We are always looking for amazing talent who can contribute to our growth and deliver results! Geotab is seeking a Lifecycle & Support Communications Specialist who will own the execution and governance of transactional, operational, and support-related customer communications across the global customer base. This role ensures that service notifications, operational updates, compliance communications, and system-triggered messages are delivered accurately, on time, and in alignment with the broader Customer Marketing lifecycle framework.If you love technology, and are keen to join an industry leader — we would love to hear from you!
What you'll do:As a Lifecycle & Support Communications Specialist your key area of responsibility will be to own the execution and governance of transactional, operational, and support-related customer communications across the global customer base. Working under the direction of the Senior Manager, Retention & Success, this role translates operational requirements into scalable communication programs, safeguards channel integrity, and ensures that customer-facing communications protect trust while reinforcing value throughout the post-sale lifecycle.
Execute operational, transactional, and service-related communications including outage notifications, maintenance alerts, migration messaging, compliance updates, and product notices.
Partner with Support, Product, Engineering, and Customer Care teams to gather requirements and deploy structured communications tied to operational triggers.
Build and deploy lifecycle communications within approved automation platforms in coordination with the Marketing Automation function.
Maintain communication playbooks and standardized templates for operational and support events.
Conduct QA on messaging, segmentation, and trigger logic to ensure accuracy and compliance.
Monitor delivery performance and engagement metrics for operational communications and provide reporting insights to Retention & Success leadership.
Support migration, onboarding, and risk mitigation communications through structured execution.
Ensure compliance with global communication standards and regulatory requirements.
Contribute operational insights to lifecycle planning discussions and retention initiatives.
Manage communication escalations during high-priority operational events.
3+ years work experience in email marketing, digital customer experience, or a similar role.
2+ years hands-on experience using Salesforce Marketing Cloud, building journeys and automations, writing queries, creating email programs/campaigns, and reporting.
Experience executing lifecycle, transactional, or operational communications in a SaaS or subscription-based environment.
Strong understanding of customer support and service communication workflows.
Familiarity with marketing automation platforms (e.g., Salesforce Marketing Cloud, Marketo, Gainsight).
Ability to manage time-sensitive communications with precision and attention to detail.
Knowledge of email compliance standards (GDPR, CAN-SPAM, etc.).
Strong cross-functional collaboration skills.
Analytical mindset with ability to interpret engagement and delivery metrics.
Excellent written communication skills and operational documentation discipline.
Flex working arrangements
Home office reimbursement program
Baby bonus & parental leave top up program
Online learning and networking opportunities
Electric vehicle purchase incentive program
Competitive medical and dental benefits
Retirement savings program
*The above are offered to full-time permanent employees only
The annual base salary for this position is the expected annual salary for this role, and may be subject to change. Geotab offers various perks and benefits and other compensation components that an individual may be eligible for. The actual base salary for this position depends on a variety of factors such as but not limited to skills, qualifications, education and overall experience, including the location the applicant lives while performing the job. This also includes equity with other team members and alignment with local market data. All offers of employment are contingent upon proof of eligibility to work and the individual's ability to pass a background check.
Skills Required
- 3+ years work experience in email marketing, digital customer experience, or similar role
- 2+ years hands-on experience using Salesforce Marketing Cloud
- Experience executing lifecycle, transactional, or operational communications in SaaS or subscription-based environment
- Strong understanding of customer support and service communication workflows
- Familiarity with marketing automation platforms
- Knowledge of email compliance standards
- Strong cross-functional collaboration skills
- Excellent written communication skills and operational documentation discipline
GEOTAB Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about GEOTAB and has not been reviewed or approved by GEOTAB.
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Healthcare Strength — Coverage includes medical, dental, vision, life, disability, and an EAP as part of a comprehensive core package. U.S. offerings are presented as competitive and consistently paired with other core protections.
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Retirement Support — Offerings include a 401(k) with company match in the U.S., with RRSP or pension alternatives in other regions. Retirement savings support is treated as a standard component of total rewards.
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Parental & Family Support — A distinct “baby bonus” for birth or adoption stands out among family‑focused perks. Certain postings and summaries also reference parental leave top‑ups and related supports.
GEOTAB Insights
What We Do
Welcome to Geotab, the #1 commercial telematics company in the world. Geotab is a place where passion, creativity and innovation align. We are committed to advancing technology, empowering businesses and making the roads safer for everyone. Geotab is the world’s leading connected vehicle company for fleets, providing open platform fleet management solutions to businesses of all sizes. Geotab’s intuitive, full-featured solutions are used by over 40,000 customers around the world to help them better manage their drivers and vehicles. With Geotab devices found in over 2 million vehicles, the company processes over 30 billion data points each day to provide insight into productivity, safety, fuel efficiency and more. Geotab’s employees are essential to our success! We strive to put our employees first and are constantly seeking ways to improve workplace culture. Maintaining our unique culture is vital - after all, staff that enjoy their work environment are motivated to reach their full potential. Employee growth and development has long been the basis of our philosophy, as staff are encouraged to carve their own path within the expanding organization. Challenging the status quo and seeking creative ideas is what we do best.
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