Manager, Activation - Amplifi Solutions

Reposted Yesterday
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New York, NY, USA
In-Office
62K-83K Annually
Mid level
AdTech • Marketing Tech • Software
The Role
Lead daily activation team operations for programmatic campaigns: own activation, troubleshooting, optimization, and reporting. Partner on RFPs, test emerging tech, ensure process and compliance, manage expectations, and contribute thought leadership to improve digital investment outcomes.
Summary Generated by Built In

Job Description:

The Manager is expected to have a strong working knowledge of media, specifically programmatic media, inclusive of the associated tools, as well as the finance and compliance processes inherent in a media buying business. Experience in campaign operations, combined with client commercial roles would be most suitable, but the most important factor is to meld commercial, finance, process, and technology skillsets together to improve business processes and outcomes. Any knowledge of social media, linear, audio and OOH buying is a plus. This role is a step toward greater leadership within the network. 

 

KEY AREAS OF RESPONSIBILITY 

Responsibilities include, but are not limited to: 

  • Accountable for daily team operations and campaign excellence, ensuring best practices are evident in work of the activation/investment team 

  • Will own campaign activation, troubleshooting, and optimization 

  • Ability to articulate optimizations, rationale, results, and recommendations in reporting commentary and on client calls, and address concerns as needed 

  • Partner with the Director to generate RFP responses and develop tactical recommendations showcasing innovative thinking across platforms, audiences & content programs 

  • Be an expert on the buying platforms, direct media buying processes, and internal dentsu products 

  • Identify and test emerging tech solutions and innovations, highlighting client value in results and sharing across client team 

  • Ensure the team adheres to defined processes for campaign management across digital and programmatic channels, with extra oversight on hands-on-keys activation work 

  • Effectively manage expectations, timelines, and priorities 

  • Update team leads on team performance, campaign health, and strategic growth opportunities 

  • Contribute to thought leadership, POVs, or other shareable collateral that improves the overall level of knowledge across digital and programmatic investment teams 

 

EXPERIENCE/KNOWLEDGE REQUIRED: 

  • 3+ years of experience within programmatic, specifically, and overall digital industry 

  • Strong experience across all digital media channels and ability to eloquently speak to each 

  • Proficient in programmatic/social technology, platform, and partner solutions, including but not limited to DSPs, ad servers, ad verification platforms, planning/financial platforms, DMPs, analytics & reporting dashboards, etc. 

  • Strong analytical thinking and mathematical skills  

The annual salary range for this position is $62,100-$83,088. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  

Benefits available with this position include:  

• Medical, vision, and dental insurance, 

• Life insurance,  

• Short-term and long-term disability insurance, 

 401k, 

 Flexible paid time off, 

 At least 15 paid holidays per year, 

• Paid sick and safe leave, and 

 Paid parental leave. 

 

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com. 

To begin the application process, please click on the “Apply” button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps.

Location:

New York

Brand:

Amplifi

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color, national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law. 

 

Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to [email protected] by clicking on the link to let us  know the nature of your accommodation request and your contact information. We are here to support you.  

Skills Required

  • 3+ years of experience in programmatic and digital media
  • Experience owning campaign activation, troubleshooting, and optimization
  • Proficient with programmatic/social technology and platform solutions (DSPs, ad servers, ad verification platforms, planning/financial platforms, DMPs, analytics & reporting dashboards)
  • Strong analytical thinking and mathematical skills
  • Ability to articulate optimizations, rationale, results, and recommendations in reporting and on client calls
  • Experience in campaign operations and client commercial roles
  • Knowledge of social media, linear, audio, and OOH buying
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The Company
6,507 Employees

What We Do

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use Transformative Creativity as a differentiating, driving force to bring our capabilities together to positively impact people, business and society. Established in 2022, Dentsu Creative is integrated with dentsu’s Media and CXM businesses in over 145 countries and regions, to offer Integrated Growth Solutions.

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