Manager, Brand Portfolio & Equity - Ziploc

Posted 14 Hours Ago
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West, TX
7+ Years Experience
Consumer Web
The Role
The Manager, Brand Portfolio & Equity will lead the development and execution of innovative marketing strategies for the Ziploc brand. This includes creating a sustainability vision and portfolio strategy, managing product innovations, and implementing media campaigns to drive market performance. Responsibilities also include collaboration with cross-functional teams and utilizing data to make informed business recommendations.
Summary Generated by Built In

SC JOHNSON IS A FIFTH-GENERATION FAMILY COMPANY BUILT ON THE SPIRIT OF OUR PEOPLE. We have been leading with purpose for over 130 years, building iconic brands that win the hearts and minds of consumers – such as Raid®, Glade®, Ziploc® and more, in virtually every country around the world. Together, we are creating a better future – for the planet, for future generations and for every SCJ team member. Join our winning team of Wave Makers and Go Getters and help us write the next chapter in the SCJ story.

ABOUT THE ROLE

The Manager, Brand Portfolio & Equity, will be responsible for developing and executing strategies that align with the Ziploc brand heart, with a focus on Innovation and Media to Cart Execution. In this role, you will be creating a compelling vision for reusable food preservation products, collaborating with innovation teams to build a robust product pipeline, and commercializing a winning and profitable portfolio. Additionally, you will develop relevant sales and marketing assets to bring this vision and portfolio to life.

KEY RESPONSIBILITIES

Sustainability Vision, Portfolio Strategy, Innovation, and Claims Development:

  • Help execute a winning sustainability vision by developing a market-defining reusables portfolio strategy to win in the short- and long-term.

  • Identify, lead, and deliver best-in-market reusable innovations and renovations from concept to launch, rooted in brand strategy, inspired by compelling consumer insights and positioned to win with relevant audiences.

  • Develop and implement comprehensive segment claim strategy, including a short- to long-term roadmap of milestones.

  • Execute reusable portfolio brand design and identity, including visual brand language.

Media to Cart, Partnerships, and Market Optimization:

  • Lead and execute new reusable and mega-brand campaigns, rooted in consumer insights, tied to brand strategy, and brought to life with best-in-class agency partnership.

  • Lead licensing, brand, customer, and supplier collaborations that expand Ziploc’s thought leadership in food preservation and waste reduction.

  • Build media-to-cart strategies to drive online and offline conversions, ensuring seamless consumer journeys from awareness to purchase.

  • Take charge of the business by analyzing syndicated data (Nielsen), internal shipment data, market research and other sources to both monitor performance and make actionable business recommendations.

  • Create consumer-centric approach to track and amplify waste reduction impact of portfolio.

REQUIRED EXPERIENCE YOU’LL BRING:

  • Bachelor’s degree and 7+ years of Marketing experience OR and advanced degree and 5+ years of marketing experience required

  • Qualified candidates must be legally authorized to work in the United States

PREFERRED EXPERIENCES & SKILLS:

  • Strong interest in CPG industry

  • Working on cross-functional team

  • Ability to build strong working relationships

  • Passion for innovation and sustainability

  • Prior experience in the CPG industry

  • Proven project leadership capability and propensity to grow within brand management and other commercial roles (including sales, customer marketing, and shopper marketing roles)

  • Demonstrate honesty, courage and transparency in words and actions

  • Promote collaboration by valuing others and building trust‐based relationships

  • Remove barriers by focusing on priorities, making timely decisions, and maximizing empowerment

  • Acknowledge tradeoffs, take appropriate risks and own all outcomes good or bad

  • Passionately deliver winning results individually and through others

  • Approach situations and processes with curiosity and open‐mindedness while applying new learnings

JOB REQUIREMENTS:

  • Full time onsite role in West Loop, Chicago office

  • Remote work is available once per week for eligible employees

  • This role is eligible for domestic relocation

BENEFITS AND PERKS

SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more. 

#LI-JS1

Inclusion & Diversity

We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.

We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.

Better Together

At SC Johnson, we strive to create a positive, inclusive and unique workplace. We strongly believe SCJ people are able to achieve their best when they can collaborate and work together in person.

Equal Opportunity Employer

The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.

Accommodation Requests

If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to [email protected]. All qualified applicants are encouraged to apply. Download the EEO is the Law poster for more information. 

The Company
HQ: Racine, WI
12,652 Employees
On-site Workplace
Year Founded: 1886

What We Do

We’re SC Johnson, a family company at work for a better world™. We are a leading manufacturer of household cleaning products and products for home storage, air care, pest control, shoe care and professional products. SC Johnson’s high-quality products and iconic brands include OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s® Clean Day, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more, and are in homes, schools and businesses in virtually every country worldwide.

We’re a fifth-generation, family-owned and led company with 13,000 employees and operations in 70 countries. Founded in 1886 and headquartered in Racine, Wisconsin, we believe that a more sustainable, healthier and transparent world that inspires people and creates opportunities isn't just possible – it's our responsibility.

SC Johnson includes both SC Johnson Professional, providing solutions to healthcare, industrial and institutional markets, and SC Johnson Lifestyle Brands, a growing house of like-minded brands working together for bold, transformative growth.

Learn more about SC Johnson on our LinkedIn “Life” tab, at https://scjohnson.com or https://jobs.scjohnson.com.

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