The LKAM’s main responsibility is to manage the sales relationship with the assigned group of Local Key Accounts through the annual agreements and the implementation of agreed merchandising standards in accordance with the DP’s set of operations (delivery, cash collection,etc). Deliver sales volume in line with the targeted trade spend and maintain maximum distribution and availability of Red Bull products in line with the Perfect Store KPIs. Ensure the perfect execution of defined model store standards. Reporting to the NKAM, maintain the whole information flow from the buying negotiations and from the field as well.
Job DescriptionAnnual Agreements & Joint Business Plan
Completion of annual agreements with respect to conditionality principle and execution follow-up of all counterparts in relevant accounts
Make a JBP with the buyer and set a common promotional calendar along with the aim of optimizing sales with maximum profitability.
Manage the whole logistics and financial process as well, with close coordination with the DP. ( Ensure shipments and invoice transactions are in place properly)
Making market analysis and research on the dynamics of the account and build up a set of actions
Managing conflicts and comes up with effective negotiation and sales strategies
Conducting account business reviews and top to top meetings
Instore Execution
Ensure the execution of all annual agreements counterparts, promotional activities, reach maximum Perfect Store KPIs in accounts where he is responsible for. Maintain close interaction with the field team and take actions accordingly through negotiating with the buyer.
Maintain availability of Red Bull products to the consumer in all out lets of the retailer Make weekly field visits. Control the executions and solve the existing problems via meetings with the relevant people such as store manager, each member of the Field Team,..etc.
Give necessary training to the merchandising team about execution principles of the related account and track merchandiser performance.
Push for maximum orders and track stock levels of the consumer in order to optimize sales.
Provide the required reports (Forecast, P&L, …etc.)by the company and follow-up of all activities and report them sustainably.
Identifying risks and taking alternative measures and managing risks with a proactive approach
Identifying category management opportunities and taking actions to contribute to sales.
Planning monthly and annual product forecasts and monitoring them according to needs and market conditions.
Building Strategic Business Relationships
Build great relationships in every call by providing first class customers service so all opportunities can be exploited.
Qualifications
FMCG experience (branded or retail experience) - min 3 year
Ability to manage and cultivate good relationships.
Good selling skills: communication, negotiation and objection handling skills
Has commercial awareness and basic understanding of commercial maths.
Good command in MS Office (Word, Excel, Power Point)
Mobility
Driving License
University Degree
Turkish native, Advanced in English
Skills Required
- FMCG experience (branded or retail) - min 3 year
- Good selling skills: communication, negotiation and objection handling skills
- Good command in MS Office (Word, Excel, Power Point)
- University Degree
- Turkish native, Advanced in English
Red Bull Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Red Bull and has not been reviewed or approved by Red Bull.
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Healthcare Strength — Health coverage is characterized by comprehensive medical, dental, and vision plans alongside robust mental health access, including up to 25 free coaching/therapy sessions and digital physical therapy. Wellness initiatives such as gym subsidies, on-site fitness classes, and Fit For Flight further enhance overall healthcare value.
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Parental & Family Support — Family supports include paid family leave, incentives for healthy pregnancies, coverage for doulas/midwives, free breast milk shipment, and caregiving resources like subsidized back-up care. Adoption and surrogacy reimbursement up to $25,000 and parenting support tools broaden accessibility across family stages.
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Leave & Time Off Breadth — Paid time off is positioned as generous, typically ranging from 20–30 days annually, with Red Bull North America noted at 36 days. A paid holiday schedule complements vacation and leave options.
Red Bull Insights
What We Do
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
