Program Manager - Digital Customer Lifecycle

About the Role

We're on the lookout for a bright, motivated, and switched-on Customer Lifecycle Program Manager to join our team! This role is all about supporting the deployment and development of TD SYNNEX's omni-channel digital transformation sales engagement strategy. You'll be at the forefront, leading and coordinating the design, deployment, and continuous improvement of our digital sales model by leveraging data, sales platforms, and automation.

As the voice of the customer, you'll build, test, and enhance our existing digital customer journeys to create a standout customer experience. This will also help us scale and centralize core engagement activities. You'll collaborate with multidisciplinary experts and leaders from across the organization, including data, marketing automation, sales, e-commerce platforms and more.

In this highly visible role within TD SYNNEX’s Marketing Services organization, you'll have the opportunity to significantly influence the design and deployment of our digital sales strategy. Ultimately, you'll help shape next-generation business models and go-to-market approaches for our vendor and reseller partners.

What You’ll Do

• Oversee and manage end-to-end lifecycle journeys, ensuring smooth execution and continuous improvement.

• Design and implement customer lifecycle strategies that enhance engagement, retention, and satisfaction.

• Collaborate with business analysts and data scientists to translate customer data into actionable insights.

• Act as the internal voice of the customer in the design process, ensuring the delivery of an enhanced and differentiated experience.

• Work with cross-functional teams (marketing automation, e-commerce, CRM, and sales) to optimize customer journeys.

• Define and track key performance indicators (KPIs) to measure success and refine marketing programs.

• Lead the deployment of digital sales initiatives, ensuring alignment with business objectives and best practices.

• Partner with external marketing agencies to convert strategies into market-ready assets for deployment.

• Stay updated with industry trends and emerging technologies, bringing fresh ideas to enhance our marketing efforts.

• Additional duties as assigned. International and domestic travel up to 10%.

What We’re Looking For

• 3-5 years of experience in B2B digital marketing, lifecycle marketing, or data-driven customer engagement preferred

• Desired Education: Master of Science in Marketing. College degree in marketing or communications preferred, or equivalent work or military experience from which comparable knowledge and job skills are obtained.

• Strong expertise in data analysis, marketing automation, CRM, e-commerce and ERP platforms.

• Experience in A/B and multivariate testing.

• Proven experience in project and process management, with the ability to manage multiple initiatives simultaneously.

• A strategic mindset with problem-solving skills, capable of translating complex data into actionable marketing strategies.

• Exceptional communication and leadership skills, with the ability to work cross-functionally and internationally.

• Positive can-do attitude show success in following-up, and gets things done.

• A self-starter who thrives in a fast-paced, data-centric environment and is eager to drive change.

• Hybrid work environment out of our Greenville, SC office.

#LI-SA1

Key Skills

A/B Testing, Customer Experience (CX), Customer Lifecycle, Digital Customer Experience, Market Analysis, Marketing, Program Management

What’s In It For You?

• Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
• Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
• Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
• Diversity, Equity & Inclusion: It’s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
• Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
• Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.

Don’t meet every single requirement? Apply anyway.

At TD SYNNEX, we’re proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you’re excited about working for our company and believe you’re a good fit for this role, we encourage you to apply. You may be exactly the person we’re looking for!

We are an equal opportunity employer and committed to building a team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law.

TD SYNNEX is an E-Verify company