Company Description
Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector’s most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We’re passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.
Job Description
To project manage the planning, execution, and generation of analytically informed personalized, product and service conversations for campaigns in accordance with business plans and objectives; aimed at Acquisition, Right-Sell, Entrenchment and Retention. Responsible for the design (In-partnership), execution and management of developed campaigns spanning across PPB, BCC, Wealth & Investment and across all channels (e.g., physical, and digital - [Email, SMS, App, WhatsApp, Conversation portals
Qualifications
- Business Commerce
- Marketing
- Information Technology
Experience Required
- 3-4 Years experience in campaigns design, customer journeys and campaign execution; understanding of campaign life cycle management, and experience in campaigns environment disciplines. Ability to work within a multidisciplinary team and environment and have significant project management experience.
Experience in analytics associated with client behaviors and trends.
Experience in translating analytical outputs for business consumption and execution. Sound knowledge and experience in segments and products.
Understanding of the relevant legislation and regulation (such as POPIA, KYC, FICA and any other marketing related regulations) and understanding of the importance of contact management principles and the impact thereof. Understanding of the requirements of the various product business units relating to sales and marketing.
Experience in working with Campaign Management and CRM applications like Teradata CIM and VCX, SAP customer experience, Unica, Altarian and Salesforce Marketing Cloud
Understanding database management and Data Warehousing (EIW preferably) and data structures and attributes.
Working SQL knowledge and experience working with relational databases, query authoring (SQL) as well as working familiarity with a variety of databases.
Additional Information
Behavioural Competencies:
- Articulating Information
- Challenging Ideas
- Checking Details
- Examining Information
- Interpreting Data
- Providing Insights
Technical Competencies:
- Customer Understanding
- Data Measurement
- Data Quality
- Product Knowledge
- Project Management
- Stakeholder Management
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What We Do
As a brand with a legacy of 161 years in Africa, we have a deep understanding and belief in the boundless opportunities that this continent presents. Our vision extends beyond mere geography; it encompasses a profound recognition of the potential for growth that resonates within our people, customers, entrepreneurs, and all who share our unwavering commitment and passion for investing in Africa. With a presence in 20 countries across sub-Saharan Africa, we have cultivated a diverse community of the most skilled, innovative, and creative minds in the industry. Our purpose is to drive Africa's growth, acting as a catalyst for inclusive and sustainable economic development in the regions we serve. We strive to improve the lives of our fellow Africans by conducting business in an ethical and responsible manner. As a trusted partner, we consistently set higher standards and aspire to become better with each endeavour. We are more than just a banking institution; we are a driving force behind Africa's growth. Join us on this transformative journey. Together, we have the collective power to propel Africa into the future, making tangible progress for all who proudly call Africa home.
