Manager, AI Marketing Enablement

Posted Yesterday
Be an Early Applicant
2 Locations
In-Office
102K-177K Annually
Senior level
Healthtech • Biotech • Pharmaceutical • Manufacturing
The Role
Partner with brand marketers to drive adoption of AI-powered marketing tools and platforms, analyze workflows to identify automation and optimization opportunities, translate business requirements into technical recommendations, lead training and pilots, monitor adoption metrics, and support continuous improvement across an assigned therapeutic area.
Summary Generated by Built In

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world.  We provide an inclusive work environment where each person is considered as an individual.  At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Data Analytics & Computational Sciences

Job Sub Function:

Business Intelligence

Job Category:

Professional

All Job Posting Locations:

Horsham, Pennsylvania, United States of America, Titusville, New Jersey, United States of America

Job Description:

Johnson & Johnson Innovative Medicine is recruiting for a Manager, AI Marketing Technology & Enablement located in Horsham, PA or Titusville, NJ.


A pre-identified candidate for consideration has been identified. However, all applications will be considered.


About Innovative Medicine


Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our scientific innovation. Every day, our teams work to develop medicines that transform lives and advance the future of healthcare.


Join us as we develop breakthrough treatments, pioneer new approaches to care, and bring innovative solutions from discovery to patients—always keeping the patient at the center of everything we do.


Learn more at https://www.jnj.com/innovative-medicine.


Purpose: At Johnson & Johnson, we're reimagining how marketers work by combining AI, data, and innovative technologies to help teams move faster, make smarter decisions, and create greater impact for patients.


We're seeking a Manager, AI Marketing Technology & Enablement to help bring that vision to life. In this role, you'll partner directly with marketers to accelerate adoption of AI-powered capabilities, improve business processes, optimize workflows, and translate data-driven insights into meaningful action.


Operating at the intersection of marketing, technology, analytics, and innovation, you'll help teams embrace new ways of working while maximizing the value of AI across an assigned therapeutic area.


This is an exciting opportunity to shape the future of AI-powered marketing while collaborating with leading brands, emerging technologies, and talented colleagues across Johnson & Johnson.


This position reports to the Director, AI Marketing Innovation & Enablement.


Responsibilities:


Lead AI Adoption & Marketing Innovation


  • Serve as the primary AI and marketing technology systems enablement partner for an assigned therapeutic area.
  • Drive adoption and effective use of AI-powered tools, platforms, and workflows across brand teams.
  • Lead training sessions, workshops, office hours, and demonstrations that build confidence and proficiency with new technologies.
  • Partner with marketers to integrate AI-generated insights, recommendations, and capabilities into planning, decision-making, and execution.
  • Champion innovative ways of working that improve efficiency, scalability, and marketing effectiveness.
  • Support pilot programs, platform launches, and enterprise adoption initiatives that accelerate innovation.

Analyze Business Needs & Improve Processes


  • Analyze marketing workflows, business processes, and user needs to identify opportunities for automation, optimization, and AI-enabled improvements.
  • Conduct systems analysis of AI-powered marketing technology platforms and workflows by evaluating user needs, documenting business and functional requirements, and identifying system, workflow, and process enhancements.
  • Translate business requirements into actionable recommendations for technology, analytics, platform, and external partner teams.
  • Evaluate existing workflows and recommend improvements that enhance user experience, operational efficiency, and business performance.
  • Support user acceptance testing (UAT), solution validation, implementation activities, and ongoing platform enhancements.
  • Identify opportunities to simplify processes, increase adoption, and improve the overall effectiveness of digital capabilities.

Turn Insights Into Action


  • Help marketers translate AI-generated insights, audience intelligence, analytics, and recommendations into actionable business decisions.
  • Monitor adoption trends, platform utilization, workflow performance, and business outcomes to identify opportunities for continuous improvement.
  • Use data and insights to drive recommendations that improve marketing effectiveness and user engagement.
  • Capture user feedback and contribute to best practices, governance, and scalable operating models across therapeutic areas.
  • Stay current on emerging AI technologies, digital marketing capabilities, commercialization trends, and innovation opportunities.

Qualifications


  • Bachelor's degree in Business, Information Systems, Computer Science, Data Analytics, Engineering, Digital Technology, Marketing Technology, Marketing, or a related field required.
  • MBA or other advanced degree preferred.

Required Skills & Experience


  • Minimum 5-6 years of experience in marketing, marketing technology, business systems analysis, digital transformation, analytics, commercial operations, enablement, or related disciplines.
  • Experience working with enterprise technology platforms, AI-powered solutions, analytics tools, workflow systems, digital applications, or business technology products.
  • Experience gathering, documenting, and translating business and functional requirements into technology, workflow, process, or operational improvements.
  • Experience analyzing business processes, evaluating user needs, and identifying opportunities to improve efficiency, effectiveness, and adoption.
  • Strong understanding of pharmaceutical marketing workflows, commercial operations, and content development processes.
  • Experience leveraging data, analytics, reporting tools, or AI-powered systems to support business decision-making.
  • Strong analytical, critical-thinking, and problem-solving skills.
  • Ability to translate complex technical concepts into clear, actionable business recommendations.
  • Excellent communication, facilitation, relationship-building, and stakeholder engagement skills.
  • Proven ability to collaborate across cross-functional teams and influence without direct authority.
  • Curiosity, adaptability, and enthusiasm for emerging technologies and AI-driven innovation.

Preferred Skills & Experience


  • Experience within pharmaceutical, biotechnology, healthcare, consumer, consulting, or agency environments.
  • Experience supporting AI implementations, marketing technology initiatives, digital transformation programs, workflow optimization efforts, or enterprise platform deployments.
  • Experience collaborating with technology, product, engineering, analytics, data science, or platform teams.
  • Familiarity with business process mapping, workflow design, requirements gathering, solution testing, change management, or adoption methodologies.
  • Experience leading training, onboarding, capability enablement, or organizational adoption initiatives.
  • Experience with platforms such as Workfront, Adobe, Veeva, DAM solutions, analytics platforms, workflow management systems, or generative AI tools.

Other:


  • This position is based in Titusville, NJ or Horsham, PA and may require up to 10% domestic travel.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.


Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please contact us via https://www.jnj.com/contact-us/careers or contact AskGS to be directed to your accommodation resource.


#LI-Hybrid

Required Skills:



Preferred Skills:

Advanced Analytics, Business Intelligence (BI), Cross-Functional Collaboration, Data Analysis, Data Governance, Data Privacy Standards, Data Quality, Performance Measurement, Process Improvements, Tactical Planning, Team Management, Technical Credibility, Workflow Analysis

The anticipated base pay range for this position is :

$102,000.00 - $177,100.00

Additional Description for Pay Transparency:

Subject to the terms of their respective plans, employees are eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).
Subject to the terms of their respective policies and date of hire, employees are eligible for the following time off benefits:
Vacation –120 hours per calendar year
Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
Holiday pay, including Floating Holidays –13 days per calendar year
Work, Personal and Family Time - up to 40 hours per calendar year
Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
Caregiver Leave – 80 hours in a 52-week rolling period10 days
Volunteer Leave – 32 hours per calendar year
Military Spouse Time-Off – 80 hours per calendar year
For additional general information on Company benefits, please go to: - https://www.careers.jnj.com/employee-benefits

Skills Required

  • Bachelor's degree in Business, Information Systems, Computer Science, Data Analytics, Engineering, Digital Technology, Marketing Technology, Marketing, or related field
  • Minimum 5-6 years of experience in marketing, marketing technology, business systems analysis, digital transformation, analytics, commercial operations, enablement, or related disciplines
  • Experience working with enterprise technology platforms, AI-powered solutions, analytics tools, workflow systems, digital applications, or business technology products
  • Experience gathering, documenting, and translating business and functional requirements into technology, workflow, process, or operational improvements
  • Experience analyzing business processes, evaluating user needs, and identifying opportunities to improve efficiency, effectiveness, and adoption
  • Strong understanding of pharmaceutical marketing workflows, commercial operations, and content development processes
  • Experience leveraging data, analytics, reporting tools, or AI-powered systems to support business decision-making
  • Excellent communication, facilitation, relationship-building, and stakeholder engagement skills
  • Ability to translate complex technical concepts into clear, actionable business recommendations
  • MBA or other advanced degree
  • Experience within pharmaceutical, biotechnology, healthcare, consumer, consulting, or agency environments
  • Experience supporting AI implementations, marketing technology initiatives, digital transformation programs, workflow optimization efforts, or enterprise platform deployments
  • Experience collaborating with technology, product, engineering, analytics, data science, or platform teams
  • Familiarity with business process mapping, workflow design, requirements gathering, solution testing, change management, or adoption methodologies
  • Experience leading training, onboarding, capability enablement, or organizational adoption initiatives
  • Experience with platforms such as Workfront, Adobe, Veeva, DAM solutions, analytics platforms, or generative AI tools

Johnson & Johnson Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Johnson & Johnson and has not been reviewed or approved by Johnson & Johnson.

  • Healthcare Strength Healthcare coverage is characterized as comprehensive across medical, dental, and vision, with added supports like onsite clinics, fitness centers, and Employee Assistance resources. Mental-health services and wellbeing reimbursements are also described as meaningful components of the overall package.
  • Retirement Support Retirement offerings are portrayed as a major differentiator, combining a 401(k) with employer matching and an employer-funded pension plan. Stock options and other long-term financial supports are also positioned as part of the broader rewards mix.
  • Parental & Family Support Family-related benefits are presented as notably strong, including paid parental leave for all new parents and additional leave types for caregiving and bereavement. Financial assistance for adoption, fertility treatment, and surrogacy is highlighted as a significant support.

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The Company
HQ: New Brunswick, NJ
143,612 Employees
Year Founded: 1886

What We Do

Profound Change Requires Boldness. Johnson & Johnson is the largest and most broadly based healthcare company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world. Social Media Community Guidelines: http://www.jnj.com/social-media-community-guidelines

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