Manager, Client Success - Programmatic (Political & Advocacy)

Posted Yesterday
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New York, NY, USA
Hybrid
100K-120K Annually
Mid level
AdTech • Artificial Intelligence • Marketing Tech • Software • Analytics
We unify identity, intelligence, and activation to create better experiences for consumers & better results for brands.
The Role
The Manager, Client Services - Programmatic leads a team, manages programmatic campaigns, and drives client success through mentorship and strategic insights.
Summary Generated by Built In

WHO WE ARE 

Zeta Global (NYSE: ZETA) is the AI-Powered Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world. To learn more, go to www.zetaglobal.com.

THE ROLE

The Manager, Client Services - Programmatic is a player coach responsible for guiding and developing a team of programmatic client success managers to drive exceptional client outcomes while also managing a handful of their own programmatic campaigns. This role is focused on elevating team performance through strategic mentorship, creative problem-solving, and cross-functional collaboration. The Manager ensures that all client-facing deliverables—from campaign recommendations to QBRs—reflect deep strategic thinking and align with client goals. Acting as a senior partner to internal planning teams, this individual helps translate complex client challenges into actionable media strategies, while proactively identifying industry limitations, measurement gaps, and platform nuances that may impact success. The Manager, Client Services brings a high level of thought leadership, ensuring Zeta remains a trusted advisor to its clients across all facets of programmatic media. Ideally, you will work hybrid out of our NYC office.

Responsibilities:  

  • Own and manage at least 10+ active programmatic campaigns end-to-end across multiple accounts.
  • Lead all client communications, including status calls, QBRs, and escalations, providing clear insights and recommendations tied to business outcomes.
  • Serve as the technical owner of campaign execution, partnering closely with Operations to ensure campaigns are set up correctly, optimized effectively, and aligned to strategy (targeting, pacing, QA, troubleshooting).
  • Apply a deep understanding of DSP functionality and optimization levers to guide setup decisions, diagnose issues, and drive performance improvements
  • Deliver client-ready reporting and performance insights in partnership with Analytics.
  • Proactively identify and support upsell, cross-sell, and renewal opportunities in collaboration with Sales.
  • Collaborate cross-functionally to resolve issues, drive performance, and ensure a high-quality client experience.
  • Partner with your Client Success Director on escalations, prioritizing fixes, communicating progress, and ensuring timely resolution.
  • Hire, train and manage a team of programmatic client success managers, ensuring they are strategic in execution, client communication, and campaign insights.
  • Guide the team in aligning campaign strategies with client goals, proactively identifying growth opportunities and measurement challenges.
  • Ensure QBRs and performance reports are strategic, insightful, and clearly articulate Zeta’s value and impact.
  • Teach team members to aim for more than the usual enhancements. Motivate them to be inventive, use data to create narratives, and collaborate across various platforms.
  • Foster collaboration across internal teams to ensure consistent and exceptional client service delivery.
  • Ensure exemplary customer satisfaction levels with every customer interaction across team members.

Desired Skills and Experience:  

  • 4+ years of experience in programmatic advertising, digital media, or ad tech within Client Success, Account Management, or similar roles, including at least 2 years in the Advocacy/Political space and 1+ years of team management experience.
  • Comfortable working in a dynamic, fast-paced environment.
  • Deep expertise in DSP platforms (e.g., Yahoo, Nexxen, Zeta DSP), targeting capabilities, and measurement frameworks.
  • Strong command of campaign performance metrics, troubleshooting methodologies, and optimization strategies.
  • Exceptional communication skills with the ability to translate complex programmatic concepts into client-friendly narratives.
  • Experience engaging and leading strategic conversations with Director- and VP-level clients in the Advocacy and Political verticals
  • Adept at managing multiple high-stakes projects simultaneously while ensuring deadlines and goals are met.
  • High comfort level working in Excel, PowerPoint, and analytics dashboards; experience with verification and attribution platforms is a plus.
  • A proactive mindset with a commitment to innovation, collaboration, and continuous improvement.

BENEFITS & PERKS

  • Unlimited PTO
  • Excellent medical, dental, and vision coverage
  • Employee Equity
  • Employee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!

SALARY RANGE

The salary range for this role is $100,000 - $120,000, depending on location and experience. 

PEOPLE & CULTURE AT ZETA

Zeta considers applicants for employment without regard to, and does not discriminate on the basis of an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity or expression.  

We’re committed to building a workplace culture of trust and belonging, so everyone feels invited to bring their whole selves to work. We provide a forum for employees to celebrate, support and advocate for one another. Learn more about our commitment to diversity, equity and inclusion here:  https://zetaglobal.com/blog/a-look-into-zetas-ergs/ 

ZETA IN THE NEWS!

https://zetaglobal.com/press/?cat=press-releases 

#LI-MR1

Top Skills

Analytics Dashboards
Dsp Platforms
Excel
PowerPoint
Programmatic Advertising

What the Team is Saying

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The Company
HQ: New York, NY
2,429 Employees
Year Founded: 2007

What We Do

Zeta Global (NYSE: ZETA) is the AI Marketing Cloud that leverages advanced artificial intelligence (AI) and trillions of consumer signals to make it easier for marketers to acquire, grow, and retain customers more efficiently. Through the Zeta Marketing Platform (ZMP), our vision is to make sophisticated marketing simple by unifying identity, intelligence, and omnichannel activation into a single platform – powered by one of the industry’s largest proprietary databases and AI. Our enterprise customers across multiple verticals are empowered to personalize experiences with consumers at an individual level across every channel, delivering better results for marketing programs. Zeta was founded in 2007 by David A. Steinberg and John Sculley and is headquartered in New York City with offices around the world.

Why Work With Us

At Zeta, people have the freedom to think creatively, take initiative, and grow. We value curiosity, innovation, and teamwork, empowering everyone to use AI and technology in smarter ways to drive impact for clients, consumers, and each other while shaping the future together.

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