Lifecycle and Content Marketing Coordinator

Posted 2 Days Ago
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Fridley, MN, USA
In-Office
60K-80K
Mid level
Other • Professional Services
The Role
Supports lifecycle marketing campaigns across acquisition, onboarding, retention, renewal, and win-back stages. Builds email nurture programs, coordinates content for blogs, newsletters, social media, and customer education, and manages editorial calendars. Reviews communications for accuracy and brand consistency, tracks customer engagement and feedback, supports public relations activities, and prepares campaign performance reports. Collaborates with Marketing, Customer Experience, Sales, and Operations teams while managing multiple priorities and deadlines.
Summary Generated by Built In

Description


Lifecycle and Content Marketing Coordinator

Plunkett's Pest Control, a family-owned company with over 100 years of history, is adding a Lifecycle & Content Marketing Coordinator to our Marketing team in Fridley, MN. The Lifecycle & Content Marketing Coordinator helps bring our customer marketing to life. You'll support campaigns that guide customers through their journey with us, from their first introduction to Plunkett's all the way through renewal and loyalty. You'll also create content, coordinate communications, and help make sure our brand voice stays consistent across every channel. This role is a great fit for an organized, creative communicator who enjoys juggling multiple projects and working with teams across the company.

What You'll Do

  • Support lifecycle marketing campaigns across acquisition, onboarding, retention, renewal, and win-back stages
  • Help build and manage automated email campaigns and nurture programs
  • Coordinate content creation for blogs, newsletters, email, social media, and customer education materials
  • Manage editorial calendars and keep content production on track
  • Review customer-facing communications for accuracy and brand consistency
  • Help track customer feedback, engagement metrics, and sentiment to spot trends
  • Support public relations efforts, including press releases, media monitoring, and online review management
  • Partner with teams across Marketing, Customer Experience, Sales, and Operations to keep projects moving
  • Prepare reports on campaign performance and customer insights for stakeholders

What You'll Need

  • Bachelor's degree in Marketing, Communications, Public Relations, Business, Journalism, or a related field
  • 2-4 years of experience in marketing, content marketing, customer communications, or email marketing
  • Strong writing, editing, and proofreading skills
  • Experience with CRM, email marketing, or marketing automation platforms
  • Strong organizational and project coordination skills
  • Ability to manage multiple priorities and meet deadlines in a fast-paced environment
  • Preferred, but not required experience in with HubSpot, Marketo, Salesforce Marketing Cloud, or similar platforms, customer journey mapping, and/or multi-location service based Organizations

What We Offer

  • Health insurance with a $0 deductible, plus dental and vision coverage
  • 401(k) with company-sponsored retirement program
  • Paid time off and paid holidays
  • Career growth and continuous professional development
  • A stable, family-owned company with over 100 years of service

Our Core Four

We live by these values, and you will too:

  1. Leave No Doubt You Care – Put people first and solve problems with empathy.
  2. Own It – Be accountable, follow through, and take pride in your work.
  3. Grow to Control Our Destiny – Seek opportunities to grow and improve every day.
  4. Shape Our Legacy – Improve what you touch and help carry forward our 100+ years of service excellence.

Note: As a Lifecycle & Content Marketing Coordinator with Plunkett's, you will undergo a pre-employment background check and motor vehicle record (MVR) check upon receiving an employment offer.

Plunkett's is proud to be an Equal Opportunity Employer. We are committed to creating a diverse and inclusive workplace and welcome applicants from all backgrounds. All qualified applicants will receive consideration for employment without regard to any protected status under applicable law.

Skills Required

  • Bachelor's degree in Marketing, Communications, Public Relations, Business, Journalism, or a related field
  • 2-4 years of experience in marketing, content marketing, customer communications, or email marketing
  • Strong writing, editing, and proofreading skills
  • Experience with CRM, email marketing, or marketing automation platforms
  • Strong organizational and project coordination skills
  • Ability to manage multiple priorities and meet deadlines in a fast-paced environment
  • Experience with HubSpot, Marketo, Salesforce Marketing Cloud, or similar platforms
  • Experience with customer journey mapping
  • Experience with multi-location service-based organizations
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The Company
HQ: Minneapolis, MN
725 Employees
Year Founded: 1915

What We Do

Plunkett's Pest Control provides comprehensive pest control services for residential and commercial clients, including solutions for rodents, ants, cockroaches, flies, spiders, bed bugs, termites, and wildlife removal.

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