The Role
The Lifecycle Marketing Manager at Wellmore will lead customer retention programs and lifecycle marketing strategies to enhance the brand's DTC efforts. They will oversee email/SMS marketing, loyalty and subscription programs, and ensure customer experiences are tailored to drive revenue. The role requires deep expertise in omnichannel communications and data-driven insights.
Summary Generated by Built In
Top Skills
Braze
Google Analytics 4
Iterable
Klaviyo
Shopify Plus
Yotpo
The Company
What We Do
WM Partners is a middle-market private equity firm specializing in buyout investments in the health and wellness sector. WM Partners seeks to acquire small and medium size businesses with attractive growth prospects and generate sustainable, long-term value through its operational expertise in the health and wellness sector, and strategic business approach working in collaboration with experienced management teams. WM Partners is certified as a diverse-owned firm by the National Association of Investment Companies. WM Partners is based in Aventura, FL.
