Lightricks is an AI-first company creating next-generation content creation technology for businesses, enterprises, and studios with a mission to bridge the gap between imagination and creation. At our core is LTX-2, an open-source generative video model, built to deliver expressive, high-fidelity video at unmatched speed. It powers both our own products and a growing ecosystem of partners through API integration.
The company is also known globally for pioneering consumer creativity through products like Facetune, one of the world’s most recognized creative brands, which helped introduce AI-powered visual expression to hundreds of millions of users worldwide. We combine deep research, user-first design, and end-to-end execution from concept to final render to bring the future of expression to all.
This role requires working on-site at least 2–3 days a week from our office on 5th Avenue, New York.
What you will be doing:- Develop and execute a comprehensive social media strategy across LinkedIn, YouTube, Twitter, Instagram and other relevant platforms.
- Working with our agency partners to determine influencer strategy.
- Act as a curator for all things LTX Studio, sourcing innovative projects from our community and beyond, showcasing the creative potential of our tools. This role requires an artistic eye and a knack for identifying standout content that resonates with our audience.
- Serve as a brand representative of LTX Studio, engaging actively with our audience through comments and DMs.
- Proactively reach out to creators for partnership opportunities and create a robust partnership funnel designed to expand our reach and demonstrate the advanced capabilities of LTX Studio.
- Collaborate with the marketing team to align social efforts with product updates, feature launches, and broader campaigns (such as video challenges, contests, and user-generated content campaigns).
- Stay ahead of social media and video content trends, particularly those in AI-powered video creation.
- Analyze social media metrics and provide regular performance reports, focusing on engagement, user acquisition, and brand awareness.
- 3+ years of experience in social media management, preferably for a video creation tool or in the digital content space, ideally with a B2B focus.
- Proven track record of growing engaged social media communities.
- Strong understanding of video content creation, editing techniques, and current trends.
- Hands-on experience with video editing software, including AI-powered tools.
- Experience with social media management and analytics tools.
- A data-driven approach to strategy and content creation.
- Familiarity with the AI industry and user-generated content campaigns in the video space - an advantage.
Key qualities:
- Artistic sensibility with an eye for visually compelling content and a passion for video storytelling and emerging AI technologies.
- Excellent interpersonal skills and the ability to engage diverse online creator communities.
- Proactive problem-solver with strong attention to detail.
- Ability to work independently and collaboratively in a fast-paced, innovative environment.
- Adaptable and eager to learn new features, techniques, and trends in AI-powered video creation.
- Expected salary range is $90,000-$120,000. Actual compensation will vary based on a candidate’s qualifications, experience, and other relevant factors.
- Stock options.
- Health/dental/vision with the majority of premiums paid by the company.
- 401k with company match. (Up to 4%)
- $3,000 per year is provided for lunch.
- $1,000 Yearly Learning, Development, and Wellness budget.
- Work from home stipend.
- 21 Days of PTO.
- Birthdays off! Take a free day off during your birthday month to celebrate.
- Talented teammates and a strong work culture supporting a healthy work-life balance.
We’re here to push the boundaries of what’s possible with AI and video - not for the buzz, but for the craft, the challenge, and the chance to make something genuinely new.
We believe in an environment where people are encouraged to think, create, and explore. Real impact happens when people are empowered to experiment, evolve, and elevate together.
At Lightricks, every breakthrough starts with great people and a collaborative mindset. If you're looking for a place that combines deep tech, creative energy, and zero buzzword culture, you might be in the right place.
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What We Do
Lightricks is returning creative intelligence and power to the people who imagine and create by building open, efficient AI models and products that understand and generate the visual world. Our vision: push the limits of technology to reimagine the way creators express themselves. Big mission. Fast-moving team. Come build it with us. At our core is LTX- an open-source generative video model built to deliver expressive, high-fidelity video at unmatched speed. It powers our own products and a growing ecosystem of creative partners worldwide. We're one of the few companies globally building our own multimodal foundation models, competing directly with the world's largest AI labs. Startup speed. Experienced leadership. A product people already love. Backed by a proven business model and unicorn-scale resources. We were founded by four computer-science PhDs who never stopped thinking like researchers. That mindset still defines us: deep technical ambition, a bias toward building, and a belief that the best creative tools haven't been invented yet. The team has done it before. Lightricks' suite of apps, including the famous Facetune, has over 500 million downloads worldwide and has won numerous prestigious awards, including Apple's App of the Year, the Apple Design Award and both Apple and Google Play's Best of the Year. What makes us "us" - At Lightricks, innovation starts with people, not buzzwords. We move fast, speak plainly, and take real ownership. Impact here comes from passion, curiosity, and initiative, and from raising the bar for yourself and the people around you. We believe the best work happens together. The culture here is genuinely collaborative, people share knowledge, back each other up, and win as a team. When things click, everyone feels it. You'll have what you need to do your best work: unrestricted access to compute, tools, and resources. We're AI-native in practice- first access to the latest models, real infrastructure, and a team that learns together in real time. We move at the pace of AI, not just in what we ship, but in how we think and work. Priorities shift, the market moves, and we move with it. If you thrive on change, adapt quickly, and want to be part of a team that keeps up, you'll feel right at home. We build, break, iterate, repeat. What matters here is how you think, what you're curious about, and where you want to go.
Why Work With Us
Native frontier AI, built in-house, competing with the largest players. A product already in market, already winning customers, with a B2B story just getting started. AI-first and people-first in how we operate. Unrestricted access to tools and compute. People who push you and celebrate when you win. The right moment to be at the front.
