Manager, Category Leadership - Kroger

Posted 4 Days Ago
Be an Early Applicant
Mason, OH
Mid level
Consumer Web • Food • Manufacturing
The Role
The Manager of Category Leadership will lead category projects and enhance sales and profits for grocery brands. This involves client interactions, strategic presentations, managing product displays, and monitoring market trends. Collaborating with various departments, the manager will leverage insights and drive category engagement with customers to improve brand positioning.
Summary Generated by Built In

As a Manager of Category Leadership on our Kroger sales team, you will improve category MAPS at the customer for an assigned portfolio of Grocery, Frozen and Refrigerated brands including iconic brands such as Chef Boyardee, Hunts and Reddi Wip. You will join the sales team in reaching important customer decision makers to present category development plans, and work with headquarter Category Leadership and Business Development teams in the development of category plans. You will manage new item presentation development and all aspects of shelving our products in a category friendly way. You will also identify opportunities to improve competitive advantage and enhance our stature with the customer. You will report to a Director of Category Leadership.

Your Impact:

  • Oversee the customer interface at the category level, with focus on improving customer and company sales/profits.
  • Work with sales, marketing, insights, retail effectiveness, and other category leadership resources to implement category programs.
  • Be an expert on Category Leadership tools and capabilities.
  • Master customer loyalty card data.
  • Lead category strategy and review meetings with customers; assist brand-based, Category Leadership programs.
  • Develop tools to diagnose new category opportunities.
  • Understand opportunity gaps and build case and sales stories to close gaps.
  • Give consumer/category input within customer joint business planning (JBP) to help refine plan elements based on consumer and category knowledge.
  • Improve field sales capability to use insights.
  • Monitor industry trends and competitive activity to identify opportunities to improve capabilities/advantage in the market.
  • Improve shelf position for brands while maintaining a shopper/category first approach.

Your Experience:

  • Bachelor's Degree required
  • 3+ years related CPG industry experience in the sales arena or a combination of sales and syndicated data experience (preferably in Market6, 84.51/dunnhumby, and Nielsen, IRI/Circana)
  • Presentation and negotiation skills
  • Data integration and interpretation experience
  • Project management skills
  • Experience flexing across multiple work streams

Number of Days in Office: 3

Relocation assistance is available for this position. Preference will be given to local candidates.

At this time, we require applicants for this role to be legally authorized to work in the United States without requiring employer sponsorship either now or in the future.

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Compensation: 

Pay Range:$104,000-$152,000

The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees.

Our Benefits:

We care about your total well-being and will support you with the following, subject to your location and role:

  • Health: Comprehensive healthcare plans, wellness incentive program, mental wellbeing support and fitness reimbursement
  • Wealth: Great pay, bonus incentive opportunity, matching 401(k) and stock purchase plan
  • Growth: Career development opportunities, employee resource groups, on-demand learning and tuition reimbursement
  • Balance: Paid-time off, parental leave, flexible work-schedules (subject to your location and role) and volunteer opportunities

Our Company:

At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions – within our people and our iconic brands like Birds Eye ®, Slim Jim® and Reddi-Wip®.

Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome.

Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information and/or any other characteristic or status protected by national, federal, state or local law. Reasonable accommodation may be made upon request.

The Company
HQ: Chicago, IL
18,500 Employees
Hybrid Workplace
Year Founded: 1919

What We Do

Conagra has the most impactful, energized and inclusive culture in food. Our diverse team embraces debate to challenge marketplace/business conventions. We are respected for our great brands, great food, great margins and consistent results.

We combine a rich heritage with a sharpened focus and entrepreneurial spirit. Conagra’s portfolio of iconic and emerging food brands continues to evolve to offer contemporary choices for every occasion. We are a 100 year-old company with a startup attitude - an imperative to transform how we do business. What’s not changing? Our timeless values: integrity, external focus, broad-mindedness, agility, leadership by all, and a focus on results.

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