Manager, Activation

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New York, NY, USA
In-Office
95K-95K Annually
AdTech • Digital Media • Marketing Tech
The Role

Position Overview 

The Manager, Activation is responsible for owning select media partnership relationships and assigned agency relationships, for structuring and framing new broadcast opportunities and managing the Assistant/Specialist to ensure the proper utilization and reconciliation of media buys. 

Responsibilities 

  • Cultivate and maintain relationships with Mediabrands agency buyers and assigned media partners 
  • Work with VP to ensure clients enrolled in media savings program are leveraging Orion often as their planning aligns  
  • Onboard new media partners with the agencies and ensure compliance with Orion media buying process  
  • Manage day to day with Assistant/Specialist for all deals and utilizations from agencies with respect to assigned agency and media partner relationships  
  • Work with Assistant/Specialist to prepare partnership recaps; present to media partners  
  • Renew/create new inventory deals with assigned media partners  
  • Reach out to agencies to determine future opportunities/spending in the pipeline  
  • Serve as point of contact for Finance for deal approvals by presenting the opportunities to monetize and prepare deal contract template for all partnerships to serve as point of contact with Legal  
  • Provide guide and support to junior staff; ensure team has received all tools and training to excel in their roles  

Required Skills and Experience  

  • Strong negotiating skills required  
  • Ties to the media community including agencies and media companies  
  • Extremely competent in Microsoft Office (Excel and PowerPoint a must)  
  • Strong communication, follow-up, attention to detail and organizations skills required  

Desired Skills and Experience  

  • Experience with Salesforce is a plus  
  • Proactive, driven and desire to be challenged daily 
 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee’s/applicant’s skill set, level of experience, and qualifications.

Employment Transparency

It is our policy to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.

For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position, please email [email protected].


Salary Range
$95,000$95,000 USD

IPG Mediabrands Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about IPG Mediabrands and has not been reviewed or approved by IPG Mediabrands.

  • Leave & Time Off Breadth Time off options such as discretionary/unlimited PTO, company-wide Appreciation Weeks, and Wellness Days are positioned as key parts of the package. Feedback suggests these programs meaningfully support flexibility and recovery.
  • Retirement Support A 401(k) with a clearly stated company match, vesting schedule, and access to an ESPP signal strong long-term savings support. Feedback suggests the savings plan is a notable strength within total rewards.
  • Parental & Family Support Paid family benefits and substantial parental leave are highlighted across materials. Feedback suggests caregivers can access meaningful paid time away, with specifics varying by agency and location.

IPG Mediabrands Insights

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The Company
HQ: New York, New York
10,936 Employees

What We Do

IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com

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