create engaging communications
  • Bachelor's degree in related field, Master's degree a plus; an equivalent combination of education and experience will be considered
  • 4+ years' experience in a public company preferred-responsible for internal and/or external communications.

Our Competencies for All Employees
  • Courage : Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
  • Creativity : Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
  • Dealing with Ambiguity : Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
  • Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
  • Interpersonal Savvy : Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
  • Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.

Our Competencies for All People Managers
  • Strategic Agility : Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
  • Developing Direct Reports and Others : Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
  • Building Effective Teams : Blends people into teams when needed; creates strong morale
    and spirit in his/her team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.

Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. Visit Tapestry, Inc. at http://www.tapestry.com/
Our Competencies for All Employees
  • Courage: Doesn't hold back anything that needs to be said; provides current, direct, complete, and "actionable" positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
  • Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
  • Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn't upset when things are up in the air; doesn't have to finish things before moving on; can comfortably handle risk and uncertainty.
  • Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
  • Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
  • Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.

Our Competencies for All People Managers
  • Strategic Agility: Sees ahead clearly; can anticipate future consequences and trends accurately; has broad knowledge and perspective; is future oriented; can articulately paint credible pictures and visions of possibilities and likelihoods; can create competitive and breakthrough strategies and plans.
  • Developing Direct Reports and Others: Provides challenging and stretching tasks and assignments; holds frequent development discussions; is aware of each person's career goals; constructs compelling development plans and executes them; pushes people to accept developmental moves; will take on those who need help and further development; cooperates with the developmental system in the organization; is a people builder.
  • Building Effective Teams: Blends people into teams when needed; creates strong morale and spirit in their team; shares wins and successes; fosters open dialogue; lets people finish and be responsible for their work; defines success in terms of the whole team; creates a feeling of belonging in the team.

Kate Spade is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant's or employee's qualifications as they relate to the requirements of the position under the consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law.
Americans with Disabilities Act (ADA)
Tapestry, Inc. will provide applicants and employees with reasonable accommodation for disabilities or religious beliefs. If you require reasonable accommodation to complete the application process, please contact Tapestry People Services at 1-855-566-9264 or [email protected]
Visit Kate Spade at www.katespade.com .
#LI-DL1 #LI-HYRBID
Work Setup: Hybrid
BASE PAY RANGE $90,000.00 TO $105,000.00 Annually
Here are some of the benefits that we offer: Medical insurance, Dental insurance, Vision insurance, 401 (K), Paid Paternity and Maternity leave, Commuter Benefits, Disability insurance and Tuition assistance. Please click here for a complete list of U.S Corporate Compensation & Benefits .

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The Company
HQ: New York, NY
16,000 Employees

What We Do

A tapestry is made of many threads woven into one story. So are we.

Our global house of brands unites the magic of Coach and Kate Spade New York. By intertwining different people and ideas, we push ourselves in our work, pull out the unexpected in what we create, and expand the bounds of possibility.

Our brands were created by dreamers who were determined to turn ideas into icons and, with passion, made it happen. We’ve grown by finding people similarly dedicated to the dream all over the world. We hold ourselves to high standards in every material, process, and person that plays a part in our work, and we embrace difference by design because diverse perspectives are at the heart of creativity. We find brilliance in the intersections—of beauty and function, of heritage and innovation, of accessibility and aspiration—which is how we break through with magic and logic in our culture and our craft.

The result is that we stand taller together. Tapestry elevates the best in our people and brands. We use our collective strengths to move our customers and empower our communities, to make the fashion industry sustainable, and to build a house that’s equitable, inclusive, and diverse. Individually, our brands are iconic. Together, we can stretch what’s possible.

Why Work With Us

We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what’s possible. At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed.

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Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
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